Jay Baer is a tequila-loving, hype-free social media strategist, author and speaker and President of consultancy Convince & Convert. Founder of five companies, he's worked with over 700 brands since 1994, including 25 of the Fortune 1000. His Convince & Convert blog is ranked among the world's top marketing resources, and "Fast Company Magazine" cited him as one of America's three leading social media consultants. He's the co-author of the new book "The NOW Revolution: 7 Shifts to Make Your Business Faster, Smarter, and More Social." He can be found in Bloomington, Indiana or on Twitter as @jaybaer. Less