When asked to comment on how technology is impacting human activity, Howard explains that amateurs - ”those without economic interest in the webâ” - are playing a role in the evolution of technology as evidenced by the blogging phenomenon. Literacy as a result of technology is making a difference - we will need to understand the dynamics of ad hoc collective action He postulates that we may see a very different political election in 2008 because of how the populace can communicate. Adults and education systems are being challenged by the literacy of 14-year olds. Individuals, he argues, need to pay attention: for better or worse, if you don't spend part of your time surfing the web, reading blogs, finding out what people are saying out there you'll find yourself left behind. Less