In episode 10 of the Emporia Telecom video series, we meet the company's Director of Services & Innovation, Michael Rabenstein. Before we filmed this episode, I was talking to Michael about Emporia's philosophy of handset services -- navigation, for example. Michael explained that although there is certainly a use-case for navigation (e.g. Tom-Tom style sat-nav functionality), Emporia's key markets are much more likely to be in need of "orientation". I was rather fascinated by this perspective and asked Michael to go into a little more detail when we actually shot the video.