TOC ཅ -- "XML Recommendations and Lessons Learned: The StartWithXML Project" -- Mike Shatzkin (The Idea Logical Company, Inc.), Laura Dawson (LJNDawson), Brian O?Leary (Magellan Media), Ted Hill (THA Consulting)

O'Reilly Tools of Change for Publishing Conference


About this episode

TV-UN

Based on the results of six months of research, surveys, interviews, and analysis, the StartwithXML project offered a clear argument for developing intellectual property as XML documents from the outset. Participants who attend this session will learn why an XML workflow makes sense for publishers and how content agility provides publishers with opportunities to grow revenues and better manage expenses. The panel will conclude with recommendations on what publishers should consider when planning to adopt XML workflows.

Discover the best in original web series.© 2012 Blip Networks, Inc. All Rights Reserved.