Blip

About this episode

Video keynote, Enterprise 2.0 Summit Tokyo, Apr 17, 2008. Harvard Business School Prof Andrew McAfee refects on the rising Enterprise 2.0 interest in the US and its prospect for influencing the way companies work internally and in collaboration with their customers. Greg Lloyd, President and co-founder of Traction Software interviews Prof McAfee, including questions submitted in advance from the conference web site www.Enterprise20.jp. Topics include: How companies benefit from Enterprise 2.0 adoptionHow business executives respond to Enterprise 2.0Patterns of successful Enterprise 2.0 adoptionSee the time-tagged transcript of questions from this interview, courtesy of www.b-spirit.com.

• Release Date

  May 22, 2008

• Runtime

  39:47