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    <description>The Wall Street Journal calls Gerd ‘one of the leading Media Futurists in the World’. Co-author of the influential book ‘The Future of Music’ (2005, Berklee Press), author of ‘Music2.0’ (2008), ‘The End of Control’ (2007) and 'The Future of Content' (2011), Gerd's background is in music; in 1985 he won the Quincy Jones Award and subsequently graduated from Boston's Berklee College of Music (1987). Since 2002, following a decade as digital media entrepreneur and start-up CEO, Gerd speaks at conferences and seminars around the globe on the Future of Media, Content, Technology, Business, Advertising, Telecom, Communications and Culture. Since 2011, Gerd's area of expertise also includes important "green" topics. Gerd's keynotes, presentations and think-tanks are renowned for his hard-hitting and provocative yet inspiring, motivational style. With engagements in 43 countries since 2003, Gerd has addressed over150'000 professionals, and is considered a key influencer. His diverse client list includes Nokia, Google, Sony-BMG, Telkom Indonesia, Siemens, Kuoni, RTL, ITV, the BBC, France Telecom/Orange, Deutsche Telekom, The Financial Times, DDB, Omnicom, the European Commission, Nokia Siemens Networks and many others. Gerd is a fellow of the Royal Society for the Arts (London). He resides in Basel, Switzerland. www.futuristgerd.com www.thefuturesagency.com www.twitter.com/gleonhard www.gerdtube.net</description>
    <itunes:summary>The Wall Street Journal calls Gerd ‘one of the leading Media Futurists in the World’. Co-author of the influential book ‘The Future of Music’ (2005, Berklee Press), author of ‘Music2.0’ (2008), ‘The End of Control’ (2007) and 'The Future of Content' (2011), Gerd's background is in music; in 1985 he won the Quincy Jones Award and subsequently graduated from Boston's Berklee College of Music (1987). Since 2002, following a decade as digital media entrepreneur and start-up CEO, Gerd speaks at conferences and seminars around the globe on the Future of Media, Content, Technology, Business, Advertising, Telecom, Communications and Culture. Since 2011, Gerd's area of expertise also includes important "green" topics. Gerd's keynotes, presentations and think-tanks are renowned for his hard-hitting and provocative yet inspiring, motivational style. With engagements in 43 countries since 2003, Gerd has addressed over150'000 professionals, and is considered a key influencer. His diverse client list includes Nokia, Google, Sony-BMG, Telkom Indonesia, Siemens, Kuoni, RTL, ITV, the BBC, France Telecom/Orange, Deutsche Telekom, The Financial Times, DDB, Omnicom, the European Commission, Nokia Siemens Networks and many others. Gerd is a fellow of the Royal Society for the Arts (London). He resides in Basel, Switzerland. www.futuristgerd.com www.thefuturesagency.com www.twitter.com/gleonhard www.gerdtube.net</itunes:summary>
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      <blip:puredescription>This is the recorded version of the March 20 2013 Google hangout session with Futurist Speakers and @FuturesAgency members Doug Stephens http://about.me/dougstephens Gerd Leonhard http://www.futuristgerd.com/ and Carlo Donzella http://www.thefuturesagency.com/cdonz... discussing future trends in regards to shopping, retail, ecommerce, buying &amp;amp; selling. Thanks for your interest in my work! Gerd Leonhard Futurist, Author and Keynote Speaker Basel / Switzerland http://www.futuristgerd.com CEO of www.thefuturesagency.com http://about.me/mediafuturist Mobile apps: http://road.ie/futurist Twitter: http://www.twitter.com/gleonhard Btw: you can download most of my videos by simply subscribing to this iTunes video feed (via Blip.tv) http://gerd.fm/itunesfeed Audio-only versions are being made available here: http://gerd.fm/gerdaudiofeed or on the web at http://www.futuretalks.com My vimeo channel is here: https://vimeo.com/gerdfuturist (also allows downloads)</blip:puredescription>
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      <blip:puredescription>his was recorded Wednesday, 14 November, 2012 at Kulturstyrelsen in Copenhagen, at an event called &amp;quot;New business models for the creative industry - new challanges for the rightholders; Masterclass on the digital challenges of cultur. Topics include copyright, licensing of media, future of advertising and media, new revenue streams for creators, and much more. If you want the PDF with my slides please visit www.gerdcloud.com my dropbox file sharing site, browse to Presentations and look for Copenhagen. or browse http://www.slideshare.net/gleonhard/p... Thanks for your interest in my work! Gerd Leonhard Futurist, Author and Keynote Speaker Basel / Switzerland http://www.futuristgerd.com CEO of www.thefuturesagency.com http://about.me/mediafuturist Mobile apps: http://road.ie/futurist Twitter: http://www.twitter.com/gleonhard Btw: you can download most of my videos by simply subscribing to this iTunes video feed (via Blip.tv) http://gerd.fm/itunesfeed Audio-only versions are being made available here: http://gerd.fm/gerdaudiofeed or on the web at http://www.futuretalks.com My vimeo channel is here: https://vimeo.com/gerdfuturist (also allows downloads)</blip:puredescription>
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      <blip:puredescription>This video was recorded at https://www.annotag.tv/learningtechno... in London on January 30, 2013. UPDATE: A shorter version without intro etc is available here: http://youtu.be/jUo6Lc3EgEs You can also watch this video with some pretty fancy slideshow overlays at https://www.annotag.tv/learningtechno... Thanks to http://www.learningtechnologies.co.uk/ for making this video available to me! Topics covered include the future of Social-Local-Mobile learning, new technologies that impact learning and training, the future of universities and institutions, new definitions of Learning... and much more. You can download the slides via http://gerd.fm/WmKnSq or just go to www.gerdcloud.com to download it and many other presos and my free books. Enjoy. Thanks for your interest in my work! Gerd Leonhard Futurist, Author and Keynote Speaker Basel / Switzerland http://www.futuristgerd.com CEO of www.thefuturesagency.com http://about.me/mediafuturist Mobile apps: http://road.ie/futurist Twitter: http://www.twitter.com/gleonhard Btw: you can download most of my videos by simply subscribing to this iTunes video feed (via Blip.tv) http://gerd.fm/itunesfeed Audio-only versions are being made available here: http://gerd.fm/gerdaudiofeed or on the web at http://www.futuretalks.com My vimeo channel is here: https://vimeo.com/gerdfuturist (also allows downloads)</blip:puredescription>
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      <description>This video was recorded at https://www.annotag.tv/learningtechno... in London on January 30, 2013. UPDATE: A shorter version without intro etc is available here: http://youtu.be/jUo6Lc3EgEs You can also watch this video with some pretty fancy slideshow overlays at https://www.annotag.tv/learningtechno... Thanks to http://www.learningtechnologies.co.uk/ for making this video available to me! Topics covered include the future of Social-Local-Mobile learning, new technologies that impact learning and training, the future of universities and institutions, new definitions of Learning... and much more. You can download the slides via http://gerd.fm/WmKnSq or just go to www.gerdcloud.com to download it and many other presos and my free books. Enjoy. Thanks for your interest in my work! Gerd Leonhard Futurist, Author and Keynote Speaker Basel / Switzerland http://www.futuristgerd.com CEO of www.thefuturesagency.com http://about.me/mediafuturist Mobile apps: http://road.ie/futurist Twitter: http://www.twitter.com/gleonhard Btw: you can download most of my videos by simply subscribing to this iTunes video feed (via Blip.tv) http://gerd.fm/itunesfeed Audio-only versions are being made available here: http://gerd.fm/gerdaudiofeed or on the web at http://www.futuretalks.com My vimeo channel is here: https://vimeo.com/gerdfuturist (also allows downloads)</description>
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      <blip:puredescription>This is the complete video of my keynote on the future of culture, content, media and creativity at the 2012 XMedialab event in Basel, Switzerland, October 2012 see xmedialab.com/xml-switzerland You can download my slides used in this talk here: gerd.fm/UqXOA1 My apologies for the rather funky sound, btw - this is the best version I could get from the organizers:( Topics include: the future of digital creation in a networked society, from paper culture to screen culture, social-local-mobile and the future of storytelling, the convergence of internet and television, new interfaces and mobile devices as &amp;apos;external brains&amp;apos;, trust is the new currency, and much more. Please note: you can now download most of my videos by simply subscribing to this iTunes video feed (via Blip.tv) gerd.fm/itunesfeed Audio-only versions are being made available here: gerd.fm/gerdaudiofeed or on the web at futuretalks.com My vimeo channel is here: vimeo.com/gerdfuturist (also allows downloads). Gerd Leonhard Futurist, Author and Keynote Speaker Basel / Switzerland gerdfuturist.com CEO thefuturesagency.com Mobile apps: road.ie/futurist The Future of Business blog futureof.biz/ Twitter: twitter.com/gleonhard about.me/mediafuturist</blip:puredescription>
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      <blip:puredescription>This is Part 3 of a conversation between Futurists Dr. James Canton http://globalfuturist.com/ and Gerd Leonhard http://about.me/mediafuturist This video is part of the new MeetingsOfTheMind.tv series (launching soon). Topics discussed include general sustainability trends and predictions, &amp;apos;green future&amp;apos; opportunities, the future of capitalism and &amp;apos;growth &amp;amp; profit economics&amp;apos;, accountability and social innovation, renewable energy, Jeremy Rifkin&amp;apos;s Intergrid, and much more. Apologies for the low audio output, btw; if it&amp;apos;s not good enough for you please try this MP3 https://www.dropbox.com/s/nwmojmuib1lkvt9/Canton%20Leonhard%20Sustainability.... Please note: You can now download most of my videos by simply subscribing to this iTunes video feed (via Blip.tv) http://gerd.fm/itunesfeed *** audio-only versions are now available here: http://gerd.fm/gerdaudiofeed or on the web at http://www.futuretalks.com My vimeo channel is here: https://vimeo.com/gerdfuturist Enjoy! Gerd Leonhard Futurist, Author and Keynote Speaker Basel / Switzerland http://www.gerdfuturist.com CEO www.thefuturesagency.com Media Blog: http://www.mediafuturist.com/ Gerd&amp;apos;s mobile apps: http://road.ie/futurist The Future of Business blog http://www.futureof.biz/ Twitter: http://www.twitter.com/gleonhard Need even more links? http://about.me/mediafuturist</blip:puredescription>
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      <blip:puredescription>A conversation between Futurists Dr. James Canton http://globalfuturist.com/ and Gerd Leonhard http://about.me/mediafuturist This video is part of the new MeetingsOfTheMind.tv series (launching soon). This video covers questions such as 1) what does a Futurist do (and what not) 2) why clients hire us, and what we can do for them 3) some of the challenges that we have encountered in the past 10 years. You can download audio-only versions of these podcasts at http://www.futuretalks.com/, in a few days. Enjoy and share. For a better audio-only version try https://www.dropbox.com/s/lk26fmf2pvlm1wm/Canton%20Leonhard%20Talks%201%20Pat... Please note: You can now download most of my videos by simply subscribing to this iTunes video feed (via Blip.tv) http://gerd.fm/itunesfeed *** audio-only versions are now available here: http://gerd.fm/gerdaudiofeed or on the web at http://www.futuretalks.com My vimeo channel is here: https://vimeo.com/gerdfuturist Enjoy! Gerd Leonhard Futurist, Author and Keynote Speaker Basel / Switzerland http://www.gerdfuturist.com CEO www.thefuturesagency.com Media Blog: http://www.mediafuturist.com/ Gerd&amp;apos;s mobile apps: http://road.ie/futurist The Future of Business blog http://www.futureof.biz/ Public Speaking schedule: http://gerd.fm/meetgerd Twitter: http://www.twitter.com/gleonhard Need even more links? http://about.me/mediafuturist</blip:puredescription>
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      <blip:puredescription>This is the 3rd pilot for my new web-tv show called Meetings of the Mind (MotM), soon to be available at www.meetingsofthemind.tv). In this episode I talk to Carlo Donzella, in Rome / Italy see http://twitter.com/nerissimo As an advisor to the Lazio Region of Rome, Carlo has recently been involved in the Futouring.it project which has created 6 world-class digital media experiences for 6 world-heritage sites within the Lazio region. Carlo also teaches the &amp;quot;Brave New Media World&amp;quot; course at the Master in Development, Innovation and Change (MiDIC) of the University of Bologna (Italy) and at the PopAkademie of the University of Mannheim (Germany). A reviewer for dozens of international projects, he has covered various executive and consulting roles with many public agencies and private enterprises. We discuss Carlo&amp;apos;s work in digital, smart cities, and ponder what the future may hold for cities that use social local mobile video and cloud applications to engage with their visitors, citizens and fans. This is a wide-ranging discussion that covers a ton of stuff - hope you like it. Audio track will go up on www.futuretalks.com soon, as well! Please note: You can now download most of my videos by simply subscribing to this iTunes video feed (via Blip.tv) http://gerd.fm/itunesfeed *** audio-only versions are now available here: http://gerd.fm/gerdaudiofeed or on the web at http://www.futuretalks.com My vimeo channel is here: https://vimeo.com/gerdfuturist Enjoy! Gerd Leonhard Futurist, Author and Keynote Speaker Basel / Switzerland http://www.gerdfuturist.com CEO www.thefuturesagency.com Media Blog: http://www.mediafuturist.com/ Gerd&amp;apos;s mobile apps: http://road.ie/futurist The Future of Business blog http://www.futureof.biz/ Public Speaking schedule: http://gerd.fm/meetgerd Twitter: http://www.twitter.com/gleonhard Need even more links? http://about.me/mediafuturist</blip:puredescription>
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      <blip:puredescription>This is the complete video of my talk at the 5th Congress of Innovation in Porto Alegre in Brazil, October 30th 2012 see http://www.fiergs.org.br/inovacao/default.asp Thanks to FIERGS for making this video available. You can download my slides here: http://gerd.fm/TjBlCX or visit my Slideshare page for another 118 slideshows: http://www.slideshare.net/gleonhard/presentations :) In this talk I cover a wide variety of topics such as the rebooting of capitalism (as &amp;apos;natural&amp;apos; or &amp;apos;sustainable&amp;apos; capitalism), Growth National Happiness vs GDP, the triple bottom line, the shift to a networked / social-local-mobile society, social media and the future of social technologies, future innovation opportunities for Brazil, the shift of power to the BRIC countries... and much more Please note: You can now download most of my videos by simply subscribing to this iTunes video feed (via Blip.tv) http://gerd.fm/itunesfeed *** audio-only versions are now available here: http://gerd.fm/gerdaudiofeed or on the web at http://www.futuretalks.com My vimeo channel is here: https://vimeo.com/gerdfuturist Enjoy! Gerd Leonhard Futurist, Author and Keynote Speaker Basel / Switzerland http://www.gerdfuturist.com CEO www.thefuturesagency.com Media Blog: http://www.mediafuturist.com/ Gerd&amp;apos;s mobile apps: http://road.ie/futurist The Future of Business blog http://www.futureof.biz/ Public Speaking schedule: http://gerd.fm/meetgerd Twitter: http://www.twitter.com/gleonhard Need even more links? http://about.me/mediafuturist</blip:puredescription>
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      <blip:puredescription>Published by TedX BeauSoleil on Dec 6, 2012 see http://www.youtube.com/watch?v=bUNY1pZxPzg THANKS to making this video available to me Gerd is a Futurist and the CEO of The Futures Agency, author of 5 books, former musician and a globe-trotting keynote speaker on the creative industries, media and communications, social technologies, as well as on energy, the environment and green business. Gerd is currently focussing on sustainable future scenarios and what has been called &amp;apos;sustainable economics&amp;apos;, including the idea of adapting Internet and networked-society principles to the world&amp;apos;s urgent climate and environment issues. He is based in Basel / Switzerland; his new book &amp;apos;From Ego to Eco&amp;apos; will be published in 2013. Please note: You can now download most of my videos by simply subscribing to this iTunes video feed (via Blip.tv) http://gerd.fm/itunesfeed *** audio-only versions are now available here: http://gerd.fm/gerdaudiofeed or on the web at http://www.futuretalks.com My vimeo channel is here: https://vimeo.com/gerdfuturist Enjoy! Gerd Leonhard Futurist, Author and Keynote Speaker Basel / Switzerland http://www.gerdfuturist.com CEO www.thefuturesagency.com Media Blog: http://www.mediafuturist.com/ Gerd&amp;apos;s mobile apps: http://road.ie/futurist The Future of Business blog http://www.futureof.biz/ Public Speaking schedule: http://gerd.fm/meetgerd Twitter: http://www.twitter.com/gleonhard Need even more links? http://about.me/mediafuturist</blip:puredescription>
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      <blip:puredescription>Please note: this video is in GERMAN language. Es geht um die Themen Musik auf dem Internet, AGUR12, die Musik Flat Rate, Online &amp;apos;Piraterie&amp;apos; etc. Alles weitere hier: http://derfuturist.com/tagged/musikfklatrate und hier http://www.tagesanzeiger.ch/kultur/diverses/Man-ist-als-Musiker-immer-einem-g... und Diskussion hier: https://www.facebook.com/MusikFlatRateSchweiz?ref=hl Slides zum Download: http://gerd.fm/TJ2GwU via Dropbox Please note: You can now download most of my videos by simply subscribing to this iTunes video feed (via Blip.tv) http://gerd.fm/itunesfeed *** audio-only versions are now available here: http://gerd.fm/gerdaudiofeed or on the web at http://www.futuretalks.com My vimeo channel is here: https://vimeo.com/gerdfuturist Enjoy! Gerd Leonhard Futurist, Author and Keynote Speaker Basel / Switzerland http://www.gerdfuturist.com CEO www.thefuturesagency.com Media Blog: http://www.mediafuturist.com/ Gerd&amp;apos;s mobile apps: http://road.ie/futurist The Future of Business blog http://www.futureof.biz/ Public Speaking schedule: http://gerd.fm/meetgerd Twitter: http://www.twitter.com/gleonhard Need even more links? http://about.me/mediafuturist</blip:puredescription>
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      <blip:puredescription>Thanks to Incisive events for making this available. See more details about the event here: http://www.online-information.co.uk/static/programme-overview My topic was this: everybody is talking about &amp;apos;data is the new oil&amp;apos; aka big-data. SoLoMo (social local mobile) is the battle cry of the day. Human-machine interfaces are rapidly evolving and may quickly become commonplace (think Google Glasses, MSFT Kinect), artificial intelligence is the geek-phrase-of-the-day, and Kurzweil says the singularity is near/here. So how will our world really change in the next 5 years, i.e. the way we communicate, get information, create, buy and sell, travel, live and learn? What are the biggest threats and the hottest opportunities - not just in financial terms, but also in societal and human terms? Futurist Gerd Leonhard will share his foresights and explore the key &amp;apos;networked society&amp;apos; scenarios&amp;quot; Here is the PDF with my slides: http://gerd.fm/TMDULT Please note: You can now download most of my videos by simply subscribing to this iTunes video feed (via Blip.tv) http://gerd.fm/itunesfeed *** audio-only versions are now available here: http://gerd.fm/gerdaudiofeed or on the web at http://www.futuretalks.com My vimeo channel is here: https://vimeo.com/gerdfuturist Enjoy! Gerd Leonhard Futurist, Author and Keynote Speaker Basel / Switzerland http://www.gerdfuturist.com CEO www.thefuturesagency.com Media Blog: http://www.mediafuturist.com/ Gerd&amp;apos;s mobile apps: http://road.ie/futurist The Future of Business blog http://www.futureof.biz/ Public Speaking schedule: http://gerd.fm/meetgerd Twitter: http://www.twitter.com/gleonhard Need even more links? http://about.me/mediafuturist</blip:puredescription>
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      <blip:puredescription>This is the complete video of my presentation at the FIBEP 2012 conference in Krakow Poland see http://www.fibep.info/fibep/en/index.php?navanchor=1010121 Thanks to FIBEP for making this video available. You can download the PDF here: http://gerd.fm/QXJ5wO (Dropbox); most slides I used are available Please note: You can now download most of my videos by simply subscribing to this iTunes video feed (via Blip.tv) http://gerd.fm/itunesfeed *** audio-only versions are now available here: http://gerd.fm/gerdaudiofeed or on the web at http://www.futuretalks.com My vimeo channel is here: https://vimeo.com/gerdfuturist Enjoy! Gerd Leonhard Futurist, Author and Keynote Speaker Basel / Switzerland http://www.gerdfuturist.com CEO www.thefuturesagency.com Media Blog: http://www.mediafuturist.com/ Gerd&amp;apos;s mobile apps: http://road.ie/futurist The Future of Business blog http://www.futureof.biz/ Public Speaking schedule: http://gerd.fm/meetgerd Twitter: http://www.twitter.com/gleonhard Need even more links? http://about.me/mediafuturist</blip:puredescription>
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      <blip:puredescription>The future of business, commerce, communications and media in a networked, social and mobile society, October 10 2012. Thanks to Tomasz and HBR Polski for making this video available! Credit: ICAN Institute -- editor Harvard Business Review Poland You can download the slides used in this talk via http://gerd.fm/10Y9QC0 Many other slides are at http://www.slideshare.net/gleonhard/presentations Please note: You can now download most of my videos by simply subscribing to this iTunes video feed (via Blip.tv) http://gerd.fm/itunesfeed *** audio-only versions are now available here: http://gerd.fm/gerdaudiofeed or on the web at http://www.futuretalks.com My vimeo channel is here: https://vimeo.com/gerdfuturist Enjoy! Gerd Leonhard Futurist, Author and Keynote Speaker Basel / Switzerland http://www.gerdfuturist.com CEO www.thefuturesagency.com Media Blog: http://www.mediafuturist.com/ Gerd&amp;apos;s mobile apps: http://road.ie/futurist The Future of Business blog http://www.futureof.biz/ Public Speaking schedule: http://gerd.fm/meetgerd Twitter: http://www.twitter.com/gleonhard Need even more links? http://about.me/mediafuturist</blip:puredescription>
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      <blip:puredescription>This is the complete 50 minutes of my speech at the Belfast Media Festival 2012 see http://www.belfastmediafestival.co.uk/sessions/ on the future of media and the creative industries. You can download the PDF with most of the slides here http://gerd.fm/QB1fyz or just browse my Slideshare channel at http://www.slideshare.net/gleonhard/presentations In this talk I cover most of the key topics such as &amp;apos;the people formerly known as consumers&amp;apos;, the shift from ownership to access, advertising becoming content, independence replaced by Interdependence, the end of attention monopolies, the social OS aka SoLoMo. Special thanks to the BBC NI for making a great video and sharing it with me and everyone else. Also special thanks to Tiffany Shlain and her great work - be sure to watch &amp;apos;Connected the Movie&amp;apos; asap!! Please note: You can now download most of my videos by simply subscribing to this iTunes video feed (via Blip.tv) http://gerd.fm/itunesfeed *** audio-only versions are now available here: http://gerd.fm/gerdaudiofeed or on the web at http://www.futuretalks.com My vimeo channel is here: https://vimeo.com/gerdfuturist Enjoy! Gerd Leonhard Futurist, Author and Keynote Speaker Basel / Switzerland http://www.gerdfuturist.com CEO www.thefuturesagency.com Media Blog: http://www.mediafuturist.com/ Gerd&amp;apos;s mobile apps: http://road.ie/futurist The Future of Business blog http://www.futureof.biz/ Public Speaking schedule: http://gerd.fm/meetgerd Twitter: http://www.twitter.com/gleonhard Need even more links? http://about.me/mediafuturist</blip:puredescription>
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      <description>This is the complete 50 minutes of my speech at the Belfast Media Festival 2012 see http://www.belfastmediafestival.co.uk/sessions/ on the future of media and the creative industries. You can download the PDF with most of the slides here http://gerd.fm/QB1fyz or just browse my Slideshare channel at http://www.slideshare.net/gleonhard/presentations In this talk I cover most of the key topics such as &amp;apos;the people formerly known as consumers&amp;apos;, the shift from ownership to access, advertising becoming content, independence replaced by Interdependence, the end of attention monopolies, the social OS aka SoLoMo. Special thanks to the BBC NI for making a great video and sharing it with me and everyone else. Also special thanks to Tiffany Shlain and her great work - be sure to watch &amp;apos;Connected the Movie&amp;apos; asap!! Please note: You can now download most of my videos by simply subscribing to this iTunes video feed (via Blip.tv) http://gerd.fm/itunesfeed *** audio-only versions are now available here: http://gerd.fm/gerdaudiofeed or on the web at http://www.futuretalks.com My vimeo channel is here: https://vimeo.com/gerdfuturist Enjoy! Gerd Leonhard Futurist, Author and Keynote Speaker Basel / Switzerland http://www.gerdfuturist.com CEO www.thefuturesagency.com Media Blog: http://www.mediafuturist.com/ Gerd&amp;apos;s mobile apps: http://road.ie/futurist The Future of Business blog http://www.futureof.biz/ Public Speaking schedule: http://gerd.fm/meetgerd Twitter: http://www.twitter.com/gleonhard Need even more links? http://about.me/mediafuturist</description>
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      <blip:puredescription>Kindly presented and provided by Sanoma Media, IAB NL chairman Joris Heukelom interviews futurist keynote speaker Gerd Leonhard, October 2nd in Amsterdam, right before his keynote at the IAB NL Mobile Inspiration Summit (see the PDF with the slides here: http://gerd.fm/SRuFZM Topics include: futurism definitions, the rebirth of advertising and marketing, SoLoMo and social media futures, publishing and media in a networked society, mobile advertising and the coming switch from TV, and much more</blip:puredescription>
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      <description>This video is without the Russian overdub (see http://youtu.be/LdIl1r3PeF0) ie solely in English, featuring Futurist and Keynote Speaker Gerd Leonhard at the NextGreatApp event in Moscow, May 24, 2012; presented by Sberbank see http://digitaloctober.com/event/next_great_app for more details. Topics include the future of apps, commerce, mobile and social. The PDF with the slides can be downloaded here: http://db.tt/a4acS8D5 please enjoy and share:) NEW: you can now download most of my videos by simply subscribing to this iTunes video feed (via Blip.tv) http://gerd.fm/itunesfeed *** audio-only versions are now available here: http://gerd.fm/gerdaudiofeed or on the web at http://www.futuretalks.com</description>
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      <blip:puredescription>This is the entire video of my presentation at Olavstoppen in Stavanger, Norway, May 4, 2012; original version is at http://youtu.be/p2mJoY9yHFw Thanks to Olavstoppen for making this available. The Future of Business &amp;amp; Communications. Social. Local. Mobile. Cloud. And why Data is the New Oil. Futurist and CEO of TheFuturesAgency Gerd. Leonhard was the keynote speaker at the Olavstoppen POL conference on May 3rd 2012 in Stavanger, Norway. More information: http://www.olavstoppen.no/pol2012 You can download the PDF and the .mov file via my blog at http://gerd.fm/IZioNJ</blip:puredescription>
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      <description>This is the entire video of my presentation at Olavstoppen in Stavanger, Norway, May 4, 2012; original version is at http://youtu.be/p2mJoY9yHFw Thanks to Olavstoppen for making this available. The Future of Business &amp;amp; Communications. Social. Local. Mobile. Cloud. And why Data is the New Oil. Futurist and CEO of TheFuturesAgency Gerd. Leonhard was the keynote speaker at the Olavstoppen POL conference on May 3rd 2012 in Stavanger, Norway. More information: http://www.olavstoppen.no/pol2012 You can download the PDF and the .mov file via my blog at http://gerd.fm/IZioNJ</description>
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      <blip:puredescription>&amp;quot;Likeonomics&amp;quot; is Rohit Bhargava&amp;apos;s latest book see http://likeonomics.com/likeonomics-about-the-book The book is about why some people and companies are more believable than others and why likeability is the real secret to being more trusted, getting more customers, making more money -- and perhaps even changing your life. More about Rohit here: https://twitter.com/rohitbhargava In this online video conversation, Rohit and Futurist Speaker Gerd Leonhard discuss the ideas behind Likeonomics and related marketing and branding concepts.</blip:puredescription>
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      <description>&amp;quot;Likeonomics&amp;quot; is Rohit Bhargava&amp;apos;s latest book see http://likeonomics.com/likeonomics-about-the-book The book is about why some people and companies are more believable than others and why likeability is the real secret to being more trusted, getting more customers, making more money -- and perhaps even changing your life. More about Rohit here: https://twitter.com/rohitbhargava In this online video conversation, Rohit and Futurist Speaker Gerd Leonhard discuss the ideas behind Likeonomics and related marketing and branding concepts.</description>
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      <blip:puredescription>See the details here: http://www.mediafuturist.com/2012/10/brazilian-friends-and-tweeps-please-join-me-for-this-event-at-the-museum-of-sound-in-sao-paulo-on-no.html</blip:puredescription>
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      <blip:puredescription>This is the complete video of my intervention (aka presentation) at the7th SYSTEMATIC PARIS-REGION conference see http://www.events-systematic-paris-region.org/programme in Paris on June 20, 2012, on the topic of The Future of Technology in a Digital Society. You can download the PDF with the slides, here: http://db.tt/Af9FzptT Topics include the future of media, OTT, advertising, business models, search vs social, the coming telemedia era and much more. Thanks for tuning in! Gerd Leonhard Futurist, Author and Keynote Speaker Basel / Switzerland CEO www.thefuturesagency.com NEW: you can now download most of my videos by simply subscribing to this iTunes video feed (via Blip.tv) http://gerd.fm/itunesfeed *** audio-only versions are now available here: http://gerd.fm/gerdaudiofeed or on the web at http://www.futuretalks.com Gerd&amp;apos;s free mobile apps: http://road.ie/futurist The Future of Business blog http://www.futureof.biz/ Twitter: http://www.twitter.com/gleonhard More links: http://about.me/mediafuturist Search all my sites: http://gerd.fm/searchgerd</blip:puredescription>
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      <description>This is the complete video of my intervention (aka presentation) at the7th SYSTEMATIC PARIS-REGION conference see http://www.events-systematic-paris-region.org/programme in Paris on June 20, 2012, on the topic of The Future of Technology in a Digital Society. You can download the PDF with the slides, here: http://db.tt/Af9FzptT Topics include the future of media, OTT, advertising, business models, search vs social, the coming telemedia era and much more. Thanks for tuning in! Gerd Leonhard Futurist, Author and Keynote Speaker Basel / Switzerland CEO www.thefuturesagency.com NEW: you can now download most of my videos by simply subscribing to this iTunes video feed (via Blip.tv) http://gerd.fm/itunesfeed *** audio-only versions are now available here: http://gerd.fm/gerdaudiofeed or on the web at http://www.futuretalks.com Gerd&amp;apos;s free mobile apps: http://road.ie/futurist The Future of Business blog http://www.futureof.biz/ Twitter: http://www.twitter.com/gleonhard More links: http://about.me/mediafuturist Search all my sites: http://gerd.fm/searchgerd</description>
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      <blip:puredescription>Gerd Leonhard&amp;apos;s Presentation at DES Digital Entertainment Survey by Wiggin, London, May 17th, 2011, covering topics such as realtime entertainment, the future of content, mobile commerce, copyright, piracy and much more. See some related slideshows at http://www.slideshare.net/gleonhard/presentations Download the PDF here: http://www.mediafuturist.com/2011/08/monetizing-digital-content-the-complete-video-of-my-presentation-at-des-2011-wiggins.html Update: Gerd&amp;apos;s new Kindle book &amp;quot;The Future of Content&amp;quot; is now available for $3.90 http://gerd.fm/focbook</blip:puredescription>
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      <description>Gerd Leonhard&amp;apos;s Presentation at DES Digital Entertainment Survey by Wiggin, London, May 17th, 2011, covering topics such as realtime entertainment, the future of content, mobile commerce, copyright, piracy and much more. See some related slideshows at http://www.slideshare.net/gleonhard/presentations Download the PDF here: http://www.mediafuturist.com/2011/08/monetizing-digital-content-the-complete-video-of-my-presentation-at-des-2011-wiggins.html Update: Gerd&amp;apos;s new Kindle book &amp;quot;The Future of Content&amp;quot; is now available for $3.90 http://gerd.fm/focbook</description>
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      <blip:puredescription>Futurist Gerd Leonhard&amp;apos;s 11-minute presentation the Networked Society, in Barcelona, at the Mobile World Congress, see my blog at http://gerd.fm/i9Dh9I ; for the PDF and more details. Topics include convergence, new currencies and facebook credits, companies becoming platforms not just empire, what is beyond social media, interaction before transaction, the switch from ownership to access, the shift to the &amp;apos;following paradigm&amp;apos;, how the media and content industries are changing, and more.</blip:puredescription>
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      <description>Futurist Gerd Leonhard&amp;apos;s 11-minute presentation the Networked Society, in Barcelona, at the Mobile World Congress, see my blog at http://gerd.fm/i9Dh9I ; for the PDF and more details. Topics include convergence, new currencies and facebook credits, companies becoming platforms not just empire, what is beyond social media, interaction before transaction, the switch from ownership to access, the shift to the &amp;apos;following paradigm&amp;apos;, how the media and content industries are changing, and more.</description>
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      <blip:puredescription>This is the video with my entire keynote speech (67 minutes) from the Future with High Speed Broadband Conference in Auckland, New Zealand on February 23, 2012. Topics: Transformational Technologies and Creating new demand for ICT services - The Future of Broadband and ICT -, in detail: the coming telemedia convergence, the future of content in a hyper-connected society, social networks are cable TV without the cable, why open standards are crucial, why and how data is the new oil, how Control is being replaced by engagement and involvement, why sustainability becomes even more important, the shift from egosystems versus ecosystems, the new drivers of Innovation http://www.futurebroadband.co.nz/programme You can download the slides via http://www.slideshare.net/gleonhard/the-future-of-broadband-telemedia-futurist-gerd-leonhard</blip:puredescription>
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      <description>This is the video with my entire keynote speech (67 minutes) from the Future with High Speed Broadband Conference in Auckland, New Zealand on February 23, 2012. Topics: Transformational Technologies and Creating new demand for ICT services - The Future of Broadband and ICT -, in detail: the coming telemedia convergence, the future of content in a hyper-connected society, social networks are cable TV without the cable, why open standards are crucial, why and how data is the new oil, how Control is being replaced by engagement and involvement, why sustainability becomes even more important, the shift from egosystems versus ecosystems, the new drivers of Innovation http://www.futurebroadband.co.nz/programme You can download the slides via http://www.slideshare.net/gleonhard/the-future-of-broadband-telemedia-futurist-gerd-leonhard</description>
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      <blip:puredescription>This is part 1 (approx 90 minutes) of my keynote speech on The Future of Content at Colombia 3.0 October 7 2011 see http://www.colombiatrespuntocero.com/ Even though I am presenting in English the overdup is Spanish and very much in the foreground. files.me.com/gleonhard/gi5dw0 has the PDF with the slides using during the talk (most of them) Thanks to MINTIC for making this video available. For more context read http://www.mintic.gov.co/index.php/mn-news/469-20111008gerd And check out my new Kindle book &amp;quot;The Future of Content&amp;quot; gerd.fm/focbook El suizo GerlLeonhard, l&amp;#237;der futur&amp;#243;logo experto en modelos de comercio electr&amp;#243;nico, medios de comunicaci&amp;#243;n e innovaci&amp;#243;n fue el encargado del cierre de la Primera Cumbre Nacional de Contenidos Digitales, Colombia 3.0, realizada por el Ministerio TIC entre el 5 y el 8 de octubre. Despu&amp;#233;s de cuatro d&amp;#237;as de an&amp;#225;lisis en los que se reunieron emprendedores, inversionistas, animadores, desarrolladores de aplicaci&amp;#243;n y representantes de la industria de los contenidos digitales del mundo termin&amp;#243; Colombia 3.0. En la cumbre participaron 30 conferencistas nacionales y 50 internacionales, quienes se reunieron en 14 eventos simult&amp;#225;neos.Las distintas actividades y conferencias fueron seguidas en l&amp;#237;nea en 23 ciudades del pa&amp;#237;s y 15 pa&amp;#237;ses. De igual manera se tuvo la participaci&amp;#243;n de Siggraph, una asociaci&amp;#243;n mundial de animaci&amp;#243;n gr&amp;#225;fica y t&amp;#233;cnicas interactivas, espacio en que 19 expertos en animaci&amp;#243;n compartieron sus experiencias exitosas en las firmas m&amp;#225;s importantes del mundo de esta industria. Bogot&amp;#225; 7 de octubre de 2011.En su intervenci&amp;#243;n GerlLeonhard, realiz&amp;#243; un detallado an&amp;#225;lisis de los cambios que han sufrido los medios tradicionales al migrar a los medios sociales como Facebook, Twitter y otras redes sociales. Adem&amp;#225;s,Leonhard anot&amp;#243; que en la actualidad se vive una cultura de la banda ancha y son los &amp;quot;prosumidores&amp;quot;, consumidores activos, los que producen contenidos digitales. Mencion&amp;#243; el experto suizo que el mundo digital est&amp;#225; regido por la relevancia y no solamente por la distribuci&amp;#243;n, seg&amp;#250;n Leonhard, los contenidos digitales deben ser depurados antes de ser distribuidos a los distintos p&amp;#250;blicos y subray&amp;#243; que la nueva econom&amp;#237;a digital que se est&amp;#225; viviendo en la actualidad debe iniciarse desde Internet y especialmente desde los dispositivos m&amp;#243;viles. Anot&amp;#243; tambi&amp;#233;n Leonhard, que el usuario es quien genera los contenidos digitales en la actualidad atrav&amp;#233;s de distintos dispositivos m&amp;#243;viles. En su intervenci&amp;#243;n, se&amp;#241;al&amp;#243; adem&amp;#225;s que la tendencia actual se desarrolla a trav&amp;#233;s de lo m&amp;#243;vil, lo social y lo local. Adem&amp;#225;sindic&amp;#243;, en este sentido,que para el 2015se esperaque 7.1 trillones de dispositivos m&amp;#243;viles sean usados en el mundo. El experto suizo revel&amp;#243; que las redes sociales est&amp;#225;n enfocadas a los mercados fragmentados y se acerca el final del mercado masivo, la tendencia es producir contenidos a mercados fragmentados y no masivos como suced&amp;#237;a hace una d&amp;#233;cada. De acuerdo con su experiencia en unos a&amp;#241;os se vivir&amp;#225; el final de los pc.</blip:puredescription>
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      <description>This is part 1 (approx 90 minutes) of my keynote speech on The Future of Content at Colombia 3.0 October 7 2011 see http://www.colombiatrespuntocero.com/ Even though I am presenting in English the overdup is Spanish and very much in the foreground. files.me.com/gleonhard/gi5dw0 has the PDF with the slides using during the talk (most of them) Thanks to MINTIC for making this video available. For more context read http://www.mintic.gov.co/index.php/mn-news/469-20111008gerd And check out my new Kindle book &amp;quot;The Future of Content&amp;quot; gerd.fm/focbook El suizo GerlLeonhard, l&amp;#237;der futur&amp;#243;logo experto en modelos de comercio electr&amp;#243;nico, medios de comunicaci&amp;#243;n e innovaci&amp;#243;n fue el encargado del cierre de la Primera Cumbre Nacional de Contenidos Digitales, Colombia 3.0, realizada por el Ministerio TIC entre el 5 y el 8 de octubre. Despu&amp;#233;s de cuatro d&amp;#237;as de an&amp;#225;lisis en los que se reunieron emprendedores, inversionistas, animadores, desarrolladores de aplicaci&amp;#243;n y representantes de la industria de los contenidos digitales del mundo termin&amp;#243; Colombia 3.0. En la cumbre participaron 30 conferencistas nacionales y 50 internacionales, quienes se reunieron en 14 eventos simult&amp;#225;neos.Las distintas actividades y conferencias fueron seguidas en l&amp;#237;nea en 23 ciudades del pa&amp;#237;s y 15 pa&amp;#237;ses. De igual manera se tuvo la participaci&amp;#243;n de Siggraph, una asociaci&amp;#243;n mundial de animaci&amp;#243;n gr&amp;#225;fica y t&amp;#233;cnicas interactivas, espacio en que 19 expertos en animaci&amp;#243;n compartieron sus experiencias exitosas en las firmas m&amp;#225;s importantes del mundo de esta industria. Bogot&amp;#225; 7 de octubre de 2011.En su intervenci&amp;#243;n GerlLeonhard, realiz&amp;#243; un detallado an&amp;#225;lisis de los cambios que han sufrido los medios tradicionales al migrar a los medios sociales como Facebook, Twitter y otras redes sociales. Adem&amp;#225;s,Leonhard anot&amp;#243; que en la actualidad se vive una cultura de la banda ancha y son los &amp;quot;prosumidores&amp;quot;, consumidores activos, los que producen contenidos digitales. Mencion&amp;#243; el experto suizo que el mundo digital est&amp;#225; regido por la relevancia y no solamente por la distribuci&amp;#243;n, seg&amp;#250;n Leonhard, los contenidos digitales deben ser depurados antes de ser distribuidos a los distintos p&amp;#250;blicos y subray&amp;#243; que la nueva econom&amp;#237;a digital que se est&amp;#225; viviendo en la actualidad debe iniciarse desde Internet y especialmente desde los dispositivos m&amp;#243;viles. Anot&amp;#243; tambi&amp;#233;n Leonhard, que el usuario es quien genera los contenidos digitales en la actualidad atrav&amp;#233;s de distintos dispositivos m&amp;#243;viles. En su intervenci&amp;#243;n, se&amp;#241;al&amp;#243; adem&amp;#225;s que la tendencia actual se desarrolla a trav&amp;#233;s de lo m&amp;#243;vil, lo social y lo local. Adem&amp;#225;sindic&amp;#243;, en este sentido,que para el 2015se esperaque 7.1 trillones de dispositivos m&amp;#243;viles sean usados en el mundo. El experto suizo revel&amp;#243; que las redes sociales est&amp;#225;n enfocadas a los mercados fragmentados y se acerca el final del mercado masivo, la tendencia es producir contenidos a mercados fragmentados y no masivos como suced&amp;#237;a hace una d&amp;#233;cada. De acuerdo con su experiencia en unos a&amp;#241;os se vivir&amp;#225; el final de los pc.</description>
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      <blip:puredescription>The video of my keynote at CI World Congress 2011: Gerd Leonhard, CEO of The Futures Agency, addresses the Consumers International World Congress on &amp;apos;Consumer empowerment in the networked society&amp;apos;. Hong Kong, 5 May 2011, originally shared at http://youtu.be/CMp4h7N3jVY Gerd Leonhard looks at the power of networks to facilitate activism, as well as commerce. In a fascinating lecture he explores the power of Facebook, Youtube, Twitter and other social media tools, and considers future trends in consumer activity, communications and advocacy.</blip:puredescription>
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      <description>The video of my keynote at CI World Congress 2011: Gerd Leonhard, CEO of The Futures Agency, addresses the Consumers International World Congress on &amp;apos;Consumer empowerment in the networked society&amp;apos;. Hong Kong, 5 May 2011, originally shared at http://youtu.be/CMp4h7N3jVY Gerd Leonhard looks at the power of networks to facilitate activism, as well as commerce. In a fascinating lecture he explores the power of Facebook, Youtube, Twitter and other social media tools, and considers future trends in consumer activity, communications and advocacy.</description>
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      <blip:puredescription>The complete 18 minute video of my talk at TedX Warwick in the UK, March 2011. The original video is posted here: http://youtu.be/wwCetNZzlao Main topic: FRICTION IS FICTION IN THE DIGITAL AGE, both in the content &amp;amp; media business as well as in communications and commerce. Anyone making money with hurdles ie friction will need to switch to adding value and making it FLUID instead. Read this interview here: http://gerd.fm/fmkXLS get the slideshow here: http://gerd.fm/f7aVKr Download the free book at my blog http://www.mediafuturist.com/2011/01/freebooks.html Enjoy.</blip:puredescription>
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      <description>The complete 18 minute video of my talk at TedX Warwick in the UK, March 2011. The original video is posted here: http://youtu.be/wwCetNZzlao Main topic: FRICTION IS FICTION IN THE DIGITAL AGE, both in the content &amp;amp; media business as well as in communications and commerce. Anyone making money with hurdles ie friction will need to switch to adding value and making it FLUID instead. Read this interview here: http://gerd.fm/fmkXLS get the slideshow here: http://gerd.fm/f7aVKr Download the free book at my blog http://www.mediafuturist.com/2011/01/freebooks.html Enjoy.</description>
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      <blip:puredescription>Futurists and speakers Ross Dawson and Gerd Leonhard talk about about the future of newspapers. Recorded in Sydney July 1st, 2011. More details on Ross&amp;apos;s blog at http://gerd.fm/oim0e4 Here are a few notes from our conversation: * When I released my Newspaper Extinction Timeline, chronicling when newspapers would become irrelevant in each country around the world, it received a heated response. * Are we interested in news, or in paper? * We are now able to get rid of the printing and physical distribution, which can be up to 80% of the costs of creating newspapers and magazines, with significant environmental benefitsl * The newspaper industry may not die but it certainly won&amp;apos;t grow, but the news business can and probably will grow. * The future of &amp;quot;news-on-paper&amp;quot; is not nearly as interesting as the future of news -- this is a far richer subject in terms of distribution, the role of journalists, the filtering of news and so on. * A key issue is how similar or individual to others is the news we get. * The far broader participation in content creation and resulting flood of content means we need professional editing and filtering. * Print has been largely paid for by third-parties -- advertisers -- and that ecosystem has not fully developed in the online world. * The long tail makes the overall market larger by accessing new markets that were not feasible before. * Scaling costs commensurate with revenues in smaller markets brings out the potential for publishers to create multi-niche strategies. * People need to see value before paying -- for example in curation in specific sectors such as finance. * Aggregators such as Flipboard could become a sector as big as cable TV. * Murdoch&amp;apos;s iPad venture The Daily brings out the issue of whether people truly want a single editorial/ curation perspective, or rather multiple perspectives. * Aggregation is a dirty word in the media industry, yet it is where much of the value resides to the consumer. * The future is in ecosystems rather than &amp;apos;egosystems&amp;apos; that are focused on an individual news system. There will still be egosystems, but far fewer than before. * The transition to a new and undefined ecosystem is painful and challenging, but people want news and often are prepared to pay for it in various forms. Update: Gerd&amp;apos;s new Kindle book &amp;quot;The Future of Content&amp;quot; is now available for $3.90 gerd.fm/focbook</blip:puredescription>
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      <description>Futurists and speakers Ross Dawson and Gerd Leonhard talk about about the future of newspapers. Recorded in Sydney July 1st, 2011. More details on Ross&amp;apos;s blog at http://gerd.fm/oim0e4 Here are a few notes from our conversation: * When I released my Newspaper Extinction Timeline, chronicling when newspapers would become irrelevant in each country around the world, it received a heated response. * Are we interested in news, or in paper? * We are now able to get rid of the printing and physical distribution, which can be up to 80% of the costs of creating newspapers and magazines, with significant environmental benefitsl * The newspaper industry may not die but it certainly won&amp;apos;t grow, but the news business can and probably will grow. * The future of &amp;quot;news-on-paper&amp;quot; is not nearly as interesting as the future of news -- this is a far richer subject in terms of distribution, the role of journalists, the filtering of news and so on. * A key issue is how similar or individual to others is the news we get. * The far broader participation in content creation and resulting flood of content means we need professional editing and filtering. * Print has been largely paid for by third-parties -- advertisers -- and that ecosystem has not fully developed in the online world. * The long tail makes the overall market larger by accessing new markets that were not feasible before. * Scaling costs commensurate with revenues in smaller markets brings out the potential for publishers to create multi-niche strategies. * People need to see value before paying -- for example in curation in specific sectors such as finance. * Aggregators such as Flipboard could become a sector as big as cable TV. * Murdoch&amp;apos;s iPad venture The Daily brings out the issue of whether people truly want a single editorial/ curation perspective, or rather multiple perspectives. * Aggregation is a dirty word in the media industry, yet it is where much of the value resides to the consumer. * The future is in ecosystems rather than &amp;apos;egosystems&amp;apos; that are focused on an individual news system. There will still be egosystems, but far fewer than before. * The transition to a new and undefined ecosystem is painful and challenging, but people want news and often are prepared to pay for it in various forms. Update: Gerd&amp;apos;s new Kindle book &amp;quot;The Future of Content&amp;quot; is now available for $3.90 gerd.fm/focbook</description>
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      <blip:puredescription>Perspective: Making the most of content opportunity Should operators extend their skills into content? Do operators want to be content providers or look at partnerships with content providers? What are the opportunities for making money around content? How should content be paid for? How can mobile operators manage data flows and address bottle necks? What&amp;apos;s next for content delivery networks? See http://www.terrapinn.com/2011/ttw/programme.stm for more details</blip:puredescription>
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      <blip:puredescription>This is the complete video of my presentation at MIDEM 2012 (Midem Academy), courtesy of http://www.midem.com/ and http://blog.midem.com/ touching on topics such as the future of music in a digital, social and networked society, the need for a public music license, why mobile is first, using social media to promote yourself, branding 2.0, the principles of inter-connected ecosystem of music, and much more. You can download the PDF with my slides here: http://gerd.fm/yC4qa2 Video is under copyright from Midem (ask them;) Slides are provided under creative commons attribution non-commercial license by Gerd Leonhard</blip:puredescription>
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      <description>This is the complete video of my presentation at MIDEM 2012 (Midem Academy), courtesy of http://www.midem.com/ and http://blog.midem.com/ touching on topics such as the future of music in a digital, social and networked society, the need for a public music license, why mobile is first, using social media to promote yourself, branding 2.0, the principles of inter-connected ecosystem of music, and much more. You can download the PDF with my slides here: http://gerd.fm/yC4qa2 Video is under copyright from Midem (ask them;) Slides are provided under creative commons attribution non-commercial license by Gerd Leonhard</description>
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      <blip:puredescription>This is a new video with a short and to-the-point interview with TFA&amp;apos;s CEO, Gerd Leonhard, produced by marketing magazine The Drum at Digital London, see http://www.thedrum.co.uk/news/2012/03/31/video-futures-agency-ceo-gerd-leonhard-talks-future-social-media-and-communications about the future of social media and how it will impact us. Most important: in a digital society, you can&amp;apos;t FORCE people to pay, you can only ATTRACT them to pay. Original video is at http://youtu.be/2jT6NcKmoM0 - thanks to everyone at Drum Magazine</blip:puredescription>
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      <description>This is a new video with a short and to-the-point interview with TFA&amp;apos;s CEO, Gerd Leonhard, produced by marketing magazine The Drum at Digital London, see http://www.thedrum.co.uk/news/2012/03/31/video-futures-agency-ceo-gerd-leonhard-talks-future-social-media-and-communications about the future of social media and how it will impact us. Most important: in a digital society, you can&amp;apos;t FORCE people to pay, you can only ATTRACT them to pay. Original video is at http://youtu.be/2jT6NcKmoM0 - thanks to everyone at Drum Magazine</description>
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      <blip:puredescription>Futurist and Keynote speaker Gerd Leonhard at EcoSummit 2012 in Berlin (http://ecosummit.net/) speaking on &amp;quot;the journey from Ego to Eco&amp;quot;, see the slideshow here: http://www.slideshare.net/gleonhard/from-ego-to-eco-the-future-of-energy-ecosummit-2012-berlin More on the Ego To Eco topic can be found at http://www.gerd.fm/egotoeco Original post via EcoSummit and http://youtu.be/SA6css-UfpY</blip:puredescription>
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      <description>Futurist and Keynote speaker Gerd Leonhard at EcoSummit 2012 in Berlin (http://ecosummit.net/) speaking on &amp;quot;the journey from Ego to Eco&amp;quot;, see the slideshow here: http://www.slideshare.net/gleonhard/from-ego-to-eco-the-future-of-energy-ecosummit-2012-berlin More on the Ego To Eco topic can be found at http://www.gerd.fm/egotoeco Original post via EcoSummit and http://youtu.be/SA6css-UfpY</description>
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      <title>Data is the new Oil, Publicy vs Privacy. Futurist / Keynote Speaker Gerd Leonhard SwissNex</title>
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      <blip:puredescription>This is the complete version of my presentation at the SwissNex San Francisco event &amp;apos;Data is the new Oil&amp;apos; on April 11, 2012, see http://swissnexsanfrancisco.org/Ourwork/events/dataisthenewoil You can download the slides used in this video via http://db.tt/JmKiJyQh The entire 2 hours (i.e. including all speakers) can be watched at ForaTv: http://gerd.fm/JuGDaF</blip:puredescription>
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      <description>This is the complete version of my presentation at the SwissNex San Francisco event &amp;apos;Data is the new Oil&amp;apos; on April 11, 2012, see http://swissnexsanfrancisco.org/Ourwork/events/dataisthenewoil You can download the slides used in this video via http://db.tt/JmKiJyQh The entire 2 hours (i.e. including all speakers) can be watched at ForaTv: http://gerd.fm/JuGDaF</description>
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      <blip:puredescription>Ein kurzes Interview mit mir, bei Digital London, siehe das Video hier: http://youtu.be/tJGLmUUG-jg Am 14. M&amp;#228;rz 2012 haben wir uns von Gerd Leonhard, Futurist und Autor, am &amp;quot;Digital London&amp;quot; w&amp;#228;hrend eines Interviews auf den neuesten Stand bringen lassen. Gerd Leonhard erl&amp;#228;utert seine Vorstellungen von neuen Wirtschaftsperspektiven anhand seines Modells &amp;quot;Von Ego zu Eco&amp;quot;. W&amp;#228;hrend wir uns hin zu einer offenen und vernetzten Gesellschaft bewegen, verflechten sich alle Gesch&amp;#228;ftsmodelle miteinander, argumentiert er, was den Konsumenten mehr Macht verleiht und die Ego-&amp;#214;konomie unhaltbar macht. Auch sagt er, dass sich die Verteilung von Geldmitteln &amp;#228;ndern wird und Netzwerke stetig wichtiger werden. Daraus werden &amp;#246;kologisch handelnde Unternehmen als Gewinner hervorgehen, die dezentrale Netzwerke so weiter ausbauen, dass auch individuelle Player gewinnen k&amp;#246;nnen. Diese Revolution wird Daten und die Umwelt zum Thema haben. Please visit http://www.egotoeco.org for more details</blip:puredescription>
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      <blip:puredescription>in GERMAN language, this is the complete video of my presentation at the Swiss Media Forum am 23. Mai 2012 siehe http://www.swissmediaforum.ch/ Download the PDF with my slides here: http://db.tt/H1ibQeJW</blip:puredescription>
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      <blip:puredescription>Keynote von Futurist #gerdfuturist Gerd Leonhard beim Medienforum NRW Juni 2012, zum Thema Zukunft von Verlagen, News/Paper/Print, Publishing, Content. Siehe dieses Interview: http://gerd.fm/MkkNH2 Das PDF mit der Slideshow ist hier: http://db.tt/01NrBcj8 cossposted von http://youtu.be/X0lJJ3l7II0 Besten Dank and das Medienforum NRW http://www.youtube.com/user/medienforumNRW</blip:puredescription>
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      <blip:puredescription>This is the complete video of my keynote at the HBR Poland conference in Warszawa March 16 2012 see http://www.hbrp.pl/e-sprzedaz/?page=program-konferencji You can download the PDF with my slides via http://db.tt/JmKiJyQh (creative commons non-commercial attribiution licensed) Topic: &amp;quot;The future of business: how to benefit from the global shift to a networked society&amp;quot; The Internet, or to be more precise, the mobile and social &amp;apos;Internet 2.0&amp;apos; that has exploded in the past 2 years, is dramatically changing the way we find and are found, how we relate to our customers (and vice versa), and by extension how we buy and sell. In a networked society, the-people-formerly-known-as-consumers are becoming more powerful by the minute; transparency rules and more often than not, interaction comes before transaction and attention is the currency. In this digital world, data is indeed the new oil, brands are publishers, and ecommerce almost entirely becomes mobile and social - and this has significant impact on B2B sectors, as well. Gerd will share his foresights on where things are headed in the next 3 years, provide examples of best practices and illustrate the biggest opportunities and how to prepare for them. The future of business is interdependent, real-time, social, local and mobile - get ready</blip:puredescription>
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      <description>This is the complete video of my keynote at the HBR Poland conference in Warszawa March 16 2012 see http://www.hbrp.pl/e-sprzedaz/?page=program-konferencji You can download the PDF with my slides via http://db.tt/JmKiJyQh (creative commons non-commercial attribiution licensed) Topic: &amp;quot;The future of business: how to benefit from the global shift to a networked society&amp;quot; The Internet, or to be more precise, the mobile and social &amp;apos;Internet 2.0&amp;apos; that has exploded in the past 2 years, is dramatically changing the way we find and are found, how we relate to our customers (and vice versa), and by extension how we buy and sell. In a networked society, the-people-formerly-known-as-consumers are becoming more powerful by the minute; transparency rules and more often than not, interaction comes before transaction and attention is the currency. In this digital world, data is indeed the new oil, brands are publishers, and ecommerce almost entirely becomes mobile and social - and this has significant impact on B2B sectors, as well. Gerd will share his foresights on where things are headed in the next 3 years, provide examples of best practices and illustrate the biggest opportunities and how to prepare for them. The future of business is interdependent, real-time, social, local and mobile - get ready</description>
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      <blip:puredescription>This is the video with my entire keynote speech (67 minutes) from the Future with High Speed Broadband Conference in Auckland, New Zealand on February 23, 2012. Topics: Transformational Technologies and Creating new demand for ICT services - The Future of Broadband and ICT -, in detail: the coming telemedia convergence, the future of content in a hyper-connected society, social networks are cable TV without the cable, why open standards are crucial, why and how data is the new oil, how Control is being replaced by engagement and involvement, why sustainability becomes even more important, the shift from egosystems versus ecosystems, the new drivers of Innovation http://www.futurebroadband.co.nz/programme You can download the slides via http://www.slideshare.net/gleonhard/the-future-of-broadband-telemedia-futuris...</blip:puredescription>
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      <description>This is the video with my entire keynote speech (67 minutes) from the Future with High Speed Broadband Conference in Auckland, New Zealand on February 23, 2012. Topics: Transformational Technologies and Creating new demand for ICT services - The Future of Broadband and ICT -, in detail: the coming telemedia convergence, the future of content in a hyper-connected society, social networks are cable TV without the cable, why open standards are crucial, why and how data is the new oil, how Control is being replaced by engagement and involvement, why sustainability becomes even more important, the shift from egosystems versus ecosystems, the new drivers of Innovation http://www.futurebroadband.co.nz/programme You can download the slides via http://www.slideshare.net/gleonhard/the-future-of-broadband-telemedia-futuris...</description>
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      <blip:puredescription>This is an excerpt from a session at ITU Teleworld 2011 in Geneva, on October 26. See http://forum.world2011.itu.int/sessions/f17-storytelling-2-visions-of-a-netwo... for further details and the complete video. This Quickfire Storytelling session brings together some of the world&amp;apos;s leading futurists to share bold ideas and conflicting predictions of how the world might look in 10 years&amp;apos; time. This video shows the first 11 minutes with Gerd&amp;apos;s introduction and 5 minute talk. His slides can be downloaded via files.me.com/gleonhard/fsn82l This video is self-recorded so sorry for the variable quality. All of Gerd&amp;apos;s content is creative commons, non-commercial, attribution licensed</blip:puredescription>
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      <blip:puredescription>This video summarizes the key messages of my 2009 book &amp;quot;Friction is fiction&amp;quot; (free PDF: free PDF at http://gerd.fm/ibXx2G). The bottom line is that in a networked and digital society we can no longer merely rely on FRICTION i.e. planned hurdles and carefully placed obstactles to enforce payments or otherwise get paid for something. Most traditional friction points - whether in media / content, communications / marketing or business and commerce - can now be easily bypassed (see free music streaming vs itunes, Youtube / Netflix vs cable-tv, whatsapp vs sms etc), and this trend will only accelerate. IMHO I think it will suit us better to get used to it now, i.e. we may want to lessen our dependence on friction and increase our efforts to monetize based on radical user empowerment. Think Zappos not Barnes &amp;amp; Noble. Be sure to watch this related video from TedXWarwick on the same topic http://www.youtube.com/watch?v=wwCetNZzlao</blip:puredescription>
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      <blip:puredescription>Futurist Gerd Leonhard describes the key trends in marketing, branding, ecommerce and online transactions: going forward, INTERACTION comes before TRANSACTION, both B2C as we all as B2C. Many related slideshows can be viewed and downloaded here: http://www.slideshare.net/gleonhard/presentations Related blog posts are here: http://www.mediafuturist.com/future-of-marketing/ and at http://www.futureof.biz/</blip:puredescription>
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      <description>Futurist Gerd Leonhard describes the key trends in marketing, branding, ecommerce and online transactions: going forward, INTERACTION comes before TRANSACTION, both B2C as we all as B2C. Many related slideshows can be viewed and downloaded here: http://www.slideshare.net/gleonhard/presentations Related blog posts are here: http://www.mediafuturist.com/future-of-marketing/ and at http://www.futureof.biz/</description>
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      <pubDate>Mon, 29 Aug 2011 15:20:56 +0000</pubDate>
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      <blip:puredescription>This is the video from my presentation at MediaDager 2011 in Bergen Norway see http://www.nordiskemediedager.no/speakers-8/ Topics: why data is the new Oil, why most content will be paid for by &amp;apos;attention&amp;apos;, the convergence of media and what it means, the total redenifition of &amp;apos;consumer&amp;apos;, going from &amp;apos;the network&amp;apos; to &amp;apos;The Networked&amp;apos; etc. Download the PDF at http://gerd.fm/m9SN2f</blip:puredescription>
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      <description>This is the video from my presentation at MediaDager 2011 in Bergen Norway see http://www.nordiskemediedager.no/speakers-8/ Topics: why data is the new Oil, why most content will be paid for by &amp;apos;attention&amp;apos;, the convergence of media and what it means, the total redenifition of &amp;apos;consumer&amp;apos;, going from &amp;apos;the network&amp;apos; to &amp;apos;The Networked&amp;apos; etc. Download the PDF at http://gerd.fm/m9SN2f</description>
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      <blip:puredescription>Futurist Gerd Leonhard discusses the future of media, content and entertainment at Media Future Week 2011 in Almere see http://www.mediafutureweek.nl/ ; More videos (most of the other presentations) can be found at http://www.vimeo.com/album/1602774</blip:puredescription>
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      <description>Futurist Gerd Leonhard discusses the future of media, content and entertainment at Media Future Week 2011 in Almere see http://www.mediafutureweek.nl/ ; More videos (most of the other presentations) can be found at http://www.vimeo.com/album/1602774</description>
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      <title>Telemedia Futures: how open technologies will shape the future of media (USI 2010)</title>
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      <blip:puredescription>This is a video of my 2010 talk at USI (Paris) and I think it&amp;apos;s still quite relevant, so check it out, below. The topic of my talk and presentation is TeleMedia, one of my most popular memes and speaking topics From the USI event page at http://gerd.fm/gZh04p &amp;quot;Fast and powerful mobile internet devices, social media, real-time search and location-based services are bringing major changes to how we communicate, connect, interact, share, consume, buy and sell, and learn. The disruption has only just started. Telecoms are poised to move up the food-chain, into content, services and experiences, while TV is quickly and totally converging with the web, and mobile devices will become the way most people will experience the Internet. Soon, data is the new oil, and &amp;apos;the cloud&amp;apos; is the oil-well. The traditional EGOsystems are becoming ECOsystems and the big Networks must now deal with &amp;apos;The Networked&amp;apos;. Where is the future going, where are the biggest opportunities (and for whom, and where), and how can we start to adapt to the future, today? Futurist Gerd Leonhard will present the key trends and foresights as well as the most likely scenarios in technology, media / content, communications and advertising, for the next 3 years...&amp;quot; You download the PDF with my slides via my blog; http://gerd.fm/gfAsUz</blip:puredescription>
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      <description>This is a video of my 2010 talk at USI (Paris) and I think it&amp;apos;s still quite relevant, so check it out, below. The topic of my talk and presentation is TeleMedia, one of my most popular memes and speaking topics From the USI event page at http://gerd.fm/gZh04p &amp;quot;Fast and powerful mobile internet devices, social media, real-time search and location-based services are bringing major changes to how we communicate, connect, interact, share, consume, buy and sell, and learn. The disruption has only just started. Telecoms are poised to move up the food-chain, into content, services and experiences, while TV is quickly and totally converging with the web, and mobile devices will become the way most people will experience the Internet. Soon, data is the new oil, and &amp;apos;the cloud&amp;apos; is the oil-well. The traditional EGOsystems are becoming ECOsystems and the big Networks must now deal with &amp;apos;The Networked&amp;apos;. Where is the future going, where are the biggest opportunities (and for whom, and where), and how can we start to adapt to the future, today? Futurist Gerd Leonhard will present the key trends and foresights as well as the most likely scenarios in technology, media / content, communications and advertising, for the next 3 years...&amp;quot; You download the PDF with my slides via my blog; http://gerd.fm/gfAsUz</description>
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      <pubDate>Thu, 07 Apr 2011 14:20:59 +0000</pubDate>
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      <pubDate>Wed, 06 Apr 2011 11:01:28 +0000</pubDate>
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      <title>Shaping the Networked Society: a quick overview (presentation at Ericsson event at Mobile World Congress 2011)</title>
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      <blip:puredescription>My 11-minute presentation the Networked Society, in Barcelona, at the Mobile World Congress, see my blog at http://gerd.fm/i9Dh9I ; for the PDF and more details. Topics include convergence, new currencies and facebook credits, companies becoming platforms not just empire, what is beyond social media, interaction before transaction, the switch from ownership to access, the shift to the &amp;apos;following paradigm&amp;apos;, how the media and content industries are changing, and more.</blip:puredescription>
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      <description>My 11-minute presentation the Networked Society, in Barcelona, at the Mobile World Congress, see my blog at http://gerd.fm/i9Dh9I ; for the PDF and more details. Topics include convergence, new currencies and facebook credits, companies becoming platforms not just empire, what is beyond social media, interaction before transaction, the switch from ownership to access, the shift to the &amp;apos;following paradigm&amp;apos;, how the media and content industries are changing, and more.</description>
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      <title>Data is the new Oil (Interview with AMEInfo in Dubai)</title>
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      <blip:puredescription>&amp;apos;Data is the new Oil&amp;apos; according to Media Futurist Gerd Leonhard who explains the concept to Phil Blizzard during a discussion on media innovations. The CEO of the Switzerland-based Futures Agency also talks about the need for creating networked societies, social engagement and creation of tribes in order to survive online, see http://www.ameinfo.com/255427.html</blip:puredescription>
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      <description>&amp;apos;Data is the new Oil&amp;apos; according to Media Futurist Gerd Leonhard who explains the concept to Phil Blizzard during a discussion on media innovations. The CEO of the Switzerland-based Futures Agency also talks about the need for creating networked societies, social engagement and creation of tribes in order to survive online, see http://www.ameinfo.com/255427.html</description>
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      <blip:puredescription>This is the video recording of my talk at ICTQatar (Doha), on December 6, 2010, see http://gerd.fm/7n7oUH for more details. Via Zawya.com: &amp;quot;Gerd Leonhard Predicts a Radically Different Future for the Media and Content Industries: &amp;quot;In the content industries, we are going from selling copies, whether physical or digital such as books and CDs, to selling access, such as bundled music offerings where music is included in internet access. This is painful if you made money selling paper or plastic, but it is as inevitable as the switch from horse-drawn carriage to the railroad. And there is lots of new money to be made in selling access to the content-clouds,&amp;quot; said Leonhard. &amp;quot;Without a doubt, data is the new oil. Over 4 billion connected users willgenerate zetabytes of data, every single day, by commenting, rating, tagging, forwarding, uploading and sharing content. Every marketer, every brand, every telco and every mobile operator will want to get to this data, and be allowed to use it,&amp;quot; he said. &amp;quot;The consumer will be more powerful than ever before, and - just like oil - many difficult situations will arise from the use, such as the discovery, the mining, and the refining of data. In any case, data will emerge as the most important asset of the next decade.&amp;quot;</blip:puredescription>
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      <blip:puredescription>This is a fairly short interview (8 min 21 secs) with me, at ICTQatar on Dec 6, 2010, touching ; on these topics: what does a futurist do? How does the Futuresagency do? What will the future of the music industry look like? How do TFA&amp;apos;s clients manage the challenges of change? What will happen to privacy in the future? What is the future of advertising and marketing online? What about digital content piracy? You can download the PDF of my presentation here: http://www.mediafuturist.com/2010/12/the-future-of-media-my-presentation-at-ictqatar.html</blip:puredescription>
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      <blip:puredescription>This is part 2 of a video with my presentation on The Future of Advertising, with a focus on Digital Signage / DooH, mobile and social advertising, at a GEWISTA event in Vienna, November 30, 2010. ; This video is in GERMAN LANGUAGE - auf Deutsch. Das PDF ist hier (18MB): http://gerd.fm/hAJaUe Die Zukunft der Werbung ist vernetzt und fragmentiertvon http://gerd.fm/dKNWN7 &amp;quot;Social Media, Mobilit&amp;#228;t und digitalisierte Medien ver&amp;#228;ndern auch den Werbemarkt grundlegend. Werbung muss Nutzen und Wert f&amp;#252;r den Adressaten stiften, will sie geh&amp;#246;rt werden.(1.12.2010, 12:45) Der Medien Futurist Gerd Leonhard wurde von der Gewista zu einem Seminar &amp;#252;ber die Zukunft der Werbung nach Wien eingeladen. Leonhard wurde vom Wall Street Journal als einer der f&amp;#252;hrenden Media Futurists der Welt bezeichnet.</blip:puredescription>
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      <blip:puredescription>It was a great pleasure to speak at TedX New Street in London on October 15, 2010, (tweet flow is here, btw) I was allotted the usual 18 Ted-minutes to speak about the future of intellectual property and copyright - a piece of cake! ; Here is my presentation PDF: http://gerd.fm/bQVFuS - do let me know how you like it. Hopefully we will have a video on Ted.com pretty soon, as well. If you want a quicky download (rather than the high-res slideshare version, below), you can try this low-res PDF: Future of IP and Copyright Gerd Leonhard Tedx London LOW RES The original TedX Recording hat sound problems in the beginning (bummer) so I had to cut this a bit; you can see their version here: http://www.youtube.com/watch?v=ia4cLttiXUo</blip:puredescription>
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      <blip:puredescription>This is a video of my presentation at the Tradedoubler 2010 Summit in Cologne, Germany, on the topic of &amp;quot;The Future of Digital Marketing&amp;quot; Please visit http://tinyurl.com/3536ymp for related footage, and download the PDF with my slides (they are hard to see in this video): files.me.com/gleonhard/vreivxThis video is in GERMAN LANGUAGE.</blip:puredescription>
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      <title>2020 presented by Ericsson: Music Like Water explained by Gerd Leonhard</title>
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      <blip:puredescription>I am honored to have the pleasure of working with Ericsson on a few of their pretty cool future-oriented activities, including the 2020 ideas project and the PressPausePlay movie. Here is what Ericsson says about the 2020 project: ;&amp;quot;...Broadband connectivity and mobility are changing the way we live, the way we work, the way markets function, and the way societies operate. At Ericsson, we need to collaborate and get inspiration from people outside our business in order to adapt to these changes - people that take a stand, and that want to share and work together. which I think is just fabulous. In 2020 &amp;#8211; Shaping Ideas, we ask 20 thinkers to share their view on the drivers of the future and how connectivity is changing the world. They describe a future where a growing population faces never before seen challenges and opportunities; where digital natives will shape their lives and the enterprises they work for, and where technology could create a global golden age....&amp;quot;This quite snazzy video, below, was just released I believe, and it features me talking about one of my chief memes: the Future of Music and Music Like Water (a theme that I developed with my FutureOfMusic book co-writer Dave Kusek, but that originally goes back to David Bowie in the New York Times, see the picture above).Naturally, there is a ton of stuff available online, on the Music Like Water riff, but if you want to start somewhere, check out my follow-up book Music 2.0 (free online / mobile version here), my MidemNet 2009 video &amp;quot;Compensation not Control&amp;quot;, and my various slideshares on related topics, here (one of the best ones is &amp;apos;making money with music when the copy is free&amp;apos;)</blip:puredescription>
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      <description>I am honored to have the pleasure of working with Ericsson on a few of their pretty cool future-oriented activities, including the 2020 ideas project and the PressPausePlay movie. Here is what Ericsson says about the 2020 project: ;&amp;quot;...Broadband connectivity and mobility are changing the way we live, the way we work, the way markets function, and the way societies operate. At Ericsson, we need to collaborate and get inspiration from people outside our business in order to adapt to these changes - people that take a stand, and that want to share and work together. which I think is just fabulous. In 2020 &amp;#8211; Shaping Ideas, we ask 20 thinkers to share their view on the drivers of the future and how connectivity is changing the world. They describe a future where a growing population faces never before seen challenges and opportunities; where digital natives will shape their lives and the enterprises they work for, and where technology could create a global golden age....&amp;quot;This quite snazzy video, below, was just released I believe, and it features me talking about one of my chief memes: the Future of Music and Music Like Water (a theme that I developed with my FutureOfMusic book co-writer Dave Kusek, but that originally goes back to David Bowie in the New York Times, see the picture above).Naturally, there is a ton of stuff available online, on the Music Like Water riff, but if you want to start somewhere, check out my follow-up book Music 2.0 (free online / mobile version here), my MidemNet 2009 video &amp;quot;Compensation not Control&amp;quot;, and my various slideshares on related topics, here (one of the best ones is &amp;apos;making money with music when the copy is free&amp;apos;)</description>
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      <blip:puredescription>My presentation at the Google Insight event June 10, 2010, more details are here</blip:puredescription>
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      <blip:puredescription>I had the great pleasure to be invited to speak at the Neuchatel International Film Festival (Switzerland, July 7, 2010) during their Symposium on &amp;apos;Imaging the Future&amp;apos;. I covered a lot of ground in my talk, ranging from how film / media consumers have changed, to mobility and the (r)evolution of new user interfaces, to the impact of social media, to crowd-funding to the art of getting and converting attention, to the link economy in the content industries, to next-generation business models in the creative sectors. You can download the high-resolution PDF via Slideshare or just use this quick-low-res version: ;PDF: Future of Film Gerd Leonhard NIFF low res</blip:puredescription>
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      <blip:puredescription>This is the complete, 75-minute video of my appearance on Brazil&amp;apos;s most popular talk show on Public TV, called Roda Viva http://www.tvcultura.com.br/rodaviva/ (on the TV Cultura channel). I was delighted to be invited to the show, and really enjoyed being &amp;apos;grilled&amp;apos; by the super-smart journalists and Brazilian media experts in the studio. We could have talked forever! The show was originally broadcast on April 26 but unfortunately the webcast did not work very well so this is the first time I have seen the video, myself, and thanks to Roda Viva / TV Cultura I am delighted to be able to share this recording with you, as well. More information about the show is http://www.mediafuturist.com/2010/05/video-audio-roda-viva-tv-cultura-brazil-april.html. Related activities on this trip include: my presentation for NBS Brazil &amp;quot;The Future of Communications and Business&amp;quot;, and my presentation at Fundacao Dom Cabral (one of Brazil&amp;apos;s best business schools) on &amp;quot;The Open Network Economy&amp;quot;. Please note: the video is half Portuguese (the questions) and half English (my replies)</blip:puredescription>
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      <blip:puredescription>This is a self-produced video of my presentation at the http://www.books20.net event in London, on March 19, 2010; shot with a Kodak Zi8 camera. You may want to download the slideshow&amp;apos;s PDF at http://gerd.fm/azt9Pd and click along with the video, since the slides are not fully visible on this video. Some of the topics I covered included: the toxic assumptions of the music industry and what book publishers could learn from them, the reality of upside-down consumers (digital access first), the ecology of selling access vs selling copies, the Napster-Moment in eBooks - and what to do about (or rather, with) it, the characteristics of &amp;apos;Reading 2.0&amp;apos;, the new definition of books, media as a service and the potentials of &amp;apos;content in the cloud&amp;apos;, the future role of publishers... and much more. Direct download of the PDF (32MB PDF) files.me.com/gleonhard/824xup (Creative Commons non-commercial, attribution licensed, as always)</blip:puredescription>
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      <blip:puredescription>There is a bunch of interesting commentary in here, I believe (must have had a good day;). Thanks to BTNet Turkey for sharing this video with me. More at http://www.mediafuturist.com/2010/01/turkish-teknolojitv-interviews-me-bilisim-zervisi-2009-istanbul.html</blip:puredescription>
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      <description>There is a bunch of interesting commentary in here, I believe (must have had a good day;). Thanks to BTNet Turkey for sharing this video with me. More at http://www.mediafuturist.com/2010/01/turkish-teknolojitv-interviews-me-bilisim-zervisi-2009-istanbul.html</description>
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      <blip:puredescription>Media 2.0: open, mobile, social... and paid? Presentation at Mobile Monday Germany (PDF and details here: http://www.mediafuturist.com/2009/11/media-20-open-mobile-social-and-paid-mobile-mondayde.html ) I always enjoy the Mobile Monday events - great people that are keen to talk, learn and exchange the latest developments and ideas in the mobile space (my previous, Mobile Monday Amsterdam PDF is here or here btw, and the video is here). Update: the video from this event is now available on YouTube.As promised, here, below, is my slideshow and PDF from today&amp;apos;s gig in Munich, on the topic of &amp;quot;Media 2.0: Mobile, Social, Open...Free?&amp;quot;. Enjoy. Share.</blip:puredescription>
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      <description>Media 2.0: open, mobile, social... and paid? Presentation at Mobile Monday Germany (PDF and details here: http://www.mediafuturist.com/2009/11/media-20-open-mobile-social-and-paid-mobile-mondayde.html ) I always enjoy the Mobile Monday events - great people that are keen to talk, learn and exchange the latest developments and ideas in the mobile space (my previous, Mobile Monday Amsterdam PDF is here or here btw, and the video is here). Update: the video from this event is now available on YouTube.As promised, here, below, is my slideshow and PDF from today&amp;apos;s gig in Munich, on the topic of &amp;quot;Media 2.0: Mobile, Social, Open...Free?&amp;quot;. Enjoy. Share.</description>
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      <title>Music Like Water: why, what, when and how (Gerd Leonhard Presentation at A2N Berlin)</title>
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      <blip:puredescription>This was one of my best presentations on the topic of the music flat rate - the PDF and more details are here. From the intro on the A2N Berlin site: Digital music is in a serious gridlock: everyone is using it, very few are paying for it, and nobody except for Apple has yet succeeded in making a business of it. At the same time, broadband penetration in Europe is exploding, mobile devices are getting ever more powerful, and almost a Billion people will be always-online at high speeds, within 2 years, sharing music on social networks and via all kinds of digital networks. Attempts at making ISPs and telecoms reponsible for solving the business model problems of the industry have failed, 95% of the Digital Natives in Europe are guilty of copyright infringement, and this logjam is becoming a major cultural, political and economic issue. Meanwhile, flat-rated, collective music licenses for the digital music are being trialled in Denmark, the Isle of Man, Turkey and China. For the past 6 years, Gerd Leonhard has been suggesting that Music on the Internet needs to be licensed like Radio: collectively, publicly and compulsory, and a revenue-sharing basis, so that a new, web-native music ecosystem can unfold...&amp;quot;</blip:puredescription>
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      <description>This was one of my best presentations on the topic of the music flat rate - the PDF and more details are here. From the intro on the A2N Berlin site: Digital music is in a serious gridlock: everyone is using it, very few are paying for it, and nobody except for Apple has yet succeeded in making a business of it. At the same time, broadband penetration in Europe is exploding, mobile devices are getting ever more powerful, and almost a Billion people will be always-online at high speeds, within 2 years, sharing music on social networks and via all kinds of digital networks. Attempts at making ISPs and telecoms reponsible for solving the business model problems of the industry have failed, 95% of the Digital Natives in Europe are guilty of copyright infringement, and this logjam is becoming a major cultural, political and economic issue. Meanwhile, flat-rated, collective music licenses for the digital music are being trialled in Denmark, the Isle of Man, Turkey and China. For the past 6 years, Gerd Leonhard has been suggesting that Music on the Internet needs to be licensed like Radio: collectively, publicly and compulsory, and a revenue-sharing basis, so that a new, web-native music ecosystem can unfold...&amp;quot;</description>
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      <pubDate>Tue, 24 Nov 2009 21:12:19 +0000</pubDate>
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