Blip

About this episode

Why does your station exist? Why should your audience care? Why do you come to work every day? Too many broadcasters have a crisis of "why," says Mark Ramsey (http://www.markramseymedia.com). If your "why" is "to get ratings" or "to make budget," that's a thin form of inspiration that will attract no listener.

• Category

• Release Date

  Sep 22, 2011

• Runtime

  02:30