The ways people communicate are changing. Likewise, traditional PR and marketing methods are becoming increasingly irrelevant. It’s a conversation; if you don’t get in, you’ll get left out. To help ease the transition into new media campaigns, socialTNT explores social media technologies and practices with a focus on their PR and marketing applications.Every Thursday, socialTNT presents "3sday’s 3Q’s in 3 Min," where we channel the spirit of citizen journalism by putting bloggers, reporters, PR pro’s or anyone with something to say about social media in front of the camera for a short, three minute interview. The videos are meant to encourage dialog between public relations/communications practitioners, journalists and marketers on the future of media.
socialTNT spent our Saturday at Wordcamp 2008, learning about all things social media and blogworthy. You’ll be seeing the results of what we saw in future posts. In the meantime, we did manage to video a demo of the new WordPress (aka Crazyhorse) given by Liz Danzico and Jane Wells. WordPress designed Crazyhorse after they laser-tracked the eyes of bloggers as the interacted with the dashboards of their own blogs. Sounds hot, right? Wait till you see the video! (Apologies in advance for the s...
Today's post was written by contributing writer Marie Williams.A couple of weeks ago socialTNT attended Girls In Tech's Femme-Power roundup, a gathering for professional women and female leaders. While there, we had the pleasure of speaking to BusinessWeek's Sarah Lacy. In today's "3Q's in 3Min," Sarah shares her thoughts on issues affecting women in the business world, and explains how women are selling themselves short. Today marks a huge achievement in Sarah's career, the publishing of her ...
A little late--technical difficulties--but still equally full of content, it's last Thursday's "3Q's in 3Min."On a particularly sunny afternoon last week, we met with Joel Postman, Principle at Socialized. In today's "3Q's in 3Min," Joel talks about obstacles publicly traded companies meet when trying to launch a social media campaign and how to defeat them.When I first met Joel at a Social Media Club event last fall, we discussed the valuable possibilities social media presents for internal c...
It's May Day, and people all around the world are marching towards better rights for workers. That's right, people everywhere are chanting for more time on Facebook and the ability to watch "3Q's in 3Min" at their desks.Last week while at Web 2.0, we caught up with Geoff Livingston from the Buzz Bin. From media relations to branding and online marketing, Geoff's fifteen-year career has covered the full gamut of communications. Geoff's blog is a must-read for anyone pursuing new media marketing...
Last week, all eyes were on San Francisco. Up north in Sonoma, the NewComm Forum debated how to incorporate social media technologies with communications (Step 1: Add socialTNT to RSS reader). Down in the city, the tech community rallied around the Web 2.0 Expo. But two years after Tim O'Reilly defined the emerging technologies, many are still left scratching their heads and wondering what the eff Web 2.0 is.In 2006, Tim O'Reilly, founder of top tech publishing company O'Reilly Media, gave his...
Web 2.0 Expo marches on, and socialTNT has been there day and night. On Thursday, Day 2 at Moscone Center, socialTNT ran into ReadWriteWeb's Marshall Kirkpatrick , Loic LeMeur from Seesmic, Simeon Margolis from Utterz, the Seybold Report's Chuck Lenatti and BlogTalkRadio's Hillary Leewong.In today's short video montage, we talk with folks on the floor about monetization and marketing strategies, explore the collaborative aspects of social media, and even learn a little French. You'll also see ...
As part of what seems to be a conference marathon month, socialTNT is at Web 2.0 Expo in San Francisco this week. Instead of our usual “3Q’s in 3Min,” we will be doing short video interviews throughout the conference. On Wednesday, Day 1 of the Expo, socialTNT chats with Mashable’s Kristen Nicole, Web 2.0 Expo organizer Dave McClure and Forrester’s Josh Bernoff.Check out the video as we talk about the state of Web 2.0, find out what to do with VC money and analyze the marketing messages on the...
Like the cold front that rolls in during late Spring, today’s “3sdays 3Q’s in 3Min” is so cool, it’ll make you put your hoodie back on.While at interactive marketing and advertising conference ad:tech, socialTNT had the chance to catch up with fellow PR blogger Paull Young. We’ve enjoyed Paull’s blog, the Young PR Blog, for quite some time and couldn’t wait to hear what he had to say. In today’s interview, Paull gives some advice to graduating communications students entering the workforce, an...
This week, “3sdays 3Q’s in 3Min” is at the world’s largest security expo, the RSA Conference. While there, we ran into Principal Analyst and Blogger at Security Incite, Mike Rothman. Since Mike is a blogging analyst who was once a VP of Marketing, I was really psyched when he agreed to an interview. In today’s “3Q’s in 3Min,” Mike tells how he likes to get pitched and the value of a blog for brand building. Mike has been in the security industry for over 15 years. Starting out as an analyst, h...
(Almost) live from CTIA Wireless in Las Vegas, it’s “3sdays 3Q’s in 3Min.” Every Thursday, socialTNT channels the spirit of citizen journalism by putting bloggers, reporters, PR pro’s or anyone with something to say about social media in front of the camera for a short, three minute interview. In addition to helping PR peeps pitch these individuals more effectively, the videos are meant to encourage dialog between reporters, PR/communications practitioners and marketers on the future of media....