If you would like quantified estimates of the growth of Internet Video and market share statistics, this interview is for you. Our guest today is Will Richmond who is the Editor of VideoNuze.com. His website is one of the leading sources of information about broadband video.Recently Will compiled statistics from Commscore that reveal two basic points. First, Internet Video use has grown over 100% in the last two years. Second, over that period, YouTube increased its market share from around 16% to over 40%.Will concludes with two recommendations. First, program providers should post their content at YouTube. He believes that YouTube has made significant advances in piracy protection and is anxious to share ad revenues with premium content providers. Second, he also advocates that such providers syndicate their content a multiple Internet sites. We would add a couple of other points. First, everyone who has video on their website should consider having their own YouTube channel. Many viewers use YouTube like a search engine in the sense that they regard the site as the place to search for online video. So if you are not on YouTube they may miss your videos altogether. Second, as Internet Video moves onto the TV all the points above become imperatives. This is Third Generation Television. To learn more click herewhere you can purchase a copy or our research report or download a free Prospectus.
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