PyCon 2011: Get new contributors (and diversity) through outreach

Asheesh Laroia Groups like the Fedora Design Team, Dreamwidth, SF Ruby, and OpenHatch have discovered the power of outreach to bring in new contributors. In the past year, SF Ruby grew in numbers as well as in diversity, moving from 3% women to 18% women. Because most projects need ongoing help, this talk discusses effective strategies for bringing in contributors who stick around for the long haul.

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