var BLIP_SITE_URL = "http://blip.tv"; 
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function play_blip_movie_311520() {
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		var player = PokkariPlayer.GetInstanceByMimeType("video/x-flv");
		window.player_311520 = player;

		player.setPrimaryMediaUrl("http://blip.tv/file/get/PSFKTV-ChangeTheWorld931.flv?source=3");
		player.setSiteUrl('http://blip.tv');
		player.setPermalinkUrl("http://blip.tv/file/view/306850?source=3&file_type=flv");
		player.setUsersId('54267');
		player.setUsersLogin('PSFK TV');
		player.setPostsId(311520);
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		player.setThumbnail("http://a.images.blip.tv/PSFKTV-ChangeTheWorld727.jpg");
		
		player.setPostsTitle("Change the World ");
		player.setDescription("<p>At the PSFK Conference London 2007, Piers Fawkes (<a href=\"http://www.psfk.com/\" target=\"_blank\">PSFK</a>) chairs a pane with Russell Davies (<a href=\"http://oia.typepad.com/\" target=\"_blank\">OIA</a>), George Parker (<a href=\"http://adscam.typepad.com/my_weblog/2006/11/madscam_about_f.html\" target=\"_blank\">Madscam</a>), Stan Stalnaker (<a href=\"http://hubculture.com/\" target=\"_blank\">Hub Culture</a>) and Johnny Vulkan (<a href=\"http://www.anomaly.com/\" target=\"_blank\">Anomaly</a>). What is the future role of the marketing industry? Should we be making a difference or just more noise?</p><p><a href=\"http://www.psfk.com/\" target=\"_blank\">www.psfk.com</a></p>");
		player.setTopics("psfk conference london 2007,piers fawkes,psfk,london,change the world,russell davies,george parker,stan stalnaker,johnny vulkan");
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