Hawthorne Videoactive Report

About this original series

The Hawthorne Videoactive Report provides daily news, views and insights into the world of interactive video-based advertising. The Report covers television, the web, mobile, gaming and out-of-home initiatives. The Videoactive Report is produced by the Hawthorne Direct advertising agency (www.hawthornedirect.com) with offices in Fairfield, Iowa and Los Angeles. Hawthorne Direct specializes in direct response advertising: Long Form TV, Short Form TV, Digital, Mail and Print.

  • # Episodes

    159 episodes

  • Rating

    TV-G

Episodes of Hawthorne Videoactive Report

    • Play Apple TV the Sequel, Groupon Answers Gripes, DIY Chiquita Advertising - Hawthorne Videoactive Report on Blip Hawthorne Videoactive Report episodes on Blip

      Apple TV the Sequel, Groupon Answers Gripes, DIY...

      New Apple TV: $99, Netflix streaming, 99-cent TV rentals, Consumer-Influenced Labels Are New Trend, Report: Video Usage Surges, Thanks Partly To Streaming Sites' Commitment To Infrastructure, Online Coupons Get Smarter

      • Release date
        Sep 8, 2010
      • Runtime
        03:32
    • Play Rollover and Click Till You Drop, 3D TV Glasses Free, Apple Offers A La Carte TV - Hawthorne Videoactive Report on Blip Hawthorne Videoactive Report episodes on Blip

      Rollover and Click Till You Drop, 3D TV Glasses ...

      ConciseClick Powers Interactive Video Commerce for Nine West, Sony working on 3-D TVs that don't need glasses, Apple Said to Prepare 99-Cent TV Shows to Fend Off Netflix, Hulu, Dish Promotes TV Everywhere Online

      • Release date
        Aug 31, 2010
      • Runtime
        03:04
    • Play Buick Leaves Grandpa Behind, Financing Farmville, Augmented Reality Everywhere - Hawthorne Videoactive Report on Blip Hawthorne Videoactive Report episodes on Blip

      Buick Leaves Grandpa Behind, Financing Farmville...

      Fastest Growing Car Brand in America? Buick, Organic Blueberries to Snoop Dogg: Branded Virtual Goods Are Booming, AR Continues to Make Inroads in Magazine Publishing, Peekaboo, I See You

      • Release date
        Aug 24, 2010
      • Runtime
        03:06
    • Play CBS Offers Social TV, Cell Phone Signals Reap Rewards, A Long Walk for Levi’s - Hawthorne Videoactive Report on Blip Hawthorne Videoactive Report episodes on Blip

      CBS Offers Social TV, Cell Phone Signals Reap Re...

      CBS Interactive’s TV.com enters social-TV race with Relay, Digital Coupons Beamed to Shoppers' Cells in the Mall, The Conversation: 'Guy Walks Across America', Facebook Launching Official Live Streaming Channel: Facebook Live

      • Release date
        Aug 17, 2010
      • Runtime
        02:43
    • Play A Mirror of Interactivity, Kenny Powers Wants You to Buy K Swiss, When Apple Makes a Bike… - Hawthorne Videoactive Report on Blip Hawthorne Videoactive Report episodes on Blip

      A Mirror of Interactivity, Kenny Powers Wants Yo...

      Interactive Mirror Developed by Guerilla Marketing Company, Release Notes: Playlist Bar, music listings, annotations upgrades..., Apple Smart Bike Patent Reveals Amazing Features, K-Swiss Targets Young Males With Kenny Powers

      • Release date
        Aug 10, 2010
      • Runtime
        02:56
    • Play Shave Gel Gets Irritatingly Viral, Tweet for Brand Loyalty, and A Social Media Crackdown - Hawthorne Videoactive Report on Blip Hawthorne Videoactive Report episodes on Blip

      Shave Gel Gets Irritatingly Viral, Tweet for Bra...

      An Insurgent Campaign for a Shaving Gel, ERSP: Yes, Weight Loss Claims on Twitter Can Count as Ads, Jeep Rolls With CPE Pricing Method For Video Ads, Tweeters Star In Wheat Thins TV Ads

      • Release date
        Aug 3, 2010
      • Runtime
        03:16
    • Play Dentyne Raps for Attention, Couch Potato to Gas Potato, FB Reaches Grandma - Hawthorne Videoactive Report on Blip Hawthorne Videoactive Report episodes on Blip

      Dentyne Raps for Attention, Couch Potato to Gas ...

      Nerd Rappers Drive Dentyne Brandertainment and Make You the Lothario, Gas Station TV Hits Record 27 Million Monthly Nielsen-Verified Fueling Impressions, Exclusive Look at Revolutionary Social News iPad App Flipboard, Status update: Facebook logs 500 million members

      • Release date
        Jul 28, 2010
      • Runtime
        03:04
    • Play Old Spice Spices Things Up, CK Makes AR Sexy, Hulu One Ups YouTube - Hawthorne Videoactive Report on Blip Hawthorne Videoactive Report episodes on Blip

      Old Spice Spices Things Up, CK Makes AR Sexy, Hu...

      Hulu Gets Twice As Many Ad Views As YouTube, Behind the Scenes of the Old Spice Guy Campaign, Virgin Plans New Magazine as IPad App if Advertisers Sign Up, Augmented Reality on the Billboard

      • Release date
        Jul 20, 2010
      • Runtime
        02:31
    • Play YouTube Says Leanback, iPhone Says iApp Needs iAd, TV Hat Says ‘But Wait, There’s More’ - Hawthorne Videoactive Report on Blip Hawthorne Videoactive Report episodes on Blip

      YouTube Says Leanback, iPhone Says iApp Needs iA...

      "Touching Stories" App Offers Four Interactive Short Films, Designed Specifically for the iPad, Slouching Towards Engagement: YouTube's 'Leanback' Bid, Apple's first iAds hit the iPhone, TV's new hat trick

      • Release date
        Jul 13, 2010
      • Runtime
        02:50
    • Play An App That Picks Up the Tab, Whrrl Feeds Egos, Ion Gives Outlet to Crime Junkies - Hawthorne Videoactive Report on Blip Hawthorne Videoactive Report episodes on Blip

      An App That Picks Up the Tab, Whrrl Feeds Egos, ...

      Bartab App Shoves Aside Virtual Goods Model, Ion Television Launches Facebook-Enabled Interactive Microsite for "Without a Trace,” TV's Killer Apps: New FourthWall Media Research Predicts TV to Take Market Share From Online, Moso Network Whrrl Fuels Up On Real-World Rewards

      • Release date
        Jul 6, 2010
      • Runtime
        02:54
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