<?xml version="1.0" encoding="UTF-8"?>
<rss xmlns:creativeCommons="http://backend.userland.com/creativeCommonsRssModule" xmlns:media="http://search.yahoo.com/mrss/" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:geo="http://www.w3.org/2003/01/geo/wgs84_pos#" xmlns:blip="http://blip.tv/dtd/blip/1.0" xmlns:yv="http://video.yahooapis.com/v2/video/" xmlns:wfw="http://wellformedweb.org/CommentAPI/" xmlns:amp="http://www.adobe.com/amp/1.0" xmlns:dcterms="http://purl.org/dc/terms" xmlns:gm="http://www.google.com/schemas/gm/1.1" xmlns:mediaad="http://blip.tv/dtd/mediaad/1.0" version="2.0">
  <channel>
    <title>Recent Posts - Blip</title>
    <link>http://blip.tv</link>
    <description>Recent Posts - Blip - Blip</description>
    <language>en-us</language>
    <generator>http://blip.tv</generator>
    <lastBuildDate>Thu, 26 Jul 2012 15:49:11 +0000</lastBuildDate>
    <pubDate>Thu, 26 Jul 2012 15:49:11 +0000</pubDate>
    <item>
      <guid isPermaLink="false">71919A14-D739-11E1-8F73-87C5B774D38A</guid>
      <link>http://blip.tv/beettv/nbc-debuts-multi-platform-news-organization-for-london-2012-olympics-6275012</link>
      <title>NBC Debuts "Multi-Platform News Organization" for London 2012 Olympics</title>
      <blip:user>plesstv</blip:user>
      <blip:userid>10725</blip:userid>
      <blip:safeusername>beettv</blip:safeusername>
      <blip:showpath>beettv</blip:showpath>
      <blip:show>Beet.TV</blip:show>
      <blip:showpage>http://blip.tv/beettv</blip:showpage>
      <blip:picture>http://a.images.blip.tv/user_photo_plesstv566-159.jpg</blip:picture>
      <blip:posts_id>6275012</blip:posts_id>
      <blip:item_id>6258255</blip:item_id>
      <blip:item_type>file</blip:item_type>
      <blip:contentRating>TV-G</blip:contentRating>
      <blip:rating>0.0</blip:rating>
      <blip:datestamp>2012-07-26T15:49:11Z</blip:datestamp>
      <blip:language>English</blip:language>
      <blip:adChannel>Business/Finanace,News</blip:adChannel>
      <blip:recommendations>0</blip:recommendations>
      <blip:recommendable>1</blip:recommendable>
      <blip:core>1</blip:core>
      <blip:core_value>6</blip:core_value>
      <blip:channel_name>News &amp; Politics</blip:channel_name>
      <blip:channel_list>News &amp; Politics</blip:channel_list>
      <blip:adminRating>1</blip:adminRating>
      <blip:runtime>347</blip:runtime>
      <blip:embedLookup>goRrgv+AKAI</blip:embedLookup>
      <blip:embedUrl type="application/x-shockwave-flash">http://blip.tv/play/goRrgv+AKAI</blip:embedUrl>
      <wfw:commentRss>http://blip.tv/comments/?attached_to=post6275012&amp;skin=rss</wfw:commentRss>
      <blip:thumbnail_src>Plesstv-VivianSchillerOlympics387.png</blip:thumbnail_src>
      <blip:puredescription>The recent news that MSNBC.com has become NBCNews.com is much more than a name change, it means that all the digital resources of NBC News, its cable networks and owned televison are unified online as a new, &amp;quot;multi-platform news organization,&amp;quot; explains Vivian Schiller, Chief Digital Officer of NBC News in this interview with Beet.TV That new capability will be on display as NBC News covers the the London 2012 Olympics. Coverage will be surfaced on NBC sites, social sites and via Storify, Schiller says. Also in this interview, Schiller predicts the emergence of multi-screen consumpution of news. We interviewed her Wednesday at the headquarters of NBC News in New York. Andy Plesser</blip:puredescription>
      <blip:license>No license (All rights reserved)</blip:license>
      <description>

&lt;iframe src="http://blip.tv/play/goRrgv%2BAKAI.x?p=1" width="720" height="433" frameborder="0" allowfullscreen&gt;&lt;/iframe&gt;&lt;embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrgv+AKAI" style="display:none"&gt;&lt;/embed&gt;
&lt;br /&gt;

The recent news that MSNBC.com has become NBCNews.com is much more than a name change, it means that all the digital resources of NBC News, its cable networks and owned televison are unified online as a new, &amp;quot;multi-platform news organization,&amp;quot; explains Vivian Schiller, Chief Digital Officer of NBC News in this interview with Beet.TV That new capability will be on display as NBC News covers the the London 2012 Olympics. Coverage will be surfaced on NBC sites, social sites and via Storify, Schiller says. Also in this interview, Schiller predicts the emergence of multi-screen consumpution of news. We interviewed her Wednesday at the headquarters of NBC News in New York. Andy Plesser

</description>
      <yv:adInfo>
        <yv:adTargeting>
          <yv:adData>
            <yv:id>YahooPartnerVideoID</yv:id>
            <yv:name>Blip post id</yv:name>
            <yv:value>6275012</yv:value>
          </yv:adData>
        </yv:adTargeting>
      </yv:adInfo>
      <comments>http://blip.tv/file/6258255</comments>
      <category>The Mainstream Media</category>
      <category>nbc news</category>
      <category>msnbc.com</category>
      <category>london 2012 olympics</category>
      <category>olympics news</category>
      <pubDate>Thu, 26 Jul 2012 15:49:11 +0000</pubDate>
      <enclosure length="163490484" type="video/quicktime" url="http://blip.tv/file/get/Plesstv-VivianSchillerOlympics131.mov"/>
      <itunes:keywords>nbc news, msnbc.com, london 2012 olympics, olympics news</itunes:keywords>
      <itunes:image>http://a.images.blip.tv/Plesstv-VivianSchillerOlympics387.png</itunes:image>
      <media:keywords>nbc news, msnbc.com, london 2012 olympics, olympics news</media:keywords>
      <media:group>
        <media:content url="http://blip.tv/file/get/Plesstv-VivianSchillerOlympics131.mov" blip:role="Source" blip:vcodec="ffh264" blip:acodec="ffaac" expression="full" fileSize="163490484" height="720" isDefault="true" type="video/quicktime" width="1280">
          <mediaad:content position="preroll" provider="freewheel"/>
        </media:content>
        <media:content url="http://blip.tv/file/get/Plesstv-VivianSchillerOlympics742.m4v" blip:role="Blip SD" blip:vcodec="ffh264" blip:acodec="ffaac" expression="full" fileSize="25277649" height="360" isDefault="false" type="video/x-m4v" width="640"/>
        <media:content url="http://blip.tv/file/get/Plesstv-VivianSchillerOlympics833.mp4" blip:role="Blip LD" blip:vcodec="ffh264" blip:acodec="ffaac" expression="full" fileSize="17515652" height="270" isDefault="false" type="video/mp4" width="480"/>
        <media:content url="http://blip.tv/file/get/Plesstv-VivianSchillerOlympics658.m4v" blip:role="Blip HD 720" blip:vcodec="ffh264" blip:acodec="ffaac" expression="full" fileSize="87204267" height="720" isDefault="false" type="video/x-m4v" width="1280"/>
      </media:group>
      <media:player url="http://blip.tv/file/6258255">&lt;iframe src="http://blip.tv/play/goRrgv%2BAKAI.x?p=1" width="720" height="433" frameborder="0" allowfullscreen&gt;&lt;/iframe&gt;&lt;embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrgv+AKAI" style="display:none"&gt;&lt;/embed&gt;</media:player>
      <media:title>NBC Debuts "Multi-Platform News Organization" for London 2012 Olympics</media:title>
      <media:thumbnail url="http://a.images.blip.tv/Plesstv-VivianSchillerOlympics387.png"/>
      <geo:lat>40.74241242338374</geo:lat>
      <geo:long>-73.99467945098877</geo:long>
    </item>
  </channel>
</rss>
