Brian Massey
About this original series
Brian Massey is Author of "The Market for Me: Surviving Job Loss and Building Your Lifetime Career Network." In the book he details the attitudes of job search that will make you more successful, the ways to survive the loss of a job, and how to build a network that becomes a marketplace for your skills. You're not a job seeker. You're a Skills Holder.
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# Episodes
17 episodes -
Rating
TV-UN
Episodes of Brian Massey
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Brian Massey on the Content Marketing Hot Seat
Brian Massey, The Conversion Scientist is on the hot seat in an often spirited conversation about content marketing and converting readers into sales. Thanks to the Austin Content Marketing Meetup for hosting this event.
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Release date
Jun 3, 2011
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Runtime
01:01:38
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Web Analytics: Tools and Best Practices Testimon...
Sixty businesses became Conversion Scientists in January 2010 when they attended the Austin Entrepreneur Network Short Course "Web Analytics: Tools and Best Practices" presented by Brian Massey. This course is being presented again on June 11. Come and earn your lab coat.
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Release date
Jun 6, 2010
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Runtime
01:33
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The Bad Boys of Conversion Webinar-Ion Interacti...
What can we learn from the Bad Boys of Conversion? Quite a bit. Although some of these online marketers give the rest of us a bad name with scammy products, they test their pages and know what works and what doesn't.Let's see if we can learn anything from them.
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Release date
May 31, 2010
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Runtime
43:38
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Is Newsday the Titanic of Online Newspapers
Long Island daily New York Newsday launched a grand ship in their online newspaper at newsday.com. At a reported cost of $4 million they launched a designer’s site and placed their content behind a pay wall. After the passing of three months, they had garnered only 35 paying subscribers. The acquisition cost is staggering.
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Release date
Apr 29, 2010
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Runtime
09:33
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Secrets of the "Bad Boys" of Online Marketing
We call them affiliate marketers, infopreneurs or online goo-roos. They push health care products, supplements, exercise tapes, and get-rich-quick schemes. At their best they are sophisticated landing page optimizers and savvy search engine technicians. At their worst they are spammers, forum trolls and comment leeches. These are the “bad boys” of online sales conversion (and they’re not all boys).While many of us wouldn’t want to associate the hard-hitting big-promise experience with our bran...
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Release date
Apr 25, 2010
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Runtime
12:56
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Why online newspaper newsday.com may not have hi...
In October of 2009, Long Island daily Newsday put their online newspaper behind a pay wall. The effort cost $4,000,000. By January of 2010, newsday.com had gained 35 paid subscribers. Conversion Sciences speculated that they may have an online sales conversion problem.
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Release date
Mar 21, 2010
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Runtime
20:09
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Corporations Hire Without Joy Fire Without Remorse
http://marketformebook.com "Corporations hire without joy, and fire without remorse." This is one of eight Job Search Attitudes from the book "The Market for Me: Surviving Job Loss and Building Your Lifetime Career Network."
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Release date
Dec 9, 2009
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Runtime
02:09
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How Regain Your Time Taught Me to Love Text to S...
This is an actual text-to-speech session captured to illustrate how easy "writing" has become for me. This is my way of saying "thank you" to Maura Thomas and Regain Your Time for helping me reach an important goal: writing a book. RegainYourTime.
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Release date
Oct 11, 2009
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Runtime
00:36
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I will be more successful if more people know ab...
The Job Search Attitudes that will get you more interviews at the places you want to work. From the book "The Market for Me: Surviving Job Loss and Building Your Lifetime Career Network"
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Release date
Apr 26, 2009
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Runtime
02:15
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