My Wizard of Ads partner Dave Young conducts an interesting experiment to illustrate what happens when you try to put more than one idea in your ad.
A clip from my Intro to Marketing to Women session. This was part of the "Wizards on the Road" event at Denver's Qwest Center, 2009.
This is the promotion video for the new marketing book, The Soccer Mom Myth, by authors Michele Miller and Holly Buchanan. Created by Sunpop Studios in Austin, Texas.