Welcome to our NEW newest show: “Where’s The Money?”. It is here we try to decipher the way some of the more popular mobile applications and services will generate cold hard cash. The industry is full of promise but only a handful of companies will crack the buck. “Where’s The Money?” is where we put them to the test. This week we tackle Localmind, friends of the site, and makers of a nifty service that adds a dynamic social element to location-based discovery. Rob and I are big fans of the app, but with that fandom comes a variety of questions. Is Localmind a standalone application or the feature of another product (i.e., the perfect foursquare companion)? How can Localmind grow its user base? Is it a little too complex for mass adoption? Should Localmind monetize through small businesses, major brands, or by disrupting the tourism industry? In honor of the big questions above, and the ‘mind’ theme to the show, I turned on my Skype camera’s Big Giant Head mode for the duration of the podcast (we’ll iron out the technical glitches one day, I promise). Post a comment below and let us know your thoughts.
Watch (or listen) as the most innovative mobile experts - some you've never heard of - explain how they are building their businesses in mobile. No book learning here, just straight up on-the-ground lessons from experts generating revenue in the mobile industry.