In this presentation to the High Tech Communicators' Exchange titled, Crowd Sourcing: Using Mass Collaboration to Inject Creativity and Innovation into your Workplace, social media consultant Monica Hamburg explains the power and pitfalls of "crowdsourcing." Crowdsourcing is a new term commonly to describe mass collaboration via social media tools. From dating to gold mining, Ms. Hamburg gives a fast-paced overview of mass collaboration successes as well as situations where it might be ill-considered.Website References:- HTCE Meeting Description: Crowd Sourcing: Using Mass Collaboration to Inject Creativity and Innovation into your Workplace- Monica Hamburg's Post-Presentation Notes (Slides & Links): Crowdsourcing - Presentation at HTCE- Me Like the Interweb- Your Dose of Lunacy- One Degree, "The inside scoop on digital marketing and social media for Canadian marketers"
