MediaMind is a global provider of digital advertising solutions that optimize the use of media, creative and data for enhanced performance. Our unique platform incorporates display ad serving, search, rich media, video, dynamic ads, mobile and emerging media; providing marketers with a cross-channel view of ad campaigns. Our leading Eyeblaster Rich Media and Video capabilities service the most innovative and inspiring global digital campaigns. The company is committed to publisher-neutrality to assure the broadest range of media choices for its customers. MediaMind is certified and complies with the three IAB measurement guidelines: ad serving, video and rich media. Headquartered in New York, MediaMind has over 35 representation offices across all major markets worldwide. In 2009, MediaMind delivered campaigns for over 7,000 brands, serving approximately 3,350 agencies across over 5,150 global web publishers in 55 countries worldwide.
Smart Planning on the MediaMind platform centralizes your historic performance data, publisher proposals, budget parameters and historical costs into one interface and allows you to make smarter media buys at a lower cost; eliminating inefficiencies in the planning and buying process.This entertaining video outlines the pain points facing media planners and demonstrates how Smart Planning simplifies and contributes to the planning process. ;
Leading Media Strategists discuss: How effective are exchanges for branding dollars? (part 3)
Leading Media Strategists discuss: How effective are exchanges for branding dollars? (part 2)
Leading Media Strategists discuss: How effective are exchanges for branding dollars? (part 1)