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May 26, 2008
03:15
Pricing Considerations: How does one appropriately price a 'green' product, when considering consumer attitudes, cost of goods sold, profit, and the...
Pricing Considerations: How does one appropriately price a 'green' product, when considering consumer attitudes, cost of goods sold, profit, and the product's value in comparison to competitive offerings.UCLA Seminar: "The Business of Green"; May 23, 2008 Session: "Green Marketing Strategies"
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