A 40 minutes "educational" talk about Internet and companies, during Promotion Expo 2008 in Milan.The idea it was to explain and try to understand the very basic "ABC" of the Internet to have good principles/guidelines to follow in today Web 2.0 world.Images are from a google images search and most important sources linked in the talk are (highly recommended!): spacecollectiveworldofends (old but fantastic work of David Weinberger and Doc Searls)"Freeconomics" by Chris Andersonthis picture about difference between man and woman :)To explain how Internet works I have used 2 table tenis balls (around minute 6).Let me know your opinion Less