paidContent 2010: Q&A with Rob Grimshaw; The Business of Digital News

As ad revenues decline, publishers continue to experiment with new areas of content and distribution platforms. What will users pay for? What’s working, or rather, what holds the most potential for growth? Local, niche? Subscriptions, metered? When the internet levels the playing field and anyone can be a publisher or reporter, how do news outlets create the kind of value that equals real revenue? Rob Grimshaw, Managing Director, FT.comJosh Cohen, Senior Business Product Manager, Google KC Estenson, SVP & GM, CNN.com Lincoln Millstein, SVP, Digital Media, Hearst Moderator: Ernie Sander, Managing Editor, ContentNext Media

More episodes of PaidContent

Featured episodes in News & Politics