IFV News: Jonah Peretti, Founder and CEO of BuzzFeed & HuffPo Co-founder on Content Discoverability

It's all about being seen and if they can't find you you're as good as invisible on the web. Businesses serious about their Internet presence, concerned about optimizing the content they put out there and feeding their target audience a steady diet of the material they seek all know that if your existing or potential audience can't find your content -- you aren't in the game. Content discoverability is just as important as quality content production and profit. This week Jonah Peretti, Founder and CEO of social news organization BuzzFeed and Co-founder of The Huffington Post tells us how discoverability in the digital market place is a major focus for the company relying on the web to attract, hold and satiate an info hungry audience.

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In Full View News (IFV News)

Business news program that focuses on midcap, smallcap and microcap companies around the globe, as well as other medium and small businesses, and entrepreneurial endeavors. Show airs every Saturday at http://www.ifvnews.com. IFV NEWS is a product of M.INK Productions® LLC (http://www.minkproductions.tv)