Local Knowledge by LOCAL Na8ion.com
About this original series
Local Na8ion features how-to information and guides on free or low-cost methods of marketing your small business to local customers. We cover topics such as local internet marketing, web design, WordPress, local search engine optimization (local SEO), marketing with low-cost video online video and using social media to connect with your customers.
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# Episodes
29 episodes -
Rating
TV-G
Episodes of Local Knowledge by LOCAL Na8ion.com
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An easy way to build Google rankings
The problem: You're on page 10 of Google search results for your city & keyword combination. Solution: You need more links pointing to your website from other sites around the web. They're called backlinks. How to get there: Using Yahoo!'s free Site Explorer utility you can find out the most valuable backlinks your competitors are using and then get them for your own site. With some elbow grease and consistent effort you can still turn this old SEO tactic into a page 1 Google ranking.
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Release date
Mar 22, 2010
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Runtime
04:45
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Get on page one of Google with jQuery
jQuery is the holy grail of web design and search engine optimization.
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Release date
Mar 11, 2010
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Runtime
03:32
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Think Global - Market Local | Episode 23 Local K...
For those of you who have products or services that can be sold anywhere the Internet has opened up new revenue and growth opportunities to small business that never existed before. But just because you can get business from anywhere doesn't mean that your marketing effort should be similarly broad. While I encourage you to think globally when it comes to your ideas and marketing differentiation I would strongly suggest that you act locally when it comes time for targeting your message and adv...
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Release date
Feb 24, 2010
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Runtime
04:44
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How to edit photos for your website using Picnik...
Need to prepare your photos or images for your website? You bet you do! Episode 22 of Local Knowledge shows you how to edit the dimensions (pixel size) of your photo/image, crop your photo and also reduce the file size of your photo so your website loads faster. You can use common photo editing software that comes with your camera or computer to do this but these programs often lack the ability to change file size, a critical component of web images. Not only that, PC and Mac software is often...
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Release date
Sep 16, 2009
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Runtime
09:56
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What every small business should know about Word...
Today's Local Knowledge video tutorial is a two-parter (this is part 2 of 2) so be sure to catch the first half by watching here.This lesson shows you how to add a new blog post to your WordPress small business website while also optimizing your post for search engine optimization. You'll love this informaiton if you're a small business owner who wants to generate more sales leads from search engines like Google. To accomplish this, you'll want to pair frequent website updates with our search-...
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Release date
Aug 13, 2009
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Runtime
08:54
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What every small business should know about Word...
Today's Local Knowledge video tutorial is a two-parter so be sure to catch the second half by watching the next video as well. This lesson shows you how to add a new blog post to your WordPress small business website while also optimizing your post for search engine optimization. If you want to connect with more customers on search engines to generate more leads you'll want to pair frequent website updates with our search-engine savvy formatting tips. Julian Seery Gudeeditor, LOCAL Na8ionwww.l...
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Release date
Aug 12, 2009
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Runtime
07:35
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Part II - What every small business should know ...
Episode 20 continues our Local Knowledge video series on basic skills you’ll need in order to run your small business Website using WordPress.Our lesson today kicks off with some background on how your normal website (the frontend of your website) relates with the WordPress Dashboard (the backend of WordPress) and concludes by hightlighting the most often used parts of WordPress. Our examples even give you a sneak peak of editing and adding a blog post and page - something we will cover in gre...
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Release date
Jul 17, 2009
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Runtime
09:56
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What every Small Business should know about Word...
In this session and video lesson I talk about using WordPress to power a typical small business website. I conclude the session with a lesson on how to login to WordPress. Future lessons will cover the main activities a small business owner would have when keeping their own WordPress website up-to-date, such as editing pages and putting up new website posts about their business. Stay tuned to LOCAL Knowledge for more video lessons on WordPress and other small business Internet marketing tools ...
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Release date
Jul 15, 2009
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Runtime
08:09
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Local Knowledge Episode 18 - Access mens Big Cha...
In today’s episode of Local Knowledge I talk with viewers about how access to technology for small to medium sized businesses is creating big change fast in local online marketing. I cover easy-to-update websites and low cost online video to how Smartphones like the iPhone 3GS should be in the pockets of businesses like yours right NOW. Access to high quality low cost tools to make websites and online video offer companies with small budgets the chance to participate in marketing that used to ...
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Release date
Jun 24, 2009
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Runtime
12:50
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Keep your website fresh - Local Knowledge Episod...
Video Summary: If you’re like most small to medium sized businesses you either don’t update your website at all or you don’t update it frequently enough. This hampers your online marketing results in key areas like search engine optimization and building better customer relationships. In this six-minute video I talk about the two primary benefits of updating your website more frequently and then share a golden tip on how to create content for your website more efficiently and consistently.
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Release date
Jun 22, 2009
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Runtime
06:49
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