During the week Mat had a tweet from someone asking why is he posting personal tweets that really mean little to anyone else and asked what’s his social strategy. It’s a good question to ask… Do you have a social strategy? Some people will have a plan that they are working to and others may just be running by whatever takes their fancy at the time. Sometimes what you tweet about may mean something to you and nothing to others. Social networking is all about developing a connection with people and building an audience that is interested with what you have to say. On this video Mat shares some thoughts on social networking and his plan.