Mashery

About this original series

Managing your API is a never-ending process of registering and provisioning new developers, keeping an eye on performance, and responding to support requests from your developer community. Any one of these tasks can be time consuming for even just a single partner. When the number of partners grows to dozens... hundreds... thousands..., suddenly the job of managing your API quickly exceeds the bandwidth of most IT organizations. Using Mashery's on-demand API infrastructure you can manage your API for simplified partner access, monitor API activity to ensure stability and performance, and collaborate with and support your development community.

Episodes of Mashery

    • Powering partnerships with APIs

      How can APIs create partnership revenue? What is the opportunity there? What are the benefits to innovation? Hear from Twitter, Quova (Neustar), Netflix and more about their experiences with utilizing APIs with partnerships.

      • Release date
        May 22, 2012
      • Runtime
        02:21
    • Managing Your Enterprise APIs as Products

      With enterprises increasingly treating APIs as full-fledged products—setting targets for revenue, reach, and branding—business-side teams want the power to customize API offerings. Watch Mashery's Director of Product Marketing, Andy Raskin and Director of Product, Jeremy Pollock, discuss Mashery's latest offering, Mashery API Packager, an out-of-the-box tool for both technical and business-side API managers. Learn how business development, product marketing, and API management teams can now: •...

      • Release date
        May 22, 2012
      • Runtime
        27:52
    • Mashery Distributed Commerce

      With the explosion of connected devices -- Cisco predicts one trillion by 2013* -- smart companies want to extend buying cycles to the full range of consumer touch points, including mobile devices, social networks, and strategic affiliate channels. Mashery Distributed Commerce lets them do just that, with a platform for accepting credit card transactions and purchase authorizations directly through APIs. In addition to achieving PCI Data Security Standard (DSS) 2.0 Validated Service Provider s...

      • Release date
        Sep 26, 2011
      • Runtime
        40:52
    • Why Attend The Business of APIs Conference (#BAP...

      What can be done with an API is limited only by imagination. However, what should be done using your API may have a more definable answer. Whether you are planning to leverage your API to extend your business model into new channels or to capture new revenue, it is The Business of APIs. The last year has seen more growth in APIs than the previous six combined. APIs have fueled innovation for new apps, development of new sales channels, as well as ways to engage partners and distribute content....

      • Release date
        Sep 19, 2011
      • Runtime
        01:00
    • Seven Strategies for Architecting Success in the...

      Looking to maximize cloud uptime and reliability? Amazon Web Services and Mashery, the industry leader in API management, discuss how Mashery's service-oriented architecture (SOA) achieves greater than 99.99% uptime in the cloud. Hear Amazon Web Services Evangelist Jeff Barr and Mashery VP of Engineering Heather McKelvey discuss how Mashery and others are finding success by intelligently building applications for the Amazon Web Services cloud platform. Topics will include: * Multiple points of...

      • Release date
        Jun 23, 2011
      • Runtime
        32:51
    • Mashery Presents: The Evolution of Distribution ...

      Whether you are in retail, media, publishing, technology or travel, the ability to distribute information onto the multitude of internet connected devices has become a challenge for even the most nimble of companies. Everyone is vying for the attention and eyes of the consumer. It is a new world and consumer expectations have changed when it comes to the way content/data/inventory is distributed, discovered and consumed. This change in distribution, in part, is due to the adoption of APIs (App...

      • Release date
        Jun 10, 2011
      • Runtime
        13:53
    • Mashery Presents: The Evolution of Distribution ...

      Whether you are in retail, media, publishing, technology or travel, the ability to distribute information onto the multitude of internet connected devices has become a challenge for even the most nimble of companies. Everyone is vying for the attention and eyes of the consumer. It is a new world and consumer expectations have changed when it comes to the way content/data/inventory is distributed, discovered and consumed. This change in distribution, in part, is due to the adoption of APIs (App...

      • Release date
        Jun 10, 2011
      • Runtime
        22:55
    • Mashery Presents: The Evolution of Distribution ...

      Whether you are in retail, media, publishing, technology or travel, the ability to distribute information onto the multitude of internet connected devices has become a challenge for even the most nimble of companies. Everyone is vying for the attention and eyes of the consumer. It is a new world and consumer expectations have changed when it comes to the way content/data/inventory is distributed, discovered and consumed. This change in distribution, in part, is due to the adoption of APIs (App...

      • Release date
        Jun 10, 2011
      • Runtime
        19:12
    • Mashery Presents: The Evolution of Distribution ...

      Whether you are in retail, media, publishing, technology or travel, the ability to distribute information onto the multitude of internet connected devices has become a challenge for even the most nimble of companies. Everyone is vying for the attention and eyes of the consumer. It is a new world and consumer expectations have changed when it comes to the way content/data/inventory is distributed, discovered and consumed. This change in distribution, in part, is due to the adoption of APIs (App...

      • Release date
        Jun 10, 2011
      • Runtime
        12:43
    • Mashery Presents: The Evolution of Distribution ...

      Whether you are in retail, media, publishing, technology or travel, the ability to distribute information onto the multitude of internet connected devices has become a challenge for even the most nimble of companies. Everyone is vying for the attention and eyes of the consumer. It is a new world and consumer expectations have changed when it comes to the way content/data/inventory is distributed, discovered and consumed. This change in distribution, in part, is due to the adoption of APIs (App...

      • Release date
        Jun 10, 2011
      • Runtime
        13:20