JetPack is a combination of seminars, mixers, meet-ups, open forums and consulting incorporated into one essential flight pack for entrepreneurs. It provides a platform, in a non-traditional model, to communicate and collaborate with top experts in a variety of fields. JetPack will also serve a dual purpose as a platform for the many great voices, the presenters, who have strong, powerful messages and no forum to share it.
If you have any sort of web presence and particularly a blog, I’m sure you are aware how important optimizing your site and content is. Search engine optimization (SEO) is essential, and there are a few rudimentary steps you should be integrating in your web pages. Of course any major undertakings are best left to the SEO professionals, and certainly if you are in the process of building a site seeking out the help of someone savvy in SEO will pay off.In the meantime there are a few basics (em...
A headline can make or break a written piece. Too weak, boring or wordy, and you risk getting skipped over, but a strong, captivating and concise headline can draw readers in and generate traffic. In fact it is one of the most important elements of any blog post, article, press release or heading for newsletter content. How do you write a strong headline? For more visit http://JetPackRadio.com or http://wiredprgroup.com and join the conversation.
If you are a business owner, chances are you have a blog or have thought about starting one. At the very least, you know what they are, may read a few favorites and even leave comments. Blogs are a great tool for reaching eyeballs. They give you a global platform, or – more importantly- will help you create a more meaningful relationship with a niche audience. How do you keep it fresh and continually curate content? Read more at http://jetpackradio.com Share your ideas too!
It’s happening with greater frequency – traditional media using social media not only to share their stories, but also cultivate new stories and sources. As an added benefit, they are also deepening relationships with their audience and creating more loyalty.What online tools are you using to connect with traditional media?
The idea of personal branding may not be new, in fact it can be traced back to the 1980s when it was introduced by Al Reis and Jack Trout in “Positioning: The Battle for your Mind.” Despite how you may feel about personal branding, social media has made it a part of our fabric. Not only is it important to be a part of the conversation, it’s also imperative to be consistent, relevant and distinguished. ; What are you doing to create a need for your brand?Continue the conversation at JetPackRadi...
These days we’ve all been forced to do more with less, and the mass media is one industry where this trend is in full effect. This has, however, paved the way for finding new ways to operate more efficiently using the power of the social web.What are you doing to make it easy for the media to find you?Read more and join the conversation at JetPack Radio.
Are you Googley? No matter what area of business you are in, being Googley can help differentiate you from your competitors, at least according to “What Would Google Do?” by Jeff Jarvis.Continue reading at JetPack Radio.
Everyday new challenges arise. We have to put out small fires, respond to client requests, deal with daily chores, and the list goes on. Good-intentioned friends, family and colleagues often offer advice about what direction you should take your business and even your personal life. While all these things keep us sharp, dynamic and always thinking critically, they can also make you lose sight of your intentions or core values. At the end of the day it's important to remember why you started yo...
How can you effectively build relationships with members of the media and increase the chances of them telling your story? Get social. Whether you work in the media or public relations industry, own a business, or create some amazing gizmo, you should be using social networks to connect with storytellers – bloggers, journalists, broadcast and radio reporters and producers. You never know when you might be able to serve as a source for them or better yet, have your story told.
What makes a business remarkable? What drives repeat business? While different qualities resonate with different people – and timing, cost and type of product also come into play – most successful, sustainable companies have a strong set of values at their core. Perhaps it’s these core values that your customers know you will deliver on consistently that keeps them coming back.What do you think? Continue the conversation at JetPack Radio.
