Outbrain - Solutions for Brand Advertisers and B...

Yaron Galai Co-Founder and CEO, Outbrain, and Gilad de Vries, Vice President, Brands and Agencies, Outbrain talk about creating solutions for brand advertisers and their media buying agencies. They also touch on click-through rate versus engagement after someone clicks, and optimizing the media buy towards the brand content / links that have the highest engagement

OUtbrain - Entrepreneurship and Starting a Company

Yaron Galai Co-Founder and CEO, Outbrain, and Gilad de Vries, Vice President, Brands and Agencies, Outbrain talk about why they started Outbrain and Entrepreneurship in general.

Outbrain - Mobile Content Discovery and Attribut...

Yaron Galai Co-Founder and CEO, Outbrain, and Gilad de Vries, Vice President, Brands and Agencies, Outbrain, talk about mobile marketing and content discovery on mobile devices. They also touch on the marketing funnel, and the area between the last click at the top of the funnel and the wide top of the funnel.

Teal Newland, VP, Group Director of Brand Conten...

Teal Newland, VP, Group Director of Brand Content, 3rd Act, Digitas, at the Effie Award judging event in NYC, talks about successful marketing campaigns, brands, social media, content marketing, mobile and more.

Sonya Svaty, VP, Group Director of Strategy, PHD

Sonya Svaty, VP, Group Director of Strategy, PHD, at the Effie Award judging event in NYC, talks about successful marketing campaigns, brands, social media, content marketing, mobile and more.

Rob D'Asaro, US Director, Digital Strategic Alli...

Rob D'Asaro, US Director, Digital Strategic Alliances, OMD, at the Effie Award judging event in NYC, talks about successful marketing campaigns, brands, social media, content marketing, mobile and more.

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Mike Dyer, SVP, Director of Content, Hill Holliday

Mike Dyer, SVP, Director of Content, Hill Holliday at the Effie Award judging event in NYC, talks about successful marketing campaigns, brands, social media, content marketing, mobile and more.

Gabe Dorosz, Vice President, Management Supervis...

Gabe Dorosz, Vice President, Management Supervisor, Interactive, Cramer-Krasselt, at the Effie Award judging event in NYC, talks about successful marketing campaigns, brands, social media, content marketing, mobile and more.

Denise McDevitt, Effie Awards

Denise McDevitt, Effie Awards, talks about the awards, judging, and new categories