Lauren Bacon Being Curious for a Living: How asking questions creates loyal clients (and better websites) @laurenbacon Widgets are awesome, and writing beautiful code is an art and a science. But if you’re spending all your time implementing client requests rather than asking questions, then you’re replaceable — and replaceable doesn’t make for much of a business model. Veteran web strategist and designer Lauren Bacon shares the key questions you can ask your clients to turn them into loyal, repeat customers — and to make yourself an indispensable, trusted advisor. You’ll learn how to have more fun at work, create better sites, and improve your bottom line, just by letting yourself get curious. A veteran web designer, Lauren co-founded Raised Eyebrow Web Studio with Emira Mears, her all-around right-hand woman (with whom she also wrote The Boss of You: Everything A Woman Needs to Know to Start, Run, and Maintain Her Own Business). The two have been in business together for ten years, and during that time have developed a reputation for helping clients in the nonprofit, government and progressive business sectors use online tools more effectively. Lauren started her design career during the web’s infancy; more than a dozen years later, she remains passionate about facilitating online communication and helping people connect heart-to-heart through technology.