The keynote presentation by NMC CE0 Larry Johnson for the NMC Symposium on Creativity in Second Life- an 8 day conference held entirely in Second Life. Why is the range and diversity of self-expression in spaces like Second Life so broad? What is it about these environments that are producing the phenomenal growth seen over the last few years? What is it that makes people willing, even eager, to spend hours online interacting in virtual space? A complete novice to massively multiplayer environments two years ago, today Larry heads up an effort by the New Media Consortium that is deeply engaged in exploring questions like these. His journey parallels and illuminates that of many others. As the NMC launches a new series of dialogs on these and related topics, join Larry for a discussion of why he believes that rich multi-media spaces like Second Life are fundamentally changing the way we think about learning, social interaction, and self-expression.The notes for this talk are available as a PDF document.This video was recorded using NMC's live videos tream of the session to another sim. Use of the beautiful Watch the World(s) machinima is with permission by its creator, Robbie Dingo. Less