About this series:
Investors do as they do for lots of reasons. To make money, of course, but investing is challenging, rewarding frustrating and fun. Of the millions of hours of finance-focussed broadcasting out there, not one holds up a mirror to life as an investor. Welcome, then, to iBall.
The last time we looked at Aviva it was, to be blunt, a bit hard to find anything fun about it. But that was before the world melted down and financ...
The last time we looked at Aviva it was, to be blunt, a bit hard to find anything fun about it. But that was before the world melted down and financials had to do something a bit different in order to thrive. Many investors believe Aviva has got there, because like another now famous Brit - it has gone to crack America.
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