M dot Strange tells the story of how he leveraged online resources to engage directly with his audience to promote, collaborate with and sell his cult animated feature We Are the Strange. Hear in this session how to build a dynamic web presence and ways to retain a loyal fanbase. As audience behaviour evolves what is the potential for two-way filmmaking conversations between creators and audiences?
Power to the Pixel supports the film and media industries in their transition to a digital age. The company specialises in new ways for content creators and businesses to create, finance and distribute stories and engage with audiences across multiple platforms. Headed by Founder & CEO Liz Rosenthal and COO & Producer Tishna Molla, the company’s London team has a wealth of experience and expertise across film and cross-media development, production and finance, and is linked to a unique network of the leading thinkers, practitioners and innovators who are developing new business and creative opportunities around the world. Specialising in new ways for content creators and businesses to create and finance stories and engage with audiences across multiple platforms, Power to the Pixel’s core activities are: Providing consultancy to international media organisations, content creators and companies Designing innovative in-house company training programmes and bespoke initiatives Producing international forums, events and labs centred around cross-media, IP and business Facilitating the exchange of ideas and the building of international partnerships between media professionals and between industries The company’s understanding of the challenges and opportunities of digital change means Power to the Pixel is an essential bridge between the visionary, the pioneering and the practical. Power to the Pixel’s clients and partners include: ARTE; BAFTA; BBC, BBH; Berlin Film Festival; BFI; Cannes Film Festival (Marché du Film); EAVE; EU MEDIA Programme; Edinburgh Film Festival; IFP; Nordisk Film & TV Fond; UK Film Council.
