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<description>The root to the media revolution</description>
<itunes:summary>Beet.TV is a daily video blog about how the online video revolution is affecting business and society.  Interviews are done with influential players in this emerging world including analysts, technologists, journalists, media executives and academics.  Th</itunes:summary>


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  <title>Dailymotion Launches on xBox Live in 35 Countries</title>
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  <blip:puredescription><![CDATA[LAS VEGAS, Dailymotion, the big Paris-based video site, which served 1.2 billion video views worldwide in December*, launched its Xbox Live App late last month in 35 nations and demonstrated the new interface earlier this month at CES.For a demo and discussion about the Dailymotion&apos;s content offering on the Microsoft platform, we spoke with Luc Dumont, SVP and head of the company&apos;s new Silicon Valley office.]]></blip:puredescription>
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<br />

LAS VEGAS, Dailymotion, the big Paris-based video site, which served 1.2 billion video views worldwide in December*, launched its Xbox Live App late last month in 35 nations and demonstrated the new interface earlier this month at CES.For a demo and discussion about the Dailymotion&apos;s content offering on the Microsoft platform, we spoke with Luc Dumont, SVP and head of the company&apos;s new Silicon Valley office.

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  <title>Online Video Buy Boosts TV Reach by 14%, Frequency by 18%, YuMe-Nielsen Study Finds</title>
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  <blip:puredescription><![CDATA[A combined online video TV ad campaign boosted reach by 14% and frequency by 18% while reducing the overall cost of impressions, online video ad network YuMe found in its latest study. The company partnered with Nielsen to study effectiveness of a cross-platform campaign on behalf of media agency PHD. The campaign paired a $500,000 online video buy with a $2.6 million TV buy, resulting in a 22% jump in brand recall and a 33% increase in message recall. For more details and metrics on the campaign, check out this week&apos;s New Media Minute.]]></blip:puredescription>
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<br />

A combined online video TV ad campaign boosted reach by 14% and frequency by 18% while reducing the overall cost of impressions, online video ad network YuMe found in its latest study. The company partnered with Nielsen to study effectiveness of a cross-platform campaign on behalf of media agency PHD. The campaign paired a $500,000 online video buy with a $2.6 million TV buy, resulting in a 22% jump in brand recall and a 33% increase in message recall. For more details and metrics on the campaign, check out this week&apos;s New Media Minute.

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  <title>Reuters Launches Slate of Shows on YouTube Partner Channel</title>
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  <blip:puredescription><![CDATA[Reuters, the global news organization, has created a new slate of video programming which launched this week on YouTube as part of the video portal&apos;s new partner channel initiative.The YouTube channel is called Reuters TV.Yesterday in the Reuters newsroom in New York, we spoke with Thomson Reuters Digital Editor Chrystia Feeland about the new programming and the opportunities to gain visibility for Reuters video and its journalists on a big global stage - on multiple devices.She spoke about some of the shows including Rough Cuts, a video news highlight reel from around the globe; Felix TV with Reuters blogger Felix Salmon, and her two shows - Freeland Files and Fastforward.In a statement e-mailed to Beet.TV, Olivia Ma, Manager of News for YouTube said:&quot;News video is a popular and growing category on YouTube, and we&apos;re so pleased to have this innovative new channel from Reuters coming to YouTube, giving viewers a mix of news, commentary and investigation.&quot;The 10 new shows include the following:Reuters Investigates, featuring investigative journalism and special reports from around the world, in coordination with Reuters award-winning Enterprise unit;The Trail, with Reuters political reporters covering the presidential candidates on the campaign trail;Felix TV, with Reuters finance blogger Felix Salmon, named by Time magazine one of the Top 25 financial bloggers;Media Bite, featuring Peter Lauria, editor of technology, media &amp; telecommunications, and his team of reporters covering a media world experiencing massive change;Tech Tonic, with Anthony De Rosa, Reuters Digital&#226;&#128;&#153;s social media editor, dubbed by The New York Times &#226;&#128;&#156;the undisputed king of Tumblr&#226;&#128;&#157;;Freeland File, with Reuters Digital editor Chrystia Freeland interviewing top newsmakers;Fast Forward, hosted by Chrystia Freeland and featuring Reuters&#226;&#128;&#153; top commentators and journalists, including David Rohde, Reuters columnist, author and two-time winner of the Pulitzer Prize; Rob Cox, US editor of Breakingviews; Bethany McLean, Reuters columnist, Vanity Fair contributor and author; David Cay Johnston, tax expert, author and Pulitzer Prize winner; Geraldine Fabrikant, Reuters columnist, senior writer for The New York Times and winner of the Loeb Award; Steven Brill, Reuters columnist, author and founder of the Yale Journalism Initiative; Ian Bremmer, President of the Eurasia Group; James Ledbetter, Reuters Op-ed editor and author;Money Clip, with Lauren Young, personal finance editor and former editor at BusinessWeek and SmartMoney;Rough Cuts, with Jen Rogers, showcasing the remarkable news video that Reuters video journalists shoot around the world, allowing viewers to see and hear that video in greater depth than most television networks can offer;Decoder, explaining in succinct and surprising ways the key topics in the news, ranging from the debt ceiling to the Strait of Hormuz.Reuters has published news videos on YouTube since 2008.News of the channel launch was first reported on Tuesday by TechCrunch.For an extensive report on YouTube&apos;s channel strategy, see this feature in last week&apos;s New Yorker.Andy PlesserDisclosure: Beet Media LLC has syndication agreement with Thomson Reuters for all its content to be published on the Reuters Insider, a subscription service of Thomson Reuters.]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
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<iframe src="http://blip.tv/play/goRrguf4BQI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguf4BQI" style="display:none"></embed>
<br />

Reuters, the global news organization, has created a new slate of video programming which launched this week on YouTube as part of the video portal&apos;s new partner channel initiative.The YouTube channel is called Reuters TV.Yesterday in the Reuters newsroom in New York, we spoke with Thomson Reuters Digital Editor Chrystia Feeland about the new programming and the opportunities to gain visibility for Reuters video and its journalists on a big global stage - on multiple devices.She spoke about some of the shows including Rough Cuts, a video news highlight reel from around the globe; Felix TV with Reuters blogger Felix Salmon, and her two shows - Freeland Files and Fastforward.In a statement e-mailed to Beet.TV, Olivia Ma, Manager of News for YouTube said:&quot;News video is a popular and growing category on YouTube, and we&apos;re so pleased to have this innovative new channel from Reuters coming to YouTube, giving viewers a mix of news, commentary and investigation.&quot;The 10 new shows include the following:Reuters Investigates, featuring investigative journalism and special reports from around the world, in coordination with Reuters award-winning Enterprise unit;The Trail, with Reuters political reporters covering the presidential candidates on the campaign trail;Felix TV, with Reuters finance blogger Felix Salmon, named by Time magazine one of the Top 25 financial bloggers;Media Bite, featuring Peter Lauria, editor of technology, media &amp; telecommunications, and his team of reporters covering a media world experiencing massive change;Tech Tonic, with Anthony De Rosa, Reuters Digital&#226;&#128;&#153;s social media editor, dubbed by The New York Times &#226;&#128;&#156;the undisputed king of Tumblr&#226;&#128;&#157;;Freeland File, with Reuters Digital editor Chrystia Freeland interviewing top newsmakers;Fast Forward, hosted by Chrystia Freeland and featuring Reuters&#226;&#128;&#153; top commentators and journalists, including David Rohde, Reuters columnist, author and two-time winner of the Pulitzer Prize; Rob Cox, US editor of Breakingviews; Bethany McLean, Reuters columnist, Vanity Fair contributor and author; David Cay Johnston, tax expert, author and Pulitzer Prize winner; Geraldine Fabrikant, Reuters columnist, senior writer for The New York Times and winner of the Loeb Award; Steven Brill, Reuters columnist, author and founder of the Yale Journalism Initiative; Ian Bremmer, President of the Eurasia Group; James Ledbetter, Reuters Op-ed editor and author;Money Clip, with Lauren Young, personal finance editor and former editor at BusinessWeek and SmartMoney;Rough Cuts, with Jen Rogers, showcasing the remarkable news video that Reuters video journalists shoot around the world, allowing viewers to see and hear that video in greater depth than most television networks can offer;Decoder, explaining in succinct and surprising ways the key topics in the news, ranging from the debt ceiling to the Strait of Hormuz.Reuters has published news videos on YouTube since 2008.News of the channel launch was first reported on Tuesday by TechCrunch.For an extensive report on YouTube&apos;s channel strategy, see this feature in last week&apos;s New Yorker.Andy PlesserDisclosure: Beet Media LLC has syndication agreement with Thomson Reuters for all its content to be published on the Reuters Insider, a subscription service of Thomson Reuters.

]]></description>
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  <category>The Mainstream Media</category>
  <pubDate>Thu, 19 Jan 2012 14:23:06 +0000</pubDate>
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  <blip:picture>http://a.images.blip.tv/user_photo_plesstv566-159.jpg</blip:picture>
  <blip:posts_id>5894891</blip:posts_id>
  <blip:item_id>5877913</blip:item_id>
  <blip:item_type>file</blip:item_type>
  <blip:contentRating>TV-G</blip:contentRating>
  <blip:rating>0.0</blip:rating>
  <blip:datestamp>2012-01-18T16:25:14Z</blip:datestamp>
  <blip:language>English</blip:language>
  <blip:adChannel>Business/Finanace,News</blip:adChannel>
  <blip:recommendations>0</blip:recommendations>
  <blip:recommendable>1</blip:recommendable>
  <blip:core>1</blip:core>
  <blip:core_value>6</blip:core_value>
  <blip:channel_name>News &amp; Politics</blip:channel_name>
  <blip:adminRating>1</blip:adminRating>
  <blip:runtime>154</blip:runtime>
  <blip:embedLookup>goRrgufmTwI</blip:embedLookup>
  <blip:embedUrl type="application/x-shockwave-flash">http://blip.tv/play/goRrgufmTwI</blip:embedUrl>
  <wfw:commentRss>http://blip.tv/comments/?attached_to=post5894891&amp;skin=rss</wfw:commentRss>
  <blip:thumbnail_src>Plesstv-RobBarnettMyDamnChannel930.png</blip:thumbnail_src>
  <blip:puredescription><![CDATA[Digital programmer My Damn Channel is slated to launch an originals channel with YouTube in a few weeks as part of YouTube&apos;s new content programmer initiative, said Rob Barnett, CEO of My Damn Channel, in an interview with Beet.TV at CES. So far, 2012 is shaping up to be a strong year for online video with brands and marketers returning with bigger business and repeat spending in online video, he said. What&apos;s more, distributors are starting to pay more for original programming. My Damn Channel&apos;s project with YouTube centers on a 30-minute live weekly comedy series with 10-minute daily episodes. Other programmers in the YouTube initiative include Wall Street Journal, The Onion, Lionsgate, Fremantle, Hearst and more.]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrgufmTwI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrgufmTwI" style="display:none"></embed>
<br />

Digital programmer My Damn Channel is slated to launch an originals channel with YouTube in a few weeks as part of YouTube&apos;s new content programmer initiative, said Rob Barnett, CEO of My Damn Channel, in an interview with Beet.TV at CES. So far, 2012 is shaping up to be a strong year for online video with brands and marketers returning with bigger business and repeat spending in online video, he said. What&apos;s more, distributors are starting to pay more for original programming. My Damn Channel&apos;s project with YouTube centers on a 30-minute live weekly comedy series with 10-minute daily episodes. Other programmers in the YouTube initiative include Wall Street Journal, The Onion, Lionsgate, Fremantle, Hearst and more.

]]></description>
  <comments>http://blip.tv/file/5877913</comments>
  <category>Movies and Television</category>
  <pubDate>Wed, 18 Jan 2012 16:25:14 +0000</pubDate>
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  <media:title>"My Damn Channel" Preps for YouTube Originals Launch</media:title>
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<item>
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  <link>http://blip.tv/beettv/zappo-tv-launches-on-androids-pushes-content-to-smart-tvs-5894878</link>
  <title>Zappo TV Launches on Androids, Pushes Content to Smart TVs</title>
  <blip:user>plesstv</blip:user>
  <blip:userid>10725</blip:userid>
  <blip:safeusername>beettv</blip:safeusername>
  <blip:showpath>beettv</blip:showpath>
  <blip:show>Beet.TV</blip:show>
  <blip:showpage>http://blip.tv/beettv</blip:showpage>
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  <blip:posts_id>5894878</blip:posts_id>
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  <blip:item_type>file</blip:item_type>
  <blip:contentRating>TV-G</blip:contentRating>
  <blip:rating>0.0</blip:rating>
  <blip:datestamp>2012-01-18T16:19:30Z</blip:datestamp>
  <blip:language>English</blip:language>
  <blip:adChannel>Business/Finanace,News</blip:adChannel>
  <blip:recommendations>0</blip:recommendations>
  <blip:recommendable>1</blip:recommendable>
  <blip:core>1</blip:core>
  <blip:core_value>6</blip:core_value>
  <blip:channel_name>News &amp; Politics</blip:channel_name>
  <blip:adminRating>1</blip:adminRating>
  <blip:runtime>322</blip:runtime>
  <blip:embedLookup>goRrgufmQgI</blip:embedLookup>
  <blip:embedUrl type="application/x-shockwave-flash">http://blip.tv/play/goRrgufmQgI</blip:embedUrl>
  <wfw:commentRss>http://blip.tv/comments/?attached_to=post5894878&amp;skin=rss</wfw:commentRss>
  <blip:thumbnail_src>Plesstv-JanVanOtteleZappoTV791.png</blip:thumbnail_src>
  <blip:puredescription><![CDATA[Video discovery/consumer content management platform Zappo TV is pushing out music, photos and videos from mobile phones to a number of connected TV&apos;s, said Jan Van Ottele, founder and CEO of Zappo TV during an interview at CES. Zappo TV just lauched on Android phones, and its mobile application &quot;scans&quot; the house to find the Internet-connected TV so users can play videos or other content on the TV set without changing the settings on the TV, he said. Zappo TV lets users play music, videos, photos and other content via Android or Apple phones across a number of connected TV sets. Van Ottele added that Zappo TV is in talks with content partners to license its technology to them for pushing out content to TVs.]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrgufmQgI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrgufmQgI" style="display:none"></embed>
<br />

Video discovery/consumer content management platform Zappo TV is pushing out music, photos and videos from mobile phones to a number of connected TV&apos;s, said Jan Van Ottele, founder and CEO of Zappo TV during an interview at CES. Zappo TV just lauched on Android phones, and its mobile application &quot;scans&quot; the house to find the Internet-connected TV so users can play videos or other content on the TV set without changing the settings on the TV, he said. Zappo TV lets users play music, videos, photos and other content via Android or Apple phones across a number of connected TV sets. Van Ottele added that Zappo TV is in talks with content partners to license its technology to them for pushing out content to TVs.

]]></description>
  <comments>http://blip.tv/file/5877900</comments>
  <category>Business</category>
  <pubDate>Wed, 18 Jan 2012 16:19:30 +0000</pubDate>
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  <media:player url="http://blip.tv/file/5877900"><![CDATA[<iframe src="http://blip.tv/play/goRrgufmQgI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrgufmQgI" style="display:none"></embed>]]></media:player>
  <media:title>Zappo TV Launches on Androids, Pushes Content to Smart TVs</media:title>
  <media:thumbnail url="http://a.images.blip.tv/Plesstv-JanVanOtteleZappoTV791.png"/>
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<item>
  <guid isPermaLink="false">2D71F8BE-41E9-11E1-9513-C6AAC7B25F56</guid>
  <link>http://blip.tv/beettv/nielsen-tracking-over-the-top-viewing-5894785</link>
  <title>Nielsen Tracking Over-the-Top Viewing</title>
  <blip:user>plesstv</blip:user>
  <blip:userid>10725</blip:userid>
  <blip:safeusername>beettv</blip:safeusername>
  <blip:showpath>beettv</blip:showpath>
  <blip:show>Beet.TV</blip:show>
  <blip:showpage>http://blip.tv/beettv</blip:showpage>
  <blip:picture>http://a.images.blip.tv/user_photo_plesstv566-159.jpg</blip:picture>
  <blip:posts_id>5894785</blip:posts_id>
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  <blip:item_type>file</blip:item_type>
  <blip:contentRating>TV-G</blip:contentRating>
  <blip:rating>0.0</blip:rating>
  <blip:datestamp>2012-01-18T15:29:14Z</blip:datestamp>
  <blip:language>English</blip:language>
  <blip:adChannel>Business/Finanace,News</blip:adChannel>
  <blip:recommendations>0</blip:recommendations>
  <blip:recommendable>1</blip:recommendable>
  <blip:core>1</blip:core>
  <blip:core_value>6</blip:core_value>
  <blip:channel_name>News &amp; Politics</blip:channel_name>
  <blip:adminRating>1</blip:adminRating>
  <blip:runtime>259</blip:runtime>
  <blip:embedLookup>goRrguflZQI</blip:embedLookup>
  <blip:embedUrl type="application/x-shockwave-flash">http://blip.tv/play/goRrguflZQI</blip:embedUrl>
  <wfw:commentRss>http://blip.tv/comments/?attached_to=post5894785&amp;skin=rss</wfw:commentRss>
  <blip:thumbnail_src>Plesstv-BrianFuhrerNielsen587.png</blip:thumbnail_src>
  <blip:puredescription><![CDATA[Nielsen has been working with its clients to effectively measure and provide ratings for content delivered via over-the-top technologies, said Brian Fuhrer, Senior VP Product Leadership at Nielsen, during an interview with Beet.TV at CES. Nielsen does that through its National People Meter, the panel that also tracks all TV ratings. Nielsen tracks consumption through an embedded audio code inside programming. That lets Nielsen track program viewing by People Meter panelists whether the programming is watched on computers, on TV sets, on gaming consoles or via other devices, he explained. Nielsen has also rolled out efforts to measure cross-platform viewing.In 2012, Fuhrer said he&apos;s expecting programming growth on gaming consoles and new over-the-top devices in particular. TV is still king though; one in three U.S. homes owns more than four TV sets, Nielsen found in a recent report.]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrguflZQI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguflZQI" style="display:none"></embed>
<br />

Nielsen has been working with its clients to effectively measure and provide ratings for content delivered via over-the-top technologies, said Brian Fuhrer, Senior VP Product Leadership at Nielsen, during an interview with Beet.TV at CES. Nielsen does that through its National People Meter, the panel that also tracks all TV ratings. Nielsen tracks consumption through an embedded audio code inside programming. That lets Nielsen track program viewing by People Meter panelists whether the programming is watched on computers, on TV sets, on gaming consoles or via other devices, he explained. Nielsen has also rolled out efforts to measure cross-platform viewing.In 2012, Fuhrer said he&apos;s expecting programming growth on gaming consoles and new over-the-top devices in particular. TV is still king though; one in three U.S. homes owns more than four TV sets, Nielsen found in a recent report.

]]></description>
  <comments>http://blip.tv/file/5877807</comments>
  <category>Business</category>
  <pubDate>Wed, 18 Jan 2012 15:29:14 +0000</pubDate>
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  <media:title>Nielsen Tracking Over-the-Top Viewing</media:title>
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<item>
  <guid isPermaLink="false">3F68FC98-4121-11E1-AB62-C2B1A397AC12</guid>
  <link>http://blip.tv/beettv/blip-s-steve-woof-web-video-success-comes-from-targeting-narrow-niches-5891905</link>
  <title>Blip's Steve Woof: Web Video Success Comes from Targeting "Narrow Niches"</title>
  <blip:user>plesstv</blip:user>
  <blip:userid>10725</blip:userid>
  <blip:safeusername>beettv</blip:safeusername>
  <blip:showpath>beettv</blip:showpath>
  <blip:show>Beet.TV</blip:show>
  <blip:showpage>http://blip.tv/beettv</blip:showpage>
  <blip:picture>http://a.images.blip.tv/user_photo_plesstv566-159.jpg</blip:picture>
  <blip:posts_id>5891905</blip:posts_id>
  <blip:item_id>5874927</blip:item_id>
  <blip:item_type>file</blip:item_type>
  <blip:contentRating>TV-UN</blip:contentRating>
  <blip:rating>0.0</blip:rating>
  <blip:datestamp>2012-01-17T15:38:05Z</blip:datestamp>
  <blip:language>English</blip:language>
  <blip:adChannel>Business/Finanace,News</blip:adChannel>
  <blip:recommendations>0</blip:recommendations>
  <blip:recommendable>1</blip:recommendable>
  <blip:core>1</blip:core>
  <blip:core_value>6</blip:core_value>
  <blip:channel_name>News &amp; Politics</blip:channel_name>
  <blip:adminRating>1</blip:adminRating>
  <blip:runtime>153</blip:runtime>
  <blip:embedLookup>goRrgufPJQI</blip:embedLookup>
  <blip:embedUrl type="application/x-shockwave-flash">http://blip.tv/play/goRrgufPJQI</blip:embedUrl>
  <wfw:commentRss>http://blip.tv/comments/?attached_to=post5891905&amp;skin=rss</wfw:commentRss>
  <blip:thumbnail_src>Plesstv-steveWoolf545.png</blip:thumbnail_src>
  <blip:puredescription><![CDATA[LAS VEGAS - Steve Woolf, VP of Content for Blip.tv, says that success in creating original Web video content comes from targeting and connecting with &quot;narrow niches&quot; of special interest groups. We caught up with him earlier this month at the International Academy of Web Television Awards at CES. Blip.tv won the IAWTV Award for best video platform. While the win wasn&apos;t a true industry triumph as neither YouTube or Vimeo were nominated, it was an important acknowledgment by the Academy for the big video site which has cultivated so many aspiring web creators. Andy PlesserDisclosure: Beet.TV uses Blip.tv as its primary publishing platform and has a commercial arrangement.]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrgufPJQI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrgufPJQI" style="display:none"></embed>
<br />

LAS VEGAS - Steve Woolf, VP of Content for Blip.tv, says that success in creating original Web video content comes from targeting and connecting with &quot;narrow niches&quot; of special interest groups. We caught up with him earlier this month at the International Academy of Web Television Awards at CES. Blip.tv won the IAWTV Award for best video platform. While the win wasn&apos;t a true industry triumph as neither YouTube or Vimeo were nominated, it was an important acknowledgment by the Academy for the big video site which has cultivated so many aspiring web creators. Andy PlesserDisclosure: Beet.TV uses Blip.tv as its primary publishing platform and has a commercial arrangement.

]]></description>
  <comments>http://blip.tv/file/5874927</comments>
  <category>Technology</category>
  <pubDate>Tue, 17 Jan 2012 15:38:05 +0000</pubDate>
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    <media:content blip:acodec="ffaac" blip:role="Blip HD 720" blip:vcodec="ffh264" expression="full" fileSize="54728674" height="720" isDefault="false" type="video/x-m4v" url="http://blip.tv/file/get/Plesstv-steveWoolf406.m4v" width="1280"></media:content>
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  <media:title>Blip's Steve Woof: Web Video Success Comes from Targeting "Narrow Niches"</media:title>
  <media:thumbnail url="http://a.images.blip.tv/Plesstv-steveWoolf545.png"/>
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<item>
  <guid isPermaLink="false">B47F1874-4120-11E1-921A-EA0562CB549A</guid>
  <link>http://blip.tv/beettv/interactive-ad-units-lead-to-higher-completion-rates-gannett-s-pointroll-finds-5891896</link>
  <title>Interactive Ad Units Lead to Higher Completion Rates, Gannett's PointRoll Finds</title>
  <blip:user>plesstv</blip:user>
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  <blip:puredescription><![CDATA[LAS VEGAS -- Completion rates for in-stream video ads with interactive elements are higher than those without, PointRoll has found in a six month study of billions of ads served by the Gannett unit.At CES, we spoke with Cat Spurway-Hepler about the study, the value of pre-roll and what formats are working in various market sectors.Andy Plesser]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrgufPHAI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrgufPHAI" style="display:none"></embed>
<br />

LAS VEGAS -- Completion rates for in-stream video ads with interactive elements are higher than those without, PointRoll has found in a six month study of billions of ads served by the Gannett unit.At CES, we spoke with Cat Spurway-Hepler about the study, the value of pre-roll and what formats are working in various market sectors.Andy Plesser

]]></description>
  <comments>http://blip.tv/file/5874918</comments>
  <category>Business</category>
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  <title>Variety's Andrew Wallenstein on CES: Yahoo's Deal with Tom Hanks was "Watershed Moment" for Web Video</title>
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  <blip:puredescription><![CDATA[Yahoo&apos;s announcement during CES to stream Tom Hanks&apos; futuristic animation series, represents a &quot;watershed moment&quot; for Web originals, say Andrew Wallenstein Variety&apos;s TV Editor in this interview with Beet.TVWallenstein, who was a headliner in Variety&apos;s CES &quot;Entertainment Summit,&quot; says that this was the most entertainment oriented CES ever.We met at the pre-awards reception for the International Academy of Web Television.Andy Plesser]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrgufPFgI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrgufPFgI" style="display:none"></embed>
<br />

Yahoo&apos;s announcement during CES to stream Tom Hanks&apos; futuristic animation series, represents a &quot;watershed moment&quot; for Web originals, say Andrew Wallenstein Variety&apos;s TV Editor in this interview with Beet.TVWallenstein, who was a headliner in Variety&apos;s CES &quot;Entertainment Summit,&quot; says that this was the most entertainment oriented CES ever.We met at the pre-awards reception for the International Academy of Web Television.Andy Plesser

]]></description>
  <comments>http://blip.tv/file/5874912</comments>
  <category>Comedy</category>
  <pubDate>Tue, 17 Jan 2012 15:30:03 +0000</pubDate>
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  <media:title>Variety's Andrew Wallenstein on CES: Yahoo's Deal with Tom Hanks was "Watershed Moment" for Web Video</media:title>
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  <link>http://blip.tv/beettv/outrigger-media-links-brands-and-web-producers-in-new-marketplace-5891887</link>
  <title>Outrigger Media Links Brands and Web Producers in New Marketplace</title>
  <blip:user>plesstv</blip:user>
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  <blip:puredescription><![CDATA[Online video advertising firm Outrigger Media is gearing up to launch its content marketplace OpenSlate Studios in March, said Mike Henry, CEO of Outrigger Media during an interview with Beet.TV at CES. Currently in beta, OpenSlate Studios pairs content producers with brands using qualitative data on the audience makeup, consumer habits and social sharing, he explained. The platform is designed to connect independent producers as well as TV producers with relevant brands. Outrigger currently counts 3000 producers using the platform.]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrgufPEwI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrgufPEwI" style="display:none"></embed>
<br />

Online video advertising firm Outrigger Media is gearing up to launch its content marketplace OpenSlate Studios in March, said Mike Henry, CEO of Outrigger Media during an interview with Beet.TV at CES. Currently in beta, OpenSlate Studios pairs content producers with brands using qualitative data on the audience makeup, consumer habits and social sharing, he explained. The platform is designed to connect independent producers as well as TV producers with relevant brands. Outrigger currently counts 3000 producers using the platform.

]]></description>
  <comments>http://blip.tv/file/5874909</comments>
  <category>Business</category>
  <pubDate>Tue, 17 Jan 2012 15:28:19 +0000</pubDate>
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  <link>http://blip.tv/beettv/tubemogul-serving-multiple-ad-campaigns-to-connected-tv-s-5891884</link>
  <title>TubeMogul Serving Multiple Ad Campaigns to Connected TV's</title>
  <blip:user>plesstv</blip:user>
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  <blip:adChannel>Business/Finanace,News</blip:adChannel>
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  <blip:embedUrl type="application/x-shockwave-flash">http://blip.tv/play/goRrgufPEAI</blip:embedUrl>
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  <blip:puredescription><![CDATA[Already this year, video ad platform TubeMogul has run more more than a dozen ad campaigns through connected TVs and is gearing up for a big year in this new medium, the company&apos;s Chief Strategy Officer Jason Lopatecki told Beet.TV during an interview at CES. The ad inventory is currently being sold in the app space in home screens on connected TVs from set makers such as LG and Samsung, he explained. TubeMogul added connected TVs to its lineup late last year, as part of a growing trend among video ad networks and platform companies to also syndicate to smart TVs. He expects ad formats on connected TVs to move beyond pre-rolls into new forms shortly.]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrgufPEAI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrgufPEAI" style="display:none"></embed>
<br />

Already this year, video ad platform TubeMogul has run more more than a dozen ad campaigns through connected TVs and is gearing up for a big year in this new medium, the company&apos;s Chief Strategy Officer Jason Lopatecki told Beet.TV during an interview at CES. The ad inventory is currently being sold in the app space in home screens on connected TVs from set makers such as LG and Samsung, he explained. TubeMogul added connected TVs to its lineup late last year, as part of a growing trend among video ad networks and platform companies to also syndicate to smart TVs. He expects ad formats on connected TVs to move beyond pre-rolls into new forms shortly.

]]></description>
  <comments>http://blip.tv/file/5874906</comments>
  <category>Technology</category>
  <pubDate>Tue, 17 Jan 2012 15:25:30 +0000</pubDate>
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  <media:title>TubeMogul Serving Multiple Ad Campaigns to Connected TV's</media:title>
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  <link>http://blip.tv/beettv/freewheel-girding-for-live-online-video-growth-in-2012-5891881</link>
  <title>FreeWheel Girding for Live Online Video Growth in 2012</title>
  <blip:user>plesstv</blip:user>
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  <blip:datestamp>2012-01-17T15:21:29Z</blip:datestamp>
  <blip:language>English</blip:language>
  <blip:adChannel>Business/Finanace,News</blip:adChannel>
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  <blip:core>1</blip:core>
  <blip:core_value>6</blip:core_value>
  <blip:channel_name>News &amp; Politics</blip:channel_name>
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  <blip:runtime>272</blip:runtime>
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  <blip:puredescription><![CDATA[Connected TVs are starting to become part of the mix for managing ads, rights and payments across devices for programmers, said JoAnna Abel, VP Marketing for online video technology firm FreeWheel during an interview with Beet.TV at CES. Abel also expects live programming to increase in use and consumption this year with the Superbowl streaming live online in a few weeks, as well as live election coverage, and live streaming of Olympics events this summer. &quot;We are dynamically inserting advertising into content. Whether live or on-demand or simulcast, we are managing all of that,&quot; she said. &quot;This year we&apos;ll see producers and distributors increasingly comfortable putting live, simulcast, on-demand programming online.&quot;She added that Freewheel expects to grow from 140 employees to about 200 by the end of 2012. Recently, FreeWheel reported that online video ad views rose at a faster rate than video views in the third quarter.]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrgufPDQI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrgufPDQI" style="display:none"></embed>
<br />

Connected TVs are starting to become part of the mix for managing ads, rights and payments across devices for programmers, said JoAnna Abel, VP Marketing for online video technology firm FreeWheel during an interview with Beet.TV at CES. Abel also expects live programming to increase in use and consumption this year with the Superbowl streaming live online in a few weeks, as well as live election coverage, and live streaming of Olympics events this summer. &quot;We are dynamically inserting advertising into content. Whether live or on-demand or simulcast, we are managing all of that,&quot; she said. &quot;This year we&apos;ll see producers and distributors increasingly comfortable putting live, simulcast, on-demand programming online.&quot;She added that Freewheel expects to grow from 140 employees to about 200 by the end of 2012. Recently, FreeWheel reported that online video ad views rose at a faster rate than video views in the third quarter.

]]></description>
  <comments>http://blip.tv/file/5874903</comments>
  <category>Technology</category>
  <pubDate>Tue, 17 Jan 2012 15:21:29 +0000</pubDate>
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  <media:title>FreeWheel Girding for Live Online Video Growth in 2012</media:title>
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  <title>Scripps Sees Four to Five Times Increase in Tablet Use</title>
  <blip:user>plesstv</blip:user>
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  <blip:show>Beet.TV</blip:show>
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  <blip:puredescription><![CDATA[Scripps Networks has found that a good portion of mobile views of its programming is happening in the home, and that tablet usage is often four to five times as long as viewing on other devices, said Jeff Meyer, senior VP and GM for interactive sales at the network group. He shared details on new device usage, advertising concerns and Scripps&apos; expectations for mobile in the year ahead with the New Media Minute.-Daisy Whitney]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrgufOWAI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrgufOWAI" style="display:none"></embed>
<br />

Scripps Networks has found that a good portion of mobile views of its programming is happening in the home, and that tablet usage is often four to five times as long as viewing on other devices, said Jeff Meyer, senior VP and GM for interactive sales at the network group. He shared details on new device usage, advertising concerns and Scripps&apos; expectations for mobile in the year ahead with the New Media Minute.-Daisy Whitney

]]></description>
  <comments>http://blip.tv/file/5874849</comments>
  <category>Business</category>
  <category>daisy whitney</category>
  <category>beet.tv</category>
  <category>natpe</category>
  <category>new media minute</category>
  <category>scripps</category>
  <category>jeff meyer</category>
  <category>tablets</category>
  <category>tablet usage</category>
  <category>mobile usage</category>
  <pubDate>Tue, 17 Jan 2012 14:51:21 +0000</pubDate>
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  <media:title>Scripps Sees Four to Five Times Increase in Tablet Use</media:title>
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  <link>http://blip.tv/beettv/yume-samsung-deal-to-deliver-targeted-ads-on-smart-tv-s-5890782</link>
  <title>YuMe-Samsung Deal to Deliver Targeted Ads on Smart TV's</title>
  <blip:user>plesstv</blip:user>
  <blip:userid>10725</blip:userid>
  <blip:safeusername>beettv</blip:safeusername>
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  <blip:rating>0.0</blip:rating>
  <blip:datestamp>2012-01-17T02:40:07Z</blip:datestamp>
  <blip:language>English</blip:language>
  <blip:adChannel>Business/Finanace,News</blip:adChannel>
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  <blip:channel_name>News &amp; Politics</blip:channel_name>
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  <blip:puredescription><![CDATA[LAS VEGAS -- The YuMe-Samsung deal to deliver video ads on Samsung&apos;s smart TVs will help ads on TV become more targeted, said Scott McLernon, YuMe&apos;s Chief Revenue Officer, during an interview with Beet.TV at CES last week.Ads served on connected devices can drastically improve the results of TV ads, since they&apos;re more focused and targeted, McLernon said.The YuMe-Samsung deal also calls for YuMe and its partner Vizu to conduct a brand lift study with the marketer State Farm to measure how connected TV ads perform. YuMe has high hopes. &quot;Because it&apos;s connected, we can tell who that consumer is and make the message relevant. Then everyone wins because everything on that screen is relevant,&quot; McLernon said.Forrester Research has predicted that ad spending on digital video will reach $5.4 billion by 2016, up from $2 billion last year.Daisy WhitneyDisclosure: YuMe sponsored Beet.TV&apos;s coverage of CES.]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrgufGQgI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrgufGQgI" style="display:none"></embed>
<br />

LAS VEGAS -- The YuMe-Samsung deal to deliver video ads on Samsung&apos;s smart TVs will help ads on TV become more targeted, said Scott McLernon, YuMe&apos;s Chief Revenue Officer, during an interview with Beet.TV at CES last week.Ads served on connected devices can drastically improve the results of TV ads, since they&apos;re more focused and targeted, McLernon said.The YuMe-Samsung deal also calls for YuMe and its partner Vizu to conduct a brand lift study with the marketer State Farm to measure how connected TV ads perform. YuMe has high hopes. &quot;Because it&apos;s connected, we can tell who that consumer is and make the message relevant. Then everyone wins because everything on that screen is relevant,&quot; McLernon said.Forrester Research has predicted that ad spending on digital video will reach $5.4 billion by 2016, up from $2 billion last year.Daisy WhitneyDisclosure: YuMe sponsored Beet.TV&apos;s coverage of CES.

]]></description>
  <comments>http://blip.tv/file/5873803</comments>
  <category>Technology</category>
  <pubDate>Tue, 17 Jan 2012 02:40:07 +0000</pubDate>
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  <media:title>YuMe-Samsung Deal to Deliver Targeted Ads on Smart TV's</media:title>
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  <link>http://blip.tv/beettv/ijustine-expands-role-with-spiketv-5890320</link>
  <title>iJustine Expands Role with SpikeTV</title>
  <blip:user>plesstv</blip:user>
  <blip:userid>10725</blip:userid>
  <blip:safeusername>beettv</blip:safeusername>
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  <blip:show>Beet.TV</blip:show>
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  <blip:language>English</blip:language>
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  <blip:core_value>6</blip:core_value>
  <blip:channel_name>News &amp; Politics</blip:channel_name>
  <blip:adminRating>1</blip:adminRating>
  <blip:runtime>184</blip:runtime>
  <blip:embedLookup>goRrgufCdAI</blip:embedLookup>
  <blip:embedUrl type="application/x-shockwave-flash">http://blip.tv/play/goRrgufCdAI</blip:embedUrl>
  <wfw:commentRss>http://blip.tv/comments/?attached_to=post5890320&amp;skin=rss</wfw:commentRss>
  <blip:thumbnail_src>Plesstv-JustineEzarikIJustine659.png</blip:thumbnail_src>
  <blip:puredescription><![CDATA[Web star iJustine is slated to host live convention coverage at Comic-Con and E3 for Spike TV on the heels of the work she just did at CES for the network, she told Beet.TV during an interview at CES. At CES, she fronted Spike&apos;s live coverage of the show along with Hollywood star Eliza Dushku. Ezarik has been hosting for Spike TV for about a year and also remains a tremendously popular online star.Achieving Web success is harder these days because the competition is greater and technology is cheaper, she said. &quot;The hard part is breaking through and making something different that people want to watch and finding the audience and making them happy,&quot; she said.]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrgufCdAI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrgufCdAI" style="display:none"></embed>
<br />

Web star iJustine is slated to host live convention coverage at Comic-Con and E3 for Spike TV on the heels of the work she just did at CES for the network, she told Beet.TV during an interview at CES. At CES, she fronted Spike&apos;s live coverage of the show along with Hollywood star Eliza Dushku. Ezarik has been hosting for Spike TV for about a year and also remains a tremendously popular online star.Achieving Web success is harder these days because the competition is greater and technology is cheaper, she said. &quot;The hard part is breaking through and making something different that people want to watch and finding the audience and making them happy,&quot; she said.

]]></description>
  <comments>http://blip.tv/file/5873338</comments>
  <category>Movies and Television</category>
  <pubDate>Mon, 16 Jan 2012 22:19:26 +0000</pubDate>
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  <media:title>iJustine Expands Role with SpikeTV</media:title>
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  <link>http://blip.tv/beettv/fine-bros-win-iawtv-award-prep-for-launch-of-new-youtube-show-5890035</link>
  <title>Fine Bros Win IAWTV Award, Prep for Launch of New YouTube Show</title>
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  <blip:puredescription><![CDATA[Online video superstars The Fine Brothers nabbed an inaugural IAWTV award at the recent CES show for their latest Web series Kids React, which has been generating about 1 million views per episode for each of the 45 episodes so far. We caught up with Ben and Rafi Fine, the creators of the show at CES. The Fine Brothers are making money on the show via the YouTube partner program, they said. They are also launching a scripted 42-episode weekly narrative sitcom as part of YouTube&apos;s new original channels initiative. At the IAWTV awards, Kids React won Best Variety Web Series. In the show, kids age five to fourteen shared their thoughts on pop culture, news and trends.]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrgufAVwI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrgufAVwI" style="display:none"></embed>
<br />

Online video superstars The Fine Brothers nabbed an inaugural IAWTV award at the recent CES show for their latest Web series Kids React, which has been generating about 1 million views per episode for each of the 45 episodes so far. We caught up with Ben and Rafi Fine, the creators of the show at CES. The Fine Brothers are making money on the show via the YouTube partner program, they said. They are also launching a scripted 42-episode weekly narrative sitcom as part of YouTube&apos;s new original channels initiative. At the IAWTV awards, Kids React won Best Variety Web Series. In the show, kids age five to fourteen shared their thoughts on pop culture, news and trends.

]]></description>
  <comments>http://blip.tv/file/5873052</comments>
  <category>Movies and Television</category>
  <pubDate>Mon, 16 Jan 2012 19:48:55 +0000</pubDate>
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  <title>Rachael Hip-Flores Wins Best Performance in Web Drama for "Anyone But Me"</title>
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  <blip:puredescription><![CDATA[LAS VEGAS, &quot;Anyone But Me,&quot; a scripted web series about gay, straight and ethnically diverse young people in relationships, won two IAWTV prizes on Thursday night; one for best writing and its star Rachel Hip-Flores nabbed best female performance, drama.After the award we interviewed Hip-Flores and the shows producers and writers Susan Miller and Tina Cesa Ward.Andy Plesser]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
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<iframe src="http://blip.tv/play/goRrgufAPAI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrgufAPAI" style="display:none"></embed>
<br />

LAS VEGAS, &quot;Anyone But Me,&quot; a scripted web series about gay, straight and ethnically diverse young people in relationships, won two IAWTV prizes on Thursday night; one for best writing and its star Rachel Hip-Flores nabbed best female performance, drama.After the award we interviewed Hip-Flores and the shows producers and writers Susan Miller and Tina Cesa Ward.Andy Plesser

]]></description>
  <comments>http://blip.tv/file/5873025</comments>
  <category>Movies and Television</category>
  <pubDate>Mon, 16 Jan 2012 19:36:50 +0000</pubDate>
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  <media:title>Rachael Hip-Flores Wins Best Performance in Web Drama for "Anyone But Me"</media:title>
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  <title>Scripps, Food Network Focuses on Search, Syndication for Online Video Distro</title>
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  <blip:puredescription><![CDATA[Scripps Networks has seen a dramatic increase in video consumption as a result of syndicating its videos across many Web sites, the content company&apos;s Jeff Meyer, Senior VP and General Manager for Interactive Sales at Scripps, said during an interview with Beet.TV at CES. &quot;The idea of a video destination site being popular enough isn&apos;t realistic. There is a huge category of consumers in the food category that might not be Food Network users, so they might find the Food Network video at a site they love to go to, but they don&apos;t go to Foodnetwork.com,&quot; he explained. However, if videos are easily accessible via search or via other sites on the Web, those are ways to expose more viewers to the content.Scripps has distributed its videos across many Web sites, including AOL-owned 5min, food sites and blogs in an effort to reach food-centric consumers where they spend their Internet time, he said. Scripps has said Web visitors spend more time and consume more pages on its sites across mobile, social and video platforms than on other food sites, according to comScore figures.]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrguezPwI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguezPwI" style="display:none"></embed>
<br />

Scripps Networks has seen a dramatic increase in video consumption as a result of syndicating its videos across many Web sites, the content company&apos;s Jeff Meyer, Senior VP and General Manager for Interactive Sales at Scripps, said during an interview with Beet.TV at CES. &quot;The idea of a video destination site being popular enough isn&apos;t realistic. There is a huge category of consumers in the food category that might not be Food Network users, so they might find the Food Network video at a site they love to go to, but they don&apos;t go to Foodnetwork.com,&quot; he explained. However, if videos are easily accessible via search or via other sites on the Web, those are ways to expose more viewers to the content.Scripps has distributed its videos across many Web sites, including AOL-owned 5min, food sites and blogs in an effort to reach food-centric consumers where they spend their Internet time, he said. Scripps has said Web visitors spend more time and consume more pages on its sites across mobile, social and video platforms than on other food sites, according to comScore figures.

]]></description>
  <comments>http://blip.tv/file/5871364</comments>
  <category>Technology</category>
  <pubDate>Mon, 16 Jan 2012 01:45:33 +0000</pubDate>
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  <media:title>Scripps, Food Network Focuses on Search, Syndication for Online Video Distro</media:title>
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  <title>Kevin Pollak Finds Big Audience, Creative Freedom with Live Web Program</title>
  <blip:user>plesstv</blip:user>
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  <blip:puredescription><![CDATA[LAS VEGAS -- Stand-up comedian and actor Kevin Pollak has some 100,000 live viewers of his talk show -- along with one million monthly downloads of the show on iTunes, he tells Beet.TV in this video interview.He says its growth has come from Twitter and word of mouth, with no traditional marketing. We spoke with him after the IAWTV Awards on Thursday night where he was nominated in several catetories but received none. Shira Lazar of What&apos;s Trending nabbed the live show awards.While he enjoys the freedom of the show, he&apos;s &quot;not giving up his day job,&quot; and will be co-starring in four upcoming films, he says.Andy Plesser]]></blip:puredescription>
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  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrguegBAI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguegBAI" style="display:none"></embed>
<br />

LAS VEGAS -- Stand-up comedian and actor Kevin Pollak has some 100,000 live viewers of his talk show -- along with one million monthly downloads of the show on iTunes, he tells Beet.TV in this video interview.He says its growth has come from Twitter and word of mouth, with no traditional marketing. We spoke with him after the IAWTV Awards on Thursday night where he was nominated in several catetories but received none. Shira Lazar of What&apos;s Trending nabbed the live show awards.While he enjoys the freedom of the show, he&apos;s &quot;not giving up his day job,&quot; and will be co-starring in four upcoming films, he says.Andy Plesser

]]></description>
  <comments>http://blip.tv/file/5868871</comments>
  <category>Comedy</category>
  <pubDate>Sat, 14 Jan 2012 21:31:45 +0000</pubDate>
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  <media:title>Kevin Pollak Finds Big Audience, Creative Freedom with Live Web Program</media:title>
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  <title>Hollywood Writer Gets Boost for Web Series with Glowing New Yorker Review</title>
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  <blip:puredescription><![CDATA[LAS VEGAS -- Jane Espenson, a veteran Hollywood TV writer and producer, has been getting noticed for her Web series, a comedy about a newly married gay couple titled &quot;Husbands.&quot;We caught up with her on Thursday evening at the IAWTV Awards where she was a presenter.She said was suprised and delighted with a very positive review of the series by Emily Nussbaum in The New Yorker. Andy Plesser]]></blip:puredescription>
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<br />

LAS VEGAS -- Jane Espenson, a veteran Hollywood TV writer and producer, has been getting noticed for her Web series, a comedy about a newly married gay couple titled &quot;Husbands.&quot;We caught up with her on Thursday evening at the IAWTV Awards where she was a presenter.She said was suprised and delighted with a very positive review of the series by Emily Nussbaum in The New Yorker. Andy Plesser

]]></description>
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  <blip:puredescription><![CDATA[LAS VEGAS, Shira Lazar and her live show &quot;What&apos;s Trending,&quot; won four awards at the International Academy of Web Television gala ceremony held Thursday night at CES. She and her team were honored for best live host, live program, directing and social interaction. After the cermony, I spoke with her about the show and the value of live web programming.Earlier in the day, Lazar hosted a live &quot;What&apos;s Trending&quot; show at the Venetian with Robert Scoble, Veronica Belmont, iJustine and Eliza Dushko. Vizio sponsored.Andy Plesser]]></blip:puredescription>
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<iframe src="http://blip.tv/play/goRrguedVQI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguedVQI" style="display:none"></embed>
<br />

LAS VEGAS, Shira Lazar and her live show &quot;What&apos;s Trending,&quot; won four awards at the International Academy of Web Television gala ceremony held Thursday night at CES. She and her team were honored for best live host, live program, directing and social interaction. After the cermony, I spoke with her about the show and the value of live web programming.Earlier in the day, Lazar hosted a live &quot;What&apos;s Trending&quot; show at the Venetian with Robert Scoble, Veronica Belmont, iJustine and Eliza Dushko. Vizio sponsored.Andy Plesser

]]></description>
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  <category>Movies and Television</category>
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  <title>Yahoo Passes Facebook in Video Views in December, comScore</title>
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  <blip:puredescription><![CDATA[Yahoo has passed Facebook and has essentially tied with Vevo as the second most popular video site on the Web, according to December numbers released by comScore this morning. The most popular site remains YouTube.In November, Yahoo trailed Vevo and Facebook in video views, comScore reported.Last week at CES, we spoke with Yahoo&apos;s video chief Erin McPherson about the company&apos;s video efforts which includes a new assocation with Tom Hanks and his animated program Electric City.We taped this interview at the International Academy of Web Television Awards where Yahoo was a sponsor.Andy Plesser]]></blip:puredescription>
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<br />

Yahoo has passed Facebook and has essentially tied with Vevo as the second most popular video site on the Web, according to December numbers released by comScore this morning. The most popular site remains YouTube.In November, Yahoo trailed Vevo and Facebook in video views, comScore reported.Last week at CES, we spoke with Yahoo&apos;s video chief Erin McPherson about the company&apos;s video efforts which includes a new assocation with Tom Hanks and his animated program Electric City.We taped this interview at the International Academy of Web Television Awards where Yahoo was a sponsor.Andy Plesser

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  <category>Technology</category>
  <pubDate>Fri, 13 Jan 2012 23:20:55 +0000</pubDate>
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  <title>Razorfish to Increase Mobile Video Spending in 2012</title>
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  <blip:puredescription><![CDATA[Interactive agecy Razorfish expects to spend more money on mobile video advertising this year, Megan Tweed, VP of Media at Razorfish, told Beet.TV, during a recent interview at CES. With 4G technology and more mobile devices reaching consumers, she expects video on mobile to take off this year. In general, advertisers are spending more in digital video, she said. In the last year, she&apos;s seen several clients up their digital video and mobile platform budgets from about 3% to 15%, she said. She added that Razorfish has also worked with online video ad network YuMe on a number of campaigns and is particularly interested in ones that work across connected TVs such as Samsung and LG sets.eMarketer has said that mobile ad spend in general should reach $1.8 billion this year, up from $1.2 billion in 2011. In addition, mobile video ads will fuel increased spending in online video.]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrgueSbgI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrgueSbgI" style="display:none"></embed>
<br />

Interactive agecy Razorfish expects to spend more money on mobile video advertising this year, Megan Tweed, VP of Media at Razorfish, told Beet.TV, during a recent interview at CES. With 4G technology and more mobile devices reaching consumers, she expects video on mobile to take off this year. In general, advertisers are spending more in digital video, she said. In the last year, she&apos;s seen several clients up their digital video and mobile platform budgets from about 3% to 15%, she said. She added that Razorfish has also worked with online video ad network YuMe on a number of campaigns and is particularly interested in ones that work across connected TVs such as Samsung and LG sets.eMarketer has said that mobile ad spend in general should reach $1.8 billion this year, up from $1.2 billion in 2011. In addition, mobile video ads will fuel increased spending in online video.

]]></description>
  <comments>http://blip.tv/file/5867185</comments>
  <category>Art</category>
  <pubDate>Fri, 13 Jan 2012 22:44:11 +0000</pubDate>
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  <title>Online Video Shop DBG Partners with Zooey Deschanel's Hello Giggles on The Single Life</title>
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  <blip:puredescription><![CDATA[Online video production and distribution shop DBG has partnered with actress Zooey Deschanel&apos;s site Hello Giggles on the second season of Web show &quot;The Single Life,&quot; DBG&apos;s Chairman &amp; CEO Chris Young told Beet.TV during a recent interview. We spoke to him last week at CES and he shared details on DBG&apos;s roster of digital programming and ad plans for the year ahead. DBG currently has 12 shows in production, pre-production or currently running across the network of sites it partners with such as Heavy, Alloy and Pandora. DBG counts about 2600 sites in its portfolio including 300 owned-and-operated sites. &quot;We are focused on premium content,&quot; he said. That&apos;s why DBG has partnered with Hollywood entities such as Sony Pictures Television, which handles international distribution for DBG&apos;s Kiefer Sutherland show &quot;The Confession&quot; and now Hello Giggle&apos;s for DBG show &quot;The Single Life,&quot; a how-to guide for online dating.In 2012, DBG is focused on analytics and providing more detailed views into how branded entertainment fares compared to typical 30-second spots, Young said. He added that DBG prices most of its programs on a CPM basis, but will also sell cost-per-click, cost-per-completed-via and via other measurements.]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrgueSUQI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrgueSUQI" style="display:none"></embed>
<br />

Online video production and distribution shop DBG has partnered with actress Zooey Deschanel&apos;s site Hello Giggles on the second season of Web show &quot;The Single Life,&quot; DBG&apos;s Chairman &amp; CEO Chris Young told Beet.TV during a recent interview. We spoke to him last week at CES and he shared details on DBG&apos;s roster of digital programming and ad plans for the year ahead. DBG currently has 12 shows in production, pre-production or currently running across the network of sites it partners with such as Heavy, Alloy and Pandora. DBG counts about 2600 sites in its portfolio including 300 owned-and-operated sites. &quot;We are focused on premium content,&quot; he said. That&apos;s why DBG has partnered with Hollywood entities such as Sony Pictures Television, which handles international distribution for DBG&apos;s Kiefer Sutherland show &quot;The Confession&quot; and now Hello Giggle&apos;s for DBG show &quot;The Single Life,&quot; a how-to guide for online dating.In 2012, DBG is focused on analytics and providing more detailed views into how branded entertainment fares compared to typical 30-second spots, Young said. He added that DBG prices most of its programs on a CPM basis, but will also sell cost-per-click, cost-per-completed-via and via other measurements.

]]></description>
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  <title>IAWTV to Partner with YouTube and Yahoo! in 2012 in Educating and Building Web Creative</title>
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  <blip:puredescription><![CDATA[LAS VEGAS, The International Academy of Web Television, which held its first awards program on Thursday night at CES, will have partnerships with YouTube and Yahoo in the New Year, says the organization&apos;s chairman Paul Kontonis in this interview with Beet.TVWe spoke with him after the ceremony on Thursday evening. Kontonis said the partnerships with the giant video sites will involves educating and organizing a global community of Web video creators.He also said that plans are underway for next year&apos;s awards.Below is a photo of Kontonis with Yahoo&apos;s Erin McPherson, VP and head of video programming. Yahoo was one of the sponsors of the awards program.Andy Plesser]]></blip:puredescription>
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<iframe src="http://blip.tv/play/goRrgueSSgI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrgueSSgI" style="display:none"></embed>
<br />

LAS VEGAS, The International Academy of Web Television, which held its first awards program on Thursday night at CES, will have partnerships with YouTube and Yahoo in the New Year, says the organization&apos;s chairman Paul Kontonis in this interview with Beet.TVWe spoke with him after the ceremony on Thursday evening. Kontonis said the partnerships with the giant video sites will involves educating and organizing a global community of Web video creators.He also said that plans are underway for next year&apos;s awards.Below is a photo of Kontonis with Yahoo&apos;s Erin McPherson, VP and head of video programming. Yahoo was one of the sponsors of the awards program.Andy Plesser

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  <title>Felicia Day Sweeps IAWTV Awards - Readies Slate of New Shows for YouTube</title>
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  <blip:puredescription><![CDATA[LAS VEGAS -- Actress/producer Felicia Day swept several Web video awards last night at the International Academy of Web Television (IAWTV) including best comedy series for The Guild.Before the show, we spoke with her about creativity and her new efforts which involve creating a &quot;slate of new shows&quot; for YouTube which will appear later this year. Her channel will be called Geek &amp; Sundry.The full list of winners can be found here. Beet.TV covered the event extensively so please check back for more coverage. Andy Plesser]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
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<iframe src="http://blip.tv/play/goRrguePGgI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguePGgI" style="display:none"></embed>
<br />

LAS VEGAS -- Actress/producer Felicia Day swept several Web video awards last night at the International Academy of Web Television (IAWTV) including best comedy series for The Guild.Before the show, we spoke with her about creativity and her new efforts which involve creating a &quot;slate of new shows&quot; for YouTube which will appear later this year. Her channel will be called Geek &amp; Sundry.The full list of winners can be found here. Beet.TV covered the event extensively so please check back for more coverage. Andy Plesser

]]></description>
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  <category>Movies and Television</category>
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  <title>Video Expansion Underway at Huffington Post as Arianna Readies "Fearless Living"</title>
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  <blip:puredescription><![CDATA[LAS VEGAS -- The Huffington Post has become increasingly video centric as the giant news site integrates video into most of its pages, says Karen Cahn, General Manger of Branded Experiences for AOL, in this inteview with Beet.TVAmong the new Web-original shows on AOL is one starring Arianna Huffington called &quot;Fearless Living,&quot; based&quot; the the founder&apos;s book about life choices. The show debuts this spring.Today, comScore said that AOL had 40 million unique video viewer watching 450 million videos in December.I spoke with Cahn at the awards program for the International Academy of Web Television on Thursday evening at the Venetian. Below is a photo of Cahn and the IAWTV chairman Paul Kontonis, a VP at Digitas.]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
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<iframe src="http://blip.tv/play/goRrgueMNgI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrgueMNgI" style="display:none"></embed>
<br />

LAS VEGAS -- The Huffington Post has become increasingly video centric as the giant news site integrates video into most of its pages, says Karen Cahn, General Manger of Branded Experiences for AOL, in this inteview with Beet.TVAmong the new Web-original shows on AOL is one starring Arianna Huffington called &quot;Fearless Living,&quot; based&quot; the the founder&apos;s book about life choices. The show debuts this spring.Today, comScore said that AOL had 40 million unique video viewer watching 450 million videos in December.I spoke with Cahn at the awards program for the International Academy of Web Television on Thursday evening at the Venetian. Below is a photo of Cahn and the IAWTV chairman Paul Kontonis, a VP at Digitas.

]]></description>
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  <category>Music and Entertainment</category>
  <pubDate>Fri, 13 Jan 2012 16:55:57 +0000</pubDate>
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  <media:title>Video Expansion Underway at Huffington Post as Arianna Readies "Fearless Living"</media:title>
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  <link>http://blip.tv/beettv/wpp-s-24-7-real-media-ad-platform-integrates-panache-s-video-ad-formats-5883111</link>
  <title>WPP's 24/7 Real Media Ad Platform Integrates Panache's Video Ad Formats</title>
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  <blip:puredescription><![CDATA[Following its December acquisition of Panache, WPP&apos;s marketing technology company 24/7 Real Media has now integrated 13 of Panache&apos;s advanced video ad formats into its existing ad platform. We caught up with Jill Druschke, VP marketing and business development at 24/7 Real Media at CES, and she shared details on how the Panache formats are being used by WPP&apos;s ad network. The integration of Panache&apos;s tools will add more refined capabilities for targeting, insights and analytics, Druschke said. Online video ad spend is slated to increase 40% this year. The WPP-backed ad platform is hoping to capture some of that money and is now available in the U.S., Canada, U.K., France and Korea and reaches more than 80% of the Internet audience in those areas on more than 4000 Web sites.Druschke also shared her insights on how the CES show is changing to focus more on consumers, content and the user experience.]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrgueKSwI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrgueKSwI" style="display:none"></embed>
<br />

Following its December acquisition of Panache, WPP&apos;s marketing technology company 24/7 Real Media has now integrated 13 of Panache&apos;s advanced video ad formats into its existing ad platform. We caught up with Jill Druschke, VP marketing and business development at 24/7 Real Media at CES, and she shared details on how the Panache formats are being used by WPP&apos;s ad network. The integration of Panache&apos;s tools will add more refined capabilities for targeting, insights and analytics, Druschke said. Online video ad spend is slated to increase 40% this year. The WPP-backed ad platform is hoping to capture some of that money and is now available in the U.S., Canada, U.K., France and Korea and reaches more than 80% of the Internet audience in those areas on more than 4000 Web sites.Druschke also shared her insights on how the CES show is changing to focus more on consumers, content and the user experience.

]]></description>
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  <category>Business</category>
  <pubDate>Fri, 13 Jan 2012 15:20:27 +0000</pubDate>
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  <link>http://blip.tv/beettv/alloy-digital-acquires-generates-see-double-digit-growth-5881765</link>
  <title>Alloy Digital Acquires Generates; See Double Digit Growth</title>
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  <blip:puredescription><![CDATA[On the heels of its acquisition of Hollywood&apos;s veteran digital studio Generate last week, Alloy Digital is in discussions with advertisers currently on a new slate of digital programming for 2012, Christian Busch, SVP Business Development at Alloy Digital, told Beet.TV during a recent interview at CES. Alloy reaches 32 million consumers each month via its network, Busch said. The company relies on a distribution strategy across owned and operated sites as well as its network of sites. &quot;We have seen double digit growth across the board. We see a lot of money flowing into online video, whether on the branded side or the pre-roll side,&quot; he said, adding that Alloy&apos;s content focuses primarily on the 12 to 24 demo.]]></blip:puredescription>
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<iframe src="http://blip.tv/play/goRrgueACQI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrgueACQI" style="display:none"></embed>
<br />

On the heels of its acquisition of Hollywood&apos;s veteran digital studio Generate last week, Alloy Digital is in discussions with advertisers currently on a new slate of digital programming for 2012, Christian Busch, SVP Business Development at Alloy Digital, told Beet.TV during a recent interview at CES. Alloy reaches 32 million consumers each month via its network, Busch said. The company relies on a distribution strategy across owned and operated sites as well as its network of sites. &quot;We have seen double digit growth across the board. We see a lot of money flowing into online video, whether on the branded side or the pre-roll side,&quot; he said, adding that Alloy&apos;s content focuses primarily on the 12 to 24 demo.

]]></description>
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  <title>Samsung Has Advertising Opp on Landing Page of Smart TV's</title>
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  <blip:puredescription><![CDATA[Samsung is aiming to capture a piece of the advertising opportunities on connected TVs this year. The consumer electronics maker introduced ways to include marketing and ads on apps for its smart TVs at the Consumer Electronics Show. Already, the CE giant&apos;s smart TV app store offers 1400 apps and is on pace to hit 20 million downloads this month. At CES, we spoke to Samsung executive Scott Cohen and he shared details on how consumers and advertisers can interact with its connected TVs. &quot;We have a Smart Hub landing page where you select your apps and we have allocated room for marketing and advertising on our landing page,&quot; he said.For more details on capabilities of Samsung&apos;s connected TVs, check out this interview.]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrgub_NgI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrgub_NgI" style="display:none"></embed>
<br />

Samsung is aiming to capture a piece of the advertising opportunities on connected TVs this year. The consumer electronics maker introduced ways to include marketing and ads on apps for its smart TVs at the Consumer Electronics Show. Already, the CE giant&apos;s smart TV app store offers 1400 apps and is on pace to hit 20 million downloads this month. At CES, we spoke to Samsung executive Scott Cohen and he shared details on how consumers and advertisers can interact with its connected TVs. &quot;We have a Smart Hub landing page where you select your apps and we have allocated room for marketing and advertising on our landing page,&quot; he said.For more details on capabilities of Samsung&apos;s connected TVs, check out this interview.

]]></description>
  <comments>http://blip.tv/file/5864694</comments>
  <category>Technology</category>
  <pubDate>Thu, 12 Jan 2012 22:41:09 +0000</pubDate>
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  <link>http://blip.tv/beettv/ooyala-s-panasonic-deal-expands-reach-to-connected-tvs-5881457</link>
  <title>Ooyala's Panasonic Deal Expands Reach to Connected TVs</title>
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  <blip:puredescription><![CDATA[Online video ad technology firm Ooyala extended its reach into connected TVs via a deal with Panasonic to deliver broadband programming and ads to smart TVs. Consumers are starting to view video in new and different ways, including on connected TVs, said Ooyala CEO Jay Fulcher, during an interview at CES with Beet.TV. The Panasonic partnership kicks off with The Country Network, the first publisher to use Ooyala&apos;s so-called &quot;universal syndication&quot; tools to reach consumers not just on the Web and via mobile, but also now on smart TVs. Ooyala said more publishers will be using its tools to distribute content and ads across devices this quarter.This video was shot at the Ooyala/Miramax party at CES at the top of the Las Vegas Hilton.]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrgub9VQI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrgub9VQI" style="display:none"></embed>
<br />

Online video ad technology firm Ooyala extended its reach into connected TVs via a deal with Panasonic to deliver broadband programming and ads to smart TVs. Consumers are starting to view video in new and different ways, including on connected TVs, said Ooyala CEO Jay Fulcher, during an interview at CES with Beet.TV. The Panasonic partnership kicks off with The Country Network, the first publisher to use Ooyala&apos;s so-called &quot;universal syndication&quot; tools to reach consumers not just on the Web and via mobile, but also now on smart TVs. Ooyala said more publishers will be using its tools to distribute content and ads across devices this quarter.This video was shot at the Ooyala/Miramax party at CES at the top of the Las Vegas Hilton.

]]></description>
  <comments>http://blip.tv/file/5864469</comments>
  <category>Technology</category>
  <pubDate>Thu, 12 Jan 2012 20:38:55 +0000</pubDate>
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  <media:title>Ooyala's Panasonic Deal Expands Reach to Connected TVs</media:title>
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  <title>Akamai Supports Ultraviolet Formats, Bolsters its Content Distribution Network</title>
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  <blip:puredescription><![CDATA[LAS VEGAS -- technology giant Akamai threw its weight behind Hollywood&apos;s UltraViolet video format, in a move that can help transition movies and TV shows from the physical world of DVDs to the digital one, said Kris Alexander, Chief Strategist for Connected Devices &amp; Gaming at Akamai, during an interview with Beet.TV at CES. The UltraViolet format is designed to help protect movies and TV programming against digital piracy while allowing users to play DVD content via the cloud across various devices. Reportedly, more than 750,000 consumers have signed up for the UltraViolet program for access to digital versions of content they&apos;ve bought on DVD. But the format has yet to take off in a major way, so support from companies such as Akamai may help.&quot;This is an important transitional step for consumers,&quot; Alexander said. He added that Akamai has added enhancements to security and content distribution over its network, which is vital as more video moves to the cloud. Akamai is also working on solutions to help port content to various smart TV platforms. Alexander added that Akamai is preparing to deliver Olympic programming across various devices this summer from London.]]></blip:puredescription>
  <blip:license>Creative Commons Attribution-NonCommercial 3.0</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrgub9OgI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrgub9OgI" style="display:none"></embed>
<br />

LAS VEGAS -- technology giant Akamai threw its weight behind Hollywood&apos;s UltraViolet video format, in a move that can help transition movies and TV shows from the physical world of DVDs to the digital one, said Kris Alexander, Chief Strategist for Connected Devices &amp; Gaming at Akamai, during an interview with Beet.TV at CES. The UltraViolet format is designed to help protect movies and TV programming against digital piracy while allowing users to play DVD content via the cloud across various devices. Reportedly, more than 750,000 consumers have signed up for the UltraViolet program for access to digital versions of content they&apos;ve bought on DVD. But the format has yet to take off in a major way, so support from companies such as Akamai may help.&quot;This is an important transitional step for consumers,&quot; Alexander said. He added that Akamai has added enhancements to security and content distribution over its network, which is vital as more video moves to the cloud. Akamai is also working on solutions to help port content to various smart TV platforms. Alexander added that Akamai is preparing to deliver Olympic programming across various devices this summer from London.

]]></description>
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  <pubDate>Thu, 12 Jan 2012 20:26:55 +0000</pubDate>
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  <title>WPP's Media Innovation Group on Social Media Integration and Creative</title>
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  <blip:puredescription><![CDATA[Brands that will be successful in social media are those that integrate naturally into social media conversations and digital mediums, said Jon Greenwood, president of WPP&apos;s Media Innovation Group, during an interview at CES. &quot;The brands that work with the right agencies and figure out how to provide the right social messaging so the messages integrate more into the fields of knowledge, news and entertainment as opposed to what would be considered ads, that will be transitioning,&quot; he said. That&apos;s part of what MIG focuses on for its clients -- evaluating the best cross-platform strategies based on market information. Greenwood expects more of an emphasis from marketers on the creative messaging in the digital sphere. Marketers have invested energy on technology and tools to reach the right consumer; the logical next step is to align the creative. &quot;We should be spending more time figuring out what is the exact right message for this consumer,&quot; he said.]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrgub7QwI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrgub7QwI" style="display:none"></embed>
<br />

Brands that will be successful in social media are those that integrate naturally into social media conversations and digital mediums, said Jon Greenwood, president of WPP&apos;s Media Innovation Group, during an interview at CES. &quot;The brands that work with the right agencies and figure out how to provide the right social messaging so the messages integrate more into the fields of knowledge, news and entertainment as opposed to what would be considered ads, that will be transitioning,&quot; he said. That&apos;s part of what MIG focuses on for its clients -- evaluating the best cross-platform strategies based on market information. Greenwood expects more of an emphasis from marketers on the creative messaging in the digital sphere. Marketers have invested energy on technology and tools to reach the right consumer; the logical next step is to align the creative. &quot;We should be spending more time figuring out what is the exact right message for this consumer,&quot; he said.

]]></description>
  <comments>http://blip.tv/file/5864194</comments>
  <category>Business</category>
  <pubDate>Thu, 12 Jan 2012 18:32:13 +0000</pubDate>
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  <link>http://blip.tv/beettv/cisco-advances-cloud-based-videoscape-service-with-global-broadcasters-5881173</link>
  <title>Cisco Advances Cloud-Based "Videoscape" Service with Global Broadcasters</title>
  <blip:user>plesstv</blip:user>
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  <blip:puredescription><![CDATA[Building on its Videoscape product, tech giant Cisco has introduced several new features at this year&apos;s Consumer Electronics Show, Cisco&apos;s Scott Puopolo, VP of the company&apos;s Internet Business Solutions Group, told Beet.TV during an interview at the show. Videoscape, introduced at last year&apos;s CES, is a cloud solution to help media companies and service providers deliver live and on-demand video across various devices and it&apos;s been a big focus at Cisco. The company has rejiggered the product based on early feedback and the latest iteration includes more analytics, ingestion and migration tools, Puopolo said.Cisco also announced new customers for Videoscape including Rogers of Canada, YES of Israel and Numericable of France.]]></blip:puredescription>
  <blip:license>Creative Commons Attribution-NonCommercial 3.0</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrgub7OQI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrgub7OQI" style="display:none"></embed>
<br />

Building on its Videoscape product, tech giant Cisco has introduced several new features at this year&apos;s Consumer Electronics Show, Cisco&apos;s Scott Puopolo, VP of the company&apos;s Internet Business Solutions Group, told Beet.TV during an interview at the show. Videoscape, introduced at last year&apos;s CES, is a cloud solution to help media companies and service providers deliver live and on-demand video across various devices and it&apos;s been a big focus at Cisco. The company has rejiggered the product based on early feedback and the latest iteration includes more analytics, ingestion and migration tools, Puopolo said.Cisco also announced new customers for Videoscape including Rogers of Canada, YES of Israel and Numericable of France.

]]></description>
  <comments>http://blip.tv/file/5864184</comments>
  <category>Technology</category>
  <pubDate>Thu, 12 Jan 2012 18:31:07 +0000</pubDate>
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  <title>LG Delivering Targeted on Smart TV's, Boosts Developer Support</title>
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  <blip:thumbnail_src>Plesstv-MattDurginAdsApps309.png</blip:thumbnail_src>
  <blip:puredescription><![CDATA[LAS VEGAS --Consumer electronics TV set maker LG is offering new apps and tools for app developers for smart TVs in the year ahead. At the CES show, we talked to Matt Durgin, Director Smart TV Content, LG Electronics USA about how the new generation of connected TVs are accommodating both apps and ads. Late last year, LG struck a deal with online video network YuMe to bring online video ads to connected TVs, including the app-centric home screen. The benefit of delivering ads to that environment is they can be interactive and also highly targeted via user behavior or geography, Durgin said. &quot;Now you can see more relevant ads,&quot; he said. As LG marches forwards in connected TVs, the manufacturer has added more support for developers using both HTML and Flash and will also include more support for testing apps, he said. Also at CES, LG shared more details on its smart TV with Google TV.]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrgub6RwI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrgub6RwI" style="display:none"></embed>
<br />

LAS VEGAS --Consumer electronics TV set maker LG is offering new apps and tools for app developers for smart TVs in the year ahead. At the CES show, we talked to Matt Durgin, Director Smart TV Content, LG Electronics USA about how the new generation of connected TVs are accommodating both apps and ads. Late last year, LG struck a deal with online video network YuMe to bring online video ads to connected TVs, including the app-centric home screen. The benefit of delivering ads to that environment is they can be interactive and also highly targeted via user behavior or geography, Durgin said. &quot;Now you can see more relevant ads,&quot; he said. As LG marches forwards in connected TVs, the manufacturer has added more support for developers using both HTML and Flash and will also include more support for testing apps, he said. Also at CES, LG shared more details on its smart TV with Google TV.

]]></description>
  <comments>http://blip.tv/file/5864069</comments>
  <category>Technology</category>
  <pubDate>Thu, 12 Jan 2012 17:51:11 +0000</pubDate>
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  <media:title>LG Delivering Targeted on Smart TV's, Boosts Developer Support</media:title>
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  <title>LG Inks Deal with Verizon on Smart TVs; Pushes 3D on its Smart TVs</title>
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  <blip:puredescription><![CDATA[Smart TVs got a big boost at CES when Verizon announced it would be providing a FIOS TV app for LG Smart TVs, effectively providing a TV Everywhere-type of entry point into the service provider via LG&apos;s connected sets. We caught up at CES with Matt Durgin, Director Smart TV Content, LG Electronics USA. In addition to Smart TVs, Durgin shared details on the work LG is doing in 3D TVs because 3D capability is built into many smart sets, he said. &quot;Each year over year there is more 3D content available, and more 3D TV sets in the market,&quot; he said. LG Smart TVs also let users stream 3D programming. He expects a large growth curve in the consumption of 3D content over the next 12 months.]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
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<iframe src="http://blip.tv/play/goRrgub5IgI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrgub5IgI" style="display:none"></embed>
<br />

Smart TVs got a big boost at CES when Verizon announced it would be providing a FIOS TV app for LG Smart TVs, effectively providing a TV Everywhere-type of entry point into the service provider via LG&apos;s connected sets. We caught up at CES with Matt Durgin, Director Smart TV Content, LG Electronics USA. In addition to Smart TVs, Durgin shared details on the work LG is doing in 3D TVs because 3D capability is built into many smart sets, he said. &quot;Each year over year there is more 3D content available, and more 3D TV sets in the market,&quot; he said. LG Smart TVs also let users stream 3D programming. He expects a large growth curve in the consumption of 3D content over the next 12 months.

]]></description>
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  <pubDate>Thu, 12 Jan 2012 16:43:45 +0000</pubDate>
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  <media:title>LG Inks Deal with Verizon on Smart TVs; Pushes 3D on its Smart TVs</media:title>
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  <title>LG Launches Google TV Integration</title>
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  <blip:puredescription><![CDATA[LAS VEGAS, LG Electronics has introduced the Google TV platform to its &quot;smart&quot; television, explains Matthew Durgin, Director, Smart TV Content Business, North America, in this interview from the floor of CES.Durgin tells Beet.TV that the upside of the integration of the Google TV UI is the richness of content partners who are currently part of the LG offering -- which includes Amazon, Netflix, VMIX the NBA and a new agreement with Verizon FiOS.Around this IP-enable programming is global advertising platform powered by YuMe, Durgin explains.Also at CES, LG introduced a new motion remote with voice activation.Andy PlesserDisclosure: YuMe is the sponsor of Beet.TV&apos;s coverage of CES]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrgubtEQI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrgubtEQI" style="display:none"></embed>
<br />

LAS VEGAS, LG Electronics has introduced the Google TV platform to its &quot;smart&quot; television, explains Matthew Durgin, Director, Smart TV Content Business, North America, in this interview from the floor of CES.Durgin tells Beet.TV that the upside of the integration of the Google TV UI is the richness of content partners who are currently part of the LG offering -- which includes Amazon, Netflix, VMIX the NBA and a new agreement with Verizon FiOS.Around this IP-enable programming is global advertising platform powered by YuMe, Durgin explains.Also at CES, LG introduced a new motion remote with voice activation.Andy PlesserDisclosure: YuMe is the sponsor of Beet.TV&apos;s coverage of CES

]]></description>
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  <title>YuMe and Samsung in Pact to Power an Analyze Video Ads on Smart TV's</title>
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  <blip:puredescription><![CDATA[LAS VEGAS -- YuMe, a provider of digital video advertising services, announced on Monday at CES an alliance with Samsung to power the advertising platform for the electronics giant&apos;s smart televisions.In addition to powering the advertising, YuMe is also providing metrics around brand lift from ads on the TV&apos;s, in a collaboraton with Vizu, an analytics company.Yesterday, we spoke with YuMe&apos;s Ed Haslam about the arrangement with Samsung.Samsung is a major investor in YuMe.Andy PlesserDisclosure: YuMe is the sponsor of Beet.TV&apos;s coverage of CES 2012.]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrgubrbgI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrgubrbgI" style="display:none"></embed>
<br />

LAS VEGAS -- YuMe, a provider of digital video advertising services, announced on Monday at CES an alliance with Samsung to power the advertising platform for the electronics giant&apos;s smart televisions.In addition to powering the advertising, YuMe is also providing metrics around brand lift from ads on the TV&apos;s, in a collaboraton with Vizu, an analytics company.Yesterday, we spoke with YuMe&apos;s Ed Haslam about the arrangement with Samsung.Samsung is a major investor in YuMe.Andy PlesserDisclosure: YuMe is the sponsor of Beet.TV&apos;s coverage of CES 2012.

]]></description>
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  <media:title>YuMe and Samsung in Pact to Power an Analyze Video Ads on Smart TV's</media:title>
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  <title>Exclusive: Hollywood Studios Readying Common File Format for Digital Distribution</title>
  <blip:user>plesstv</blip:user>
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  <blip:puredescription><![CDATA[LAS VEGAS - The industry consortium of five of the the major Hollywood studios, the Digital Entertainment Content Ecosystem (DECE), is readying a common file format for digital content distribution, says Mitchell Singer, President of the group and Chief Technology Officer of Sony Pictures in this interview with Beet.TVSinger calls it the first interoperable DRM system, allowing consumers to share digital films across multiple devices irrespective of the security solutions. It will be released later this year, he tells Beet.TVThe work of DECE and progress with its product called UltraViolet was presented at a sesson at CES on Tuesday. A panel composed of the participating studios and executives from Samsung and Amazon was moderated by CNET News.com reporter Greg Sandoval who filed this report.Singer says in this inteview that in 2012, some 250 million DVD&apos;s and Blu-ray disc will be enabled with UltraViolet, allowing consumers to store their physical collection in the &quot;cloud.&quot; At event, Amazon announced it would be joining the effort in a limited way. Also, Samsung announced it would have an UltraViolet button on some new Blu-ray players to allow users to easily upload movies to their digital &quot;lockers.&quot;Andy Plesser]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
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<br />

LAS VEGAS - The industry consortium of five of the the major Hollywood studios, the Digital Entertainment Content Ecosystem (DECE), is readying a common file format for digital content distribution, says Mitchell Singer, President of the group and Chief Technology Officer of Sony Pictures in this interview with Beet.TVSinger calls it the first interoperable DRM system, allowing consumers to share digital films across multiple devices irrespective of the security solutions. It will be released later this year, he tells Beet.TVThe work of DECE and progress with its product called UltraViolet was presented at a sesson at CES on Tuesday. A panel composed of the participating studios and executives from Samsung and Amazon was moderated by CNET News.com reporter Greg Sandoval who filed this report.Singer says in this inteview that in 2012, some 250 million DVD&apos;s and Blu-ray disc will be enabled with UltraViolet, allowing consumers to store their physical collection in the &quot;cloud.&quot; At event, Amazon announced it would be joining the effort in a limited way. Also, Samsung announced it would have an UltraViolet button on some new Blu-ray players to allow users to easily upload movies to their digital &quot;lockers.&quot;Andy Plesser

]]></description>
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  <blip:puredescription><![CDATA[LAS VEGAS - The industry consortium of five of the the major Hollywood studios, the Digital Entertainment Content Ecosystem (DECE), is readying a common file format for digital content distribution, says Mitchell Singer, President of the group and Chief Technology Officer of Sony Pictures in this interview with Beet.TVSinger calls it the first interoperable DRM system, allowing consumers to share digital films across multiple devices irrespective of the security solutions. It will be released later this year, he tells Beet.TVThe work of DECE and progress with its product called UltraViolet was presented at a sesson at CES on Tuesday. A panel composed of the participating studios and executives from Samsung and Amazon was moderated by CNET News.com reporter Greg Sandoval who filed this report.Singer says in this inteview that in 2012, some 250 million DVD&apos;s and Blu-ray disc will be enabled with UltraViolet, allowing consumers to store their physical collection in the &quot;cloud.&quot; At event, Amazon announced it would be joining the effort in a limited way. Also, Samsung announced it would have an UltraViolet button on some new Blu-ray players to allow users to easily upload movies to their digital &quot;lockers.&quot;Andy PlesserEditor&apos;s Note: The video on this page is unedited. We will publish a clean-up version later today. AP]]></blip:puredescription>
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<iframe src="http://blip.tv/play/goRrgubidgI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrgubidgI" style="display:none"></embed>
<br />

LAS VEGAS - The industry consortium of five of the the major Hollywood studios, the Digital Entertainment Content Ecosystem (DECE), is readying a common file format for digital content distribution, says Mitchell Singer, President of the group and Chief Technology Officer of Sony Pictures in this interview with Beet.TVSinger calls it the first interoperable DRM system, allowing consumers to share digital films across multiple devices irrespective of the security solutions. It will be released later this year, he tells Beet.TVThe work of DECE and progress with its product called UltraViolet was presented at a sesson at CES on Tuesday. A panel composed of the participating studios and executives from Samsung and Amazon was moderated by CNET News.com reporter Greg Sandoval who filed this report.Singer says in this inteview that in 2012, some 250 million DVD&apos;s and Blu-ray disc will be enabled with UltraViolet, allowing consumers to store their physical collection in the &quot;cloud.&quot; At event, Amazon announced it would be joining the effort in a limited way. Also, Samsung announced it would have an UltraViolet button on some new Blu-ray players to allow users to easily upload movies to their digital &quot;lockers.&quot;Andy PlesserEditor&apos;s Note: The video on this page is unedited. We will publish a clean-up version later today. AP

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  <blip:puredescription><![CDATA[The annual Consumer Electronics Shows kicked off this week in Las Vegas, and already manufacturers such as Panasonic and Samsung have struck deals to include more online video ads in their connected TVs, the latest sign that the Internet TV market is poised for rapid growth. Last year alone, connected TVs accounted for about 52 million sets sold and that number should rise this year. Many manufacturers are showing new sets at the show with additional &quot;smart capabilities&quot; built in, said research firm Retrevo. For more details, check out this week&apos;s New Media Minute.]]></blip:puredescription>
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<br />

The annual Consumer Electronics Shows kicked off this week in Las Vegas, and already manufacturers such as Panasonic and Samsung have struck deals to include more online video ads in their connected TVs, the latest sign that the Internet TV market is poised for rapid growth. Last year alone, connected TVs accounted for about 52 million sets sold and that number should rise this year. Many manufacturers are showing new sets at the show with additional &quot;smart capabilities&quot; built in, said research firm Retrevo. For more details, check out this week&apos;s New Media Minute.

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  <blip:puredescription><![CDATA[Former ABC News president David Westin says that as the appetite for digital journalism is going up, the economics for original reporting has become increasingly troubled for established news organizations. As a means to create a more equitable financial marketplace between news producers and content aggregators, Westin heads NewsRight, a news content licensing technology platform which launched on Thursday. He calls the company&apos;s goal the &quot;transformation of the digital space.&quot; While the scope of the company&apos;s services only includes text content, it will soon including photos and videos, Westin tells Beet.TV in this interview. Andy Plesser]]></blip:puredescription>
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<iframe src="http://blip.tv/play/goRrguaYNQI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguaYNQI" style="display:none"></embed>
<br />

Former ABC News president David Westin says that as the appetite for digital journalism is going up, the economics for original reporting has become increasingly troubled for established news organizations. As a means to create a more equitable financial marketplace between news producers and content aggregators, Westin heads NewsRight, a news content licensing technology platform which launched on Thursday. He calls the company&apos;s goal the &quot;transformation of the digital space.&quot; While the scope of the company&apos;s services only includes text content, it will soon including photos and videos, Westin tells Beet.TV in this interview. Andy Plesser

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  <blip:puredescription><![CDATA[After a robust 2011, online video should enjoy another year of rapid growth. eMarketer has said online video ad spend should rise 40% this year. Marketers say they&apos;ll move money from TV budgets and non-video display budgets, but they&apos;re also expecting organic growth, according to a Break Media report. Look for pre-roll formats and mobile video formats to drive the business. For more details, check out this week&apos;s New Media Minute.Daisy Whitney]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrguX3VgI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguX3VgI" style="display:none"></embed>
<br />

After a robust 2011, online video should enjoy another year of rapid growth. eMarketer has said online video ad spend should rise 40% this year. Marketers say they&apos;ll move money from TV budgets and non-video display budgets, but they&apos;re also expecting organic growth, according to a Break Media report. Look for pre-roll formats and mobile video formats to drive the business. For more details, check out this week&apos;s New Media Minute.Daisy Whitney

]]></description>
  <comments>http://blip.tv/file/5847311</comments>
  <category>Business</category>
  <category>daisy whitney</category>
  <category>beet.tv</category>
  <category>natpe</category>
  <category>new media minute</category>
  <category>online video</category>
  <category>emarketer</category>
  <category>40% online video increase 2012</category>
  <category>pre-rolls</category>
  <category>mobile video</category>
  <pubDate>Wed, 04 Jan 2012 19:53:52 +0000</pubDate>
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  <media:title>Online Video Spend to Grow 40% in 2012. eMarketer</media:title>
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  <title>Adobe Targets Big Connected TV Market Slated to Reach 80 Million Units in 2012</title>
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  <blip:puredescription><![CDATA[About 80 million connected TVs should ship this year, up from 60 million last year, and tech giant Adobe Systems is aiming to play a role in capturing both browser-based and app-centric alternative viewing. We spoke to Adobe&apos;s Jens Loefler, a technical evangelist for the company, and CNET&apos;s senior writer Maggie Reardon interviewed him for Beet.TV. &quot;From an evolution perspective it&apos;s hard to tell what the direction is. It seems to be going towards the application model but things could change quickly,&quot; he said. &quot;We see a drive towards applications from a user experience perspective.&quot;The application model can also give programmers more control of the look and feel of their content on connected TVs.Even so, Loefler added that browser-based models for content on connected TVs are still playing out in the marketplace and Adobe is aiming to support them. Adobe has also been ramping up its TV Everywhere services and signed new content providers this fall to power authentication models for them.This segment was taped at a two-hour session at the Manhattan offices of Livestream.Daisy Whitney]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrguXLAAI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguXLAAI" style="display:none"></embed>
<br />

About 80 million connected TVs should ship this year, up from 60 million last year, and tech giant Adobe Systems is aiming to play a role in capturing both browser-based and app-centric alternative viewing. We spoke to Adobe&apos;s Jens Loefler, a technical evangelist for the company, and CNET&apos;s senior writer Maggie Reardon interviewed him for Beet.TV. &quot;From an evolution perspective it&apos;s hard to tell what the direction is. It seems to be going towards the application model but things could change quickly,&quot; he said. &quot;We see a drive towards applications from a user experience perspective.&quot;The application model can also give programmers more control of the look and feel of their content on connected TVs.Even so, Loefler added that browser-based models for content on connected TVs are still playing out in the marketplace and Adobe is aiming to support them. Adobe has also been ramping up its TV Everywhere services and signed new content providers this fall to power authentication models for them.This segment was taped at a two-hour session at the Manhattan offices of Livestream.Daisy Whitney

]]></description>
  <comments>http://blip.tv/file/5841577</comments>
  <category>Technology</category>
  <category>jans loefler</category>
  <category>adobe tv everywhere</category>
  <category>connected tvs</category>
  <category>authentication</category>
  <pubDate>Sun, 01 Jan 2012 21:36:55 +0000</pubDate>
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  <media:title>Adobe Targets Big Connected TV Market Slated to Reach 80 Million Units in 2012</media:title>
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  <link>http://blip.tv/beettv/adobe-expands-into-high-end-gaming-broadens-tv-everywhere-push-5858572</link>
  <title>Adobe Expands Into High-End Gaming, Broadens TV Everywhere Push</title>
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  <blip:thumbnail_src>Plesstv-JensLoefflerLivestreamAuthentication301.png</blip:thumbnail_src>
  <blip:puredescription><![CDATA[As it expands into TV Everywhere rollouts with its authentication tools, Adobe is also reaching into the gaming space with tools to power high-end console games. We spoke to Adobe&apos;s Jens Loeffler, a technical evangelist for the company about Adobe&apos;s work in authentication and gaming, with CNET&apos;s senior writer Maggie Reardon interviewing him for Beet.TV. Adobe Pass, the company&apos;s authentication offering, is managing TV Everywhere services for CNN, Fox, Hulu, Scripps and others. That includes CNN&apos;s iPad app for live streaming; Adobe handles the authentication behind that service. Adobe is actively expanding into the alternative device market and is powering apps on connected TVs from Samsung, as well as Tivos and mobile devices, he said.Next up is the gaming area, Loeffler said. The company released new tools for 2D and 3D graphics this fall. &quot;It&apos;s the evolution of hardware. TVs have computer-like capabilities and 3D capabilities and their chipsets are less expensive so there is a new field there for higher end games,&quot; he said.This segment was taped at a two-hour session at the Manhattan offices of Livestream.Daisy Whitney]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrguXKcAI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguXKcAI" style="display:none"></embed>
<br />

As it expands into TV Everywhere rollouts with its authentication tools, Adobe is also reaching into the gaming space with tools to power high-end console games. We spoke to Adobe&apos;s Jens Loeffler, a technical evangelist for the company about Adobe&apos;s work in authentication and gaming, with CNET&apos;s senior writer Maggie Reardon interviewing him for Beet.TV. Adobe Pass, the company&apos;s authentication offering, is managing TV Everywhere services for CNN, Fox, Hulu, Scripps and others. That includes CNN&apos;s iPad app for live streaming; Adobe handles the authentication behind that service. Adobe is actively expanding into the alternative device market and is powering apps on connected TVs from Samsung, as well as Tivos and mobile devices, he said.Next up is the gaming area, Loeffler said. The company released new tools for 2D and 3D graphics this fall. &quot;It&apos;s the evolution of hardware. TVs have computer-like capabilities and 3D capabilities and their chipsets are less expensive so there is a new field there for higher end games,&quot; he said.This segment was taped at a two-hour session at the Manhattan offices of Livestream.Daisy Whitney

]]></description>
  <comments>http://blip.tv/file/5841561</comments>
  <category>Technology</category>
  <pubDate>Sun, 01 Jan 2012 21:11:44 +0000</pubDate>
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  <media:title>Adobe Expands Into High-End Gaming, Broadens TV Everywhere Push</media:title>
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  <link>http://blip.tv/beettv/tv-industry-needs-more-tv-everywhere-licensing-deals-verizon-says-5858545</link>
  <title>TV Industry Needs More TV Everywhere Licensing Deals, Verizon Says</title>
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  <blip:thumbnail_src>Plesstv-TriciaLynchLivestreamTVEverywhere292.png</blip:thumbnail_src>
  <blip:puredescription><![CDATA[The TV business has a ways to go when it comes to TV Everywhere, said Tricia Lynch, Director Content Strategy &amp; Acquisition at Verizon, with CNET&apos;s senior writer Maggie Reardon interviewing her for Beet.TV. In Verizon&apos;s case, it currently offers programming from HBO, Turner, Viacom, ABC-Disney and others as part of its TV Everywhere service and wants to add more, Lynch said.She said Verizon is actively working with content providers to add more programming. &quot;It&apos;s a licensing arrangement we have with our programming partners and they have traditionally put parameters on what that license entails and we are actively pushing them to expand what that means. Some programmers are more inclined to do that and have the freedom to do that,&quot; she said. &quot;The big picture goal is to deliver with your subscription to Fios TV programming wherever you are.&quot;But TV Everywhere, as a whole, gained traction with the news that Disney and Comcast had inked a 10-year carriage agreement that called for distribution across multiple platforms including TV Everywhere authenticated services. Daisy Whitney]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrguXKVQI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguXKVQI" style="display:none"></embed>
<br />

The TV business has a ways to go when it comes to TV Everywhere, said Tricia Lynch, Director Content Strategy &amp; Acquisition at Verizon, with CNET&apos;s senior writer Maggie Reardon interviewing her for Beet.TV. In Verizon&apos;s case, it currently offers programming from HBO, Turner, Viacom, ABC-Disney and others as part of its TV Everywhere service and wants to add more, Lynch said.She said Verizon is actively working with content providers to add more programming. &quot;It&apos;s a licensing arrangement we have with our programming partners and they have traditionally put parameters on what that license entails and we are actively pushing them to expand what that means. Some programmers are more inclined to do that and have the freedom to do that,&quot; she said. &quot;The big picture goal is to deliver with your subscription to Fios TV programming wherever you are.&quot;But TV Everywhere, as a whole, gained traction with the news that Disney and Comcast had inked a 10-year carriage agreement that called for distribution across multiple platforms including TV Everywhere authenticated services. Daisy Whitney

]]></description>
  <comments>http://blip.tv/file/5841534</comments>
  <category>Technology</category>
  <pubDate>Sun, 01 Jan 2012 20:49:53 +0000</pubDate>
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  <media:title>TV Industry Needs More TV Everywhere Licensing Deals, Verizon Says</media:title>
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  <link>http://blip.tv/beettv/verizon-comcast-mobile-deal-won-t-impact-fios-tv-service-competition-5858529</link>
  <title>Verizon-Comcast Mobile Deal Won't Impact Fios TV Service Competition</title>
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  <blip:puredescription><![CDATA[As Comcast preps to sell wireless service on behalf of Verizon, that landmark deal is unlikely to affect Verizon&apos;s multichannel efforts to compete with Comcast in TV, said Tricia Lynch, Director Content Strategy &amp; Acquisition at Verizon, with CNET&apos;s senior writer Maggie Reardon interviewing her for Beet.TV. To be sure, the Comcast-Verizon pact that calls for the companies to partner on the mobile front, ups the ante, but Lynch emphasized that Verizon Fios TV service remains an independent product that will be competitive. Verizon reaches 4 million homes with its multichannel service and the service is available to 18 million customers, Lynch said. &quot;We still have 14 million customers to win for Fios and that&apos;s our focus,&quot; she said, adding that her goal is to ensure those customers won&apos;t opt for over-the-top services instead of Fios.This segment was taped at a two-hour session at the Manhattan offices of Livestream.Daisy Whitney]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrguXKRQI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguXKRQI" style="display:none"></embed>
<br />

As Comcast preps to sell wireless service on behalf of Verizon, that landmark deal is unlikely to affect Verizon&apos;s multichannel efforts to compete with Comcast in TV, said Tricia Lynch, Director Content Strategy &amp; Acquisition at Verizon, with CNET&apos;s senior writer Maggie Reardon interviewing her for Beet.TV. To be sure, the Comcast-Verizon pact that calls for the companies to partner on the mobile front, ups the ante, but Lynch emphasized that Verizon Fios TV service remains an independent product that will be competitive. Verizon reaches 4 million homes with its multichannel service and the service is available to 18 million customers, Lynch said. &quot;We still have 14 million customers to win for Fios and that&apos;s our focus,&quot; she said, adding that her goal is to ensure those customers won&apos;t opt for over-the-top services instead of Fios.This segment was taped at a two-hour session at the Manhattan offices of Livestream.Daisy Whitney

]]></description>
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  <category>Business</category>
  <pubDate>Sun, 01 Jan 2012 20:35:30 +0000</pubDate>
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  <media:title>Verizon-Comcast Mobile Deal Won't Impact Fios TV Service Competition</media:title>
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  <title>NBC News Launches Super Politics Portal on MSNBC.com</title>
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  <blip:puredescription><![CDATA[Gearing up for increased demands for political news in 2012, NBC News has launched a portal for all the network&apos;s shows (on both NBC and MSNBC), news reports and for Web-only programming, explains Vivian Schiller, Chief Digital Officer of NBC News, in this interview with Beet.TVThe interview was conducted Wednesday, on the sixth floor of NBC News headquarters, where the Rockefeller Center Christmas tree twinkled in the background.Schiller says that the viewer demand for video news and interest in advertisers is &quot;insatiable.&quot; NBC News, with so much content already being created for television, is well situated to grow its online franchise.MSNBC.com, which is jointly owned by NBC Universal and Microsoft, has the most video news views of any site, according to October&apos;s comScore.Schiller also discusses new original content initiatives including NBC Latino and the Grio.Schiller joined NBC News in July after having serviced as CEO of NPR and General Manager of the NYTImes.com. For more on Schiller and the new politics site, find this feature in the Nieman Journalism Lab by Justin Ellis.Andy Plesser]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrguTlBgI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguTlBgI" style="display:none"></embed>
<br />

Gearing up for increased demands for political news in 2012, NBC News has launched a portal for all the network&apos;s shows (on both NBC and MSNBC), news reports and for Web-only programming, explains Vivian Schiller, Chief Digital Officer of NBC News, in this interview with Beet.TVThe interview was conducted Wednesday, on the sixth floor of NBC News headquarters, where the Rockefeller Center Christmas tree twinkled in the background.Schiller says that the viewer demand for video news and interest in advertisers is &quot;insatiable.&quot; NBC News, with so much content already being created for television, is well situated to grow its online franchise.MSNBC.com, which is jointly owned by NBC Universal and Microsoft, has the most video news views of any site, according to October&apos;s comScore.Schiller also discusses new original content initiatives including NBC Latino and the Grio.Schiller joined NBC News in July after having serviced as CEO of NPR and General Manager of the NYTImes.com. For more on Schiller and the new politics site, find this feature in the Nieman Journalism Lab by Justin Ellis.Andy Plesser

]]></description>
  <comments>http://blip.tv/file/5828518</comments>
  <category>The Mainstream Media</category>
  <pubDate>Sat, 24 Dec 2011 17:56:06 +0000</pubDate>
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  <media:title>NBC News Launches Super Politics Portal on MSNBC.com</media:title>
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  <link>http://blip.tv/beettv/nfl-plans-tv-everywhere-live-streaming-for-2012-season-5839645</link>
  <title>NFL Plans "TV Everywhere" Live Streaming for 2012 Season</title>
  <blip:user>plesstv</blip:user>
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  <blip:puredescription><![CDATA[The NFL, which limits live streaming in the United States to Verizon smart phones, will make its games available on tablets and computers for cable subscribers for the 2012 season, says Hans Schroeder, SVP of Media Strategy and Development, in this interview with Beet.TVIn a big digital distribution development for this season, the NFL is streaming the Super Bowl via an arrangement with NBC Sports.Schroeder also talks about how live streaming overseas has dramatically increased the footprint of the game. He notes that most international digital distribution is unencumbered by broadcasters, as is the case in the United States.Andy Plesser]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrguS3AQI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguS3AQI" style="display:none"></embed>
<br />

The NFL, which limits live streaming in the United States to Verizon smart phones, will make its games available on tablets and computers for cable subscribers for the 2012 season, says Hans Schroeder, SVP of Media Strategy and Development, in this interview with Beet.TVIn a big digital distribution development for this season, the NFL is streaming the Super Bowl via an arrangement with NBC Sports.Schroeder also talks about how live streaming overseas has dramatically increased the footprint of the game. He notes that most international digital distribution is unencumbered by broadcasters, as is the case in the United States.Andy Plesser

]]></description>
  <comments>http://blip.tv/file/5822621</comments>
  <category>Sports</category>
  <pubDate>Wed, 21 Dec 2011 21:49:54 +0000</pubDate>
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  <media:title>NFL Plans "TV Everywhere" Live Streaming for 2012 Season</media:title>
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  <title>NFL, NBC Sports and Verizon Ready the First Mobile Super Bowl</title>
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  <blip:adminRating>1</blip:adminRating>
  <blip:runtime>299</blip:runtime>
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  <blip:puredescription><![CDATA[Subscribers to Verizon Wireless will be able to watch the February&apos;s Super Bowl live on their smart phones in what will be the first time the game is streamed live to mobile -- as well as to PC&apos;s and tablets via the Web.Mobile consumption of NFL programming is enjoying &quot;triple digit growth&quot; year-over-year, says Hans Schroeder, SVP for Media Strategy, in this interview with Beet.TV at the league&apos;s Manhattan headquarters.The NFL began streaming games in 2005 with Sprint and swited to Verizon for the 2010 season.For an overview of the NFL&apos;s streaming on the Web, check out this piece by Ryan Lawler in GigaOm.Andy Plesser]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrguS2BgI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguS2BgI" style="display:none"></embed>
<br />

Subscribers to Verizon Wireless will be able to watch the February&apos;s Super Bowl live on their smart phones in what will be the first time the game is streamed live to mobile -- as well as to PC&apos;s and tablets via the Web.Mobile consumption of NFL programming is enjoying &quot;triple digit growth&quot; year-over-year, says Hans Schroeder, SVP for Media Strategy, in this interview with Beet.TV at the league&apos;s Manhattan headquarters.The NFL began streaming games in 2005 with Sprint and swited to Verizon for the 2010 season.For an overview of the NFL&apos;s streaming on the Web, check out this piece by Ryan Lawler in GigaOm.Andy Plesser

]]></description>
  <comments>http://blip.tv/file/5822498</comments>
  <category>Sports</category>
  <pubDate>Wed, 21 Dec 2011 20:30:48 +0000</pubDate>
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  <media:title>NFL, NBC Sports and Verizon Ready the First Mobile Super Bowl</media:title>
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  <title>Tweeting During Prime-Time Rises; Brands Try to Tap Into Social TV Audiences</title>
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  <blip:puredescription><![CDATA[TV and tweeting go hand in hand. Nearly half of smartphone or tablet owners 18 to 24 are frequently discussing TV shows on social networks while watching TV, according to Futurescape. That&apos;s why agencies like Digitas are devoting more resources to exploring how brands can participate in social TV and connected TVs, said Ashley Swartz, SVP/Leader iTV Practice at Digitas, during a recent interview with Beet.TV.About 40% of tweets during prime-time hours are about television, underscoring the tremendous opportunities for brands and TV shows to connect with those engaged viewers, she said. &quot;The biggest challenge for brands is to create a value exchange with the consumer that makes the experience richer but also provides...scale and reach,&quot; she said. The plethora of devices and platforms from Boxee to Samsung- and LG-connected TVs can make it challenging for advertisers to determine how to begin a connected TV social-centric campaign. But most of those applications do tap into the social graph and are thus primed to take advantage of the connection between social media and TV.Research firm Informa has said that connected TV sales were slated to surpass 52 million units in 2011.This segment was taped at a two-hour session at the Manhattan offices of Livestream.]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrguS0FgI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguS0FgI" style="display:none"></embed>
<br />

TV and tweeting go hand in hand. Nearly half of smartphone or tablet owners 18 to 24 are frequently discussing TV shows on social networks while watching TV, according to Futurescape. That&apos;s why agencies like Digitas are devoting more resources to exploring how brands can participate in social TV and connected TVs, said Ashley Swartz, SVP/Leader iTV Practice at Digitas, during a recent interview with Beet.TV.About 40% of tweets during prime-time hours are about television, underscoring the tremendous opportunities for brands and TV shows to connect with those engaged viewers, she said. &quot;The biggest challenge for brands is to create a value exchange with the consumer that makes the experience richer but also provides...scale and reach,&quot; she said. The plethora of devices and platforms from Boxee to Samsung- and LG-connected TVs can make it challenging for advertisers to determine how to begin a connected TV social-centric campaign. But most of those applications do tap into the social graph and are thus primed to take advantage of the connection between social media and TV.Research firm Informa has said that connected TV sales were slated to surpass 52 million units in 2011.This segment was taped at a two-hour session at the Manhattan offices of Livestream.

]]></description>
  <comments>http://blip.tv/file/5822258</comments>
  <category>Technology</category>
  <pubDate>Wed, 21 Dec 2011 18:29:21 +0000</pubDate>
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  <title>Digitas' Ashley Swartz: Cord-Cutting, Connected TV's Loom Large at CES</title>
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  <blip:puredescription><![CDATA[While industry titan Microsoft&apos;s swan song at the upcoming Consumer Electronics Show in Las Vegas has grabbed headlines, the annual convention should still be a strong showcase for convergence and connected TVs. Indeed, given the spreading use of tablets and the increasing ease of cutting the cord, convergence is finally upon consumers and advertisers, said Ashley Swartz, SVP/Leader iTV Practice at Digitas, during a recent interview with Beet.TV. She cut the cord herself in June and now relies on an HDMI connection with a Roku, Boxee, XBox, Logitech Google TV and an Apple TV to pipe programming into the home, as well as a tablet and laptop. But rather than adding to confusion, that device proliferation can help spread convergence in earnest in 2012, she predicted. &quot;The experience of creating the living room you want has gotten easier and device proliferation is less of a challenge,&quot; she said. &quot;The idea of an entirely connected household where brands can find an opportunity to contextually present themselves is changing and technology is driving that.&quot;SNL Kagan has said that 10% of consumers will have cut the cord by 2015, up from 4% at the end of 2011. Connected devices will be a key focus at CES.This segment was taped at a two-hour session at the Manhattan offices of Livestream.]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrguSzMgI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguSzMgI" style="display:none"></embed>
<br />

While industry titan Microsoft&apos;s swan song at the upcoming Consumer Electronics Show in Las Vegas has grabbed headlines, the annual convention should still be a strong showcase for convergence and connected TVs. Indeed, given the spreading use of tablets and the increasing ease of cutting the cord, convergence is finally upon consumers and advertisers, said Ashley Swartz, SVP/Leader iTV Practice at Digitas, during a recent interview with Beet.TV. She cut the cord herself in June and now relies on an HDMI connection with a Roku, Boxee, XBox, Logitech Google TV and an Apple TV to pipe programming into the home, as well as a tablet and laptop. But rather than adding to confusion, that device proliferation can help spread convergence in earnest in 2012, she predicted. &quot;The experience of creating the living room you want has gotten easier and device proliferation is less of a challenge,&quot; she said. &quot;The idea of an entirely connected household where brands can find an opportunity to contextually present themselves is changing and technology is driving that.&quot;SNL Kagan has said that 10% of consumers will have cut the cord by 2015, up from 4% at the end of 2011. Connected devices will be a key focus at CES.This segment was taped at a two-hour session at the Manhattan offices of Livestream.

]]></description>
  <comments>http://blip.tv/file/5822158</comments>
  <category>Technology</category>
  <pubDate>Wed, 21 Dec 2011 17:43:35 +0000</pubDate>
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  <title>Daisy's Predictions for 2012: Social TV, Tablet/Video Ad Standardization to Emerge</title>
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  <blip:puredescription><![CDATA[In many ways, 2011 was the year of the tablet, while social TV and online video partnerships enjoyed a robust twelve months as well. Looking ahead to 2012, keep an eye out for standards in tablet measurement, advanced online video deals in measurement, and an increased use of social TV for Web TV discovery. Those are the 2012 predictions in the final installment of the New Media Minute this year.-Daisy Whitney]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrguSqAQI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguSqAQI" style="display:none"></embed>
<br />

In many ways, 2011 was the year of the tablet, while social TV and online video partnerships enjoyed a robust twelve months as well. Looking ahead to 2012, keep an eye out for standards in tablet measurement, advanced online video deals in measurement, and an increased use of social TV for Web TV discovery. Those are the 2012 predictions in the final installment of the New Media Minute this year.-Daisy Whitney

]]></description>
  <comments>http://blip.tv/file/5820955</comments>
  <category>Business</category>
  <category>daisy whitney</category>
  <category>beet.tv</category>
  <category>natpe</category>
  <category>new media minute</category>
  <category>2012 predictions</category>
  <category>tablets</category>
  <category>online video</category>
  <category>online video ad networks</category>
  <category>vivaki</category>
  <category>tablet standards</category>
  <category>social tv</category>
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  <pubDate>Wed, 21 Dec 2011 06:16:09 +0000</pubDate>
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  <title>Web Video to Take Center Stage at CES: IAWTV has Two-Day Conference Track and Awards Gala</title>
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  <blip:puredescription><![CDATA[As part of its efforts to expand the reach of original Web shows, at the upcoming Consumer Electronics Show in Las Vegas the International Academy of Web Television will offer two days of conference programming devoted to the business models behind original production for the Web, said Paul Kontonis, Chairman of IAWTV, during a recent interview with Beet.TV. The conference track is part of a deeper push IAWTV is making at the CES show, along with its awards gala for the IAWTV awards. The track will dig into how to invest in Web video, how to grow an audience online, and how brands and producers can work together. Brands are upping their buys in Web video, and creators are increasingly looking to finance Web production through a mix of ad dollars and licensing, Kontonis said. He explained that some of the biggest Web platforms are starting to be paid carriage fees, similar to cable operators. On the ad side, brands are buying ads in Web shows in a variety of ways, from traditional media buys based on audience size to co-creation of content.&quot;We are starting to understand sustainable business models for original content for the Web really needs to be a mix of licensing and ad-supported models,&quot; he said. This segment was taped at a two-hour session at the Manhattan offices of Livestream. Beet.TV and the IAWTV Beet.TV is media sponsor of the IAWTV panels and gala. We will be covering the panelists and awards nominess from our mobile studio set up in the Venetian Ballroom D on Wednesday and Thursday. Please drop by. AP]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrguSOeAI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguSOeAI" style="display:none"></embed>
<br />

As part of its efforts to expand the reach of original Web shows, at the upcoming Consumer Electronics Show in Las Vegas the International Academy of Web Television will offer two days of conference programming devoted to the business models behind original production for the Web, said Paul Kontonis, Chairman of IAWTV, during a recent interview with Beet.TV. The conference track is part of a deeper push IAWTV is making at the CES show, along with its awards gala for the IAWTV awards. The track will dig into how to invest in Web video, how to grow an audience online, and how brands and producers can work together. Brands are upping their buys in Web video, and creators are increasingly looking to finance Web production through a mix of ad dollars and licensing, Kontonis said. He explained that some of the biggest Web platforms are starting to be paid carriage fees, similar to cable operators. On the ad side, brands are buying ads in Web shows in a variety of ways, from traditional media buys based on audience size to co-creation of content.&quot;We are starting to understand sustainable business models for original content for the Web really needs to be a mix of licensing and ad-supported models,&quot; he said. This segment was taped at a two-hour session at the Manhattan offices of Livestream. Beet.TV and the IAWTV Beet.TV is media sponsor of the IAWTV panels and gala. We will be covering the panelists and awards nominess from our mobile studio set up in the Venetian Ballroom D on Wednesday and Thursday. Please drop by. AP

]]></description>
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  <category>Movies and Television</category>
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  <blip:puredescription><![CDATA[The International Academy of Web Television (IAWTV) will present its first awards program for excellence across multiple platforms on Thursday, January 12 in a two-hour awards program live from Venetian and streamed live on YouTube. Last month, the day the nominations were announed, we spoke with Paul Kontonis, chairman of the IAWTV and a VP at Digitas. He said that the membership of the IAWTV creates videos which have in excess of 150 million monthly views. Beet.TV is a media sponsor of the IAWTV Award and will be on the scene at the Venetian. Andy Plesser]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
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<iframe src="http://blip.tv/play/goRrguSNagI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguSNagI" style="display:none"></embed>
<br />

The International Academy of Web Television (IAWTV) will present its first awards program for excellence across multiple platforms on Thursday, January 12 in a two-hour awards program live from Venetian and streamed live on YouTube. Last month, the day the nominations were announed, we spoke with Paul Kontonis, chairman of the IAWTV and a VP at Digitas. He said that the membership of the IAWTV creates videos which have in excess of 150 million monthly views. Beet.TV is a media sponsor of the IAWTV Award and will be on the scene at the Venetian. Andy Plesser

]]></description>
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  <title>Broadband Tiering to Increase in the U.S., Akamai's Andrew Grant</title>
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  <blip:puredescription><![CDATA[The &quot;all you can eat&quot; plate of high speed broadband access delivered to home users will shift increasingly in the near future to a &quot;tiered&quot; system in the U.S, says Andrew Grant, Industry Marketing Manager for Akamai.In this segment, Grant explains the changing economics of content delivery and the bandwidth demands of exploding video consumption. He makes his comments on the upcoming tiering based on industry sources not on plans or policies at Akamai.Grant was interviewed by CNET senior writer Maggie Reardon during a two-hour Webcast produced last week at the Manhattan offices of Livestream.Andy Plesser]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrguSKDgI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguSKDgI" style="display:none"></embed>
<br />

The &quot;all you can eat&quot; plate of high speed broadband access delivered to home users will shift increasingly in the near future to a &quot;tiered&quot; system in the U.S, says Andrew Grant, Industry Marketing Manager for Akamai.In this segment, Grant explains the changing economics of content delivery and the bandwidth demands of exploding video consumption. He makes his comments on the upcoming tiering based on industry sources not on plans or policies at Akamai.Grant was interviewed by CNET senior writer Maggie Reardon during a two-hour Webcast produced last week at the Manhattan offices of Livestream.Andy Plesser

]]></description>
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  <category>Technology</category>
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  <title>Akamai Buys Key Rival Cotendo,</title>
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  <blip:puredescription><![CDATA[Internet services giant Akamai closed out 2011 with the purchase of mobile network acceleration software maker Cotendo in a deal that analysts say gives the company a greater berth in cloud computing. We caught up with Akamai&apos;s Industry Marketing Manager Andrew Grant in New York about the company&apos;s efforts on behalf of media clients. CNET&apos;s Maggie Reardon, senior writer, interviewed him for Beet.TV. He spoke about the work Akamai is doing in the security protection area. Akamai looks at security from the perspective of protecting the brand, the network and the consumer data and transactions, Grant said. Security needs have increased with the proliferation of TV Everywhere services that require additional layers of protection.But the core of Akamai&apos;s business is delivering huge amounts of traffic across the Web efficiently. Akamai has 100K servers worldwide in nearly every major telco or system operator, Grant said.This segment was taped at a two-hour session at the Manhattan offices of Livestream.]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrguSIbgI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguSIbgI" style="display:none"></embed>
<br />

Internet services giant Akamai closed out 2011 with the purchase of mobile network acceleration software maker Cotendo in a deal that analysts say gives the company a greater berth in cloud computing. We caught up with Akamai&apos;s Industry Marketing Manager Andrew Grant in New York about the company&apos;s efforts on behalf of media clients. CNET&apos;s Maggie Reardon, senior writer, interviewed him for Beet.TV. He spoke about the work Akamai is doing in the security protection area. Akamai looks at security from the perspective of protecting the brand, the network and the consumer data and transactions, Grant said. Security needs have increased with the proliferation of TV Everywhere services that require additional layers of protection.But the core of Akamai&apos;s business is delivering huge amounts of traffic across the Web efficiently. Akamai has 100K servers worldwide in nearly every major telco or system operator, Grant said.This segment was taped at a two-hour session at the Manhattan offices of Livestream.

]]></description>
  <comments>http://blip.tv/file/5816709</comments>
  <category>Business</category>
  <pubDate>Mon, 19 Dec 2011 16:39:04 +0000</pubDate>
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  <media:title>Akamai Buys Key Rival Cotendo,</media:title>
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  <title>LG's Matt Durgin on Apps, Games and the Value of the Big Screen</title>
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  <blip:adChannel>Business/Finanace,News</blip:adChannel>
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  <blip:puredescription><![CDATA[The world of &quot;smart,&quot; or IP-connected television sets, is evolving on many levels from new paid Apps to advertising around Apps, to video chat and soom, more games, says LG&apos;s Matt Durgin, Director of Smart TV Content in this interview. Durgin is interviewed in this segment by Ross Rubin, Executive Director and Principal Analyst, Connected Intelligence at NPD Group. This segment was taped at a two-hour session at the Manhattan offices of Livestream. Andy Plesser]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrguSGYAI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguSGYAI" style="display:none"></embed>
<br />

The world of &quot;smart,&quot; or IP-connected television sets, is evolving on many levels from new paid Apps to advertising around Apps, to video chat and soom, more games, says LG&apos;s Matt Durgin, Director of Smart TV Content in this interview. Durgin is interviewed in this segment by Ross Rubin, Executive Director and Principal Analyst, Connected Intelligence at NPD Group. This segment was taped at a two-hour session at the Manhattan offices of Livestream. Andy Plesser

]]></description>
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  <category>Technology</category>
  <pubDate>Mon, 19 Dec 2011 14:56:34 +0000</pubDate>
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  <media:title>LG's Matt Durgin on Apps, Games and the Value of the Big Screen</media:title>
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  <title>Smart TV's Take Center Stage at CES with LG Kick-off Press Conference</title>
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  <blip:puredescription><![CDATA[Starting out the week-long CES conference in Las Vegas on Monday will be a highly anticipated press conference with LG Electronics. For a preview of the evolution of the smart TV, we spoke last month with Matt Durgin, Director of Smart TV Content at LG Electronics USA. He is interviewed in this segment by Ross Rubin, Executive Director and Principal Analyst, Connected Intelligence at NPD Group. Andy Plesser]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrguPRZAI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguPRZAI" style="display:none"></embed>
<br />

Starting out the week-long CES conference in Las Vegas on Monday will be a highly anticipated press conference with LG Electronics. For a preview of the evolution of the smart TV, we spoke last month with Matt Durgin, Director of Smart TV Content at LG Electronics USA. He is interviewed in this segment by Ross Rubin, Executive Director and Principal Analyst, Connected Intelligence at NPD Group. Andy Plesser

]]></description>
  <comments>http://blip.tv/file/5809655</comments>
  <category>Technology</category>
  <pubDate>Fri, 16 Dec 2011 01:06:42 +0000</pubDate>
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  <media:title>Smart TV's Take Center Stage at CES with LG Kick-off Press Conference</media:title>
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  <link>http://blip.tv/beettv/consumer-attitudes-towards-windows-phone-is-positive-npd-s-ross-rubin-5826596</link>
  <title>Consumer Attitudes Towards Windows Phone is "Positive," NPD's Ross Rubin</title>
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  <blip:puredescription><![CDATA[Although Windows phones have a small position in the U.S. marketplace, consumers are positively inclined to give device it a try, says Ross Rubin, Executive Director and Principal Analyst, Connected Intelligence at NPD Group.Rubin says the initial opportunity for Microsoft is budget-conscious consumer who are not users of the iPhone or the Android system. He calls the new OS &quot;approachable and consisitent&quot; and says users will find it familiar, given its likeness to the Windows desktop OS.He says that while Microsoft has been late to the smart phone game, it has been successful in attracting developers and is committing big resources to the platform. For the software giant, &quot;failure is not an option,&quot; he says.Rubin was interviewed in this segment by by CNET&apos;s Maggie Reardon at a 2-hour Webcast produced at the Livestream studios in Manhattan.Andy Plesser]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrguPRCAI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguPRCAI" style="display:none"></embed>
<br />

Although Windows phones have a small position in the U.S. marketplace, consumers are positively inclined to give device it a try, says Ross Rubin, Executive Director and Principal Analyst, Connected Intelligence at NPD Group.Rubin says the initial opportunity for Microsoft is budget-conscious consumer who are not users of the iPhone or the Android system. He calls the new OS &quot;approachable and consisitent&quot; and says users will find it familiar, given its likeness to the Windows desktop OS.He says that while Microsoft has been late to the smart phone game, it has been successful in attracting developers and is committing big resources to the platform. For the software giant, &quot;failure is not an option,&quot; he says.Rubin was interviewed in this segment by by CNET&apos;s Maggie Reardon at a 2-hour Webcast produced at the Livestream studios in Manhattan.Andy Plesser

]]></description>
  <comments>http://blip.tv/file/5809563</comments>
  <category>Technology</category>
  <pubDate>Fri, 16 Dec 2011 00:32:04 +0000</pubDate>
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  <media:title>Consumer Attitudes Towards Windows Phone is "Positive," NPD's Ross Rubin</media:title>
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  <link>http://blip.tv/beettv/apple-could-revolutionize-smart-tv-s-soon-npd-s-ross-rubin-5826482</link>
  <title>Apple Could Revolutionize Smart TV's, Soon -- NPD's Ross Rubin</title>
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  <blip:puredescription><![CDATA[In the way the iPhone revolutionized the smart phone by providing a vast amount of content, an Apple television set could dramatically change television viewing, says Ross Rubin, Executive Director and Principal Analyst, Connected Intelligence, NPD Group in this video segment.Rubin explains that the current crop of connected TV&apos;s provide limited Internet TV offerings, providing Apple with an opportunity to enter the market with a wider content offering.This evening, the Wall Street Journal reported on deveopment around a new Apple television.Rubin is interviewed in this segment by Maggie Reardon, senior reporter for CNET News.comThey both participated in a 2-hour Beet.TV live webcast produced in the Livestream Manhattan studios on December 14. Andy Plesser]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrguPQFgI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguPQFgI" style="display:none"></embed>
<br />

In the way the iPhone revolutionized the smart phone by providing a vast amount of content, an Apple television set could dramatically change television viewing, says Ross Rubin, Executive Director and Principal Analyst, Connected Intelligence, NPD Group in this video segment.Rubin explains that the current crop of connected TV&apos;s provide limited Internet TV offerings, providing Apple with an opportunity to enter the market with a wider content offering.This evening, the Wall Street Journal reported on deveopment around a new Apple television.Rubin is interviewed in this segment by Maggie Reardon, senior reporter for CNET News.comThey both participated in a 2-hour Beet.TV live webcast produced in the Livestream Manhattan studios on December 14. Andy Plesser

]]></description>
  <comments>http://blip.tv/file/5809449</comments>
  <category>Technology</category>
  <pubDate>Thu, 15 Dec 2011 23:41:40 +0000</pubDate>
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  <media:title>Apple Could Revolutionize Smart TV's, Soon -- NPD's Ross Rubin</media:title>
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  <title>AT&amp;T - T-Mobile Deal Collapse Will Lead to More Low-Priced Plans, CNET's Maggie Readon</title>
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  <blip:puredescription><![CDATA[The collapse of AT&amp;T&apos;s planned acquisiton of T-Mobile will be a beneficial to consumers looking for low cost alternatives, says Maggie Reardon, telecom reporter for CNET News.com in this video segment. This video was recorded last week when most indications were the deal would collapse. The Problems with Android Also in In this segment, Reardon talks about some of problems with software updates for Android and a lack of stability with the operating system. She was interviewed by the NPD Group&apos;s Ross Rubin during last week&apos;s two-hour Beet.TV webcast produced in the Manhattan offices of Livestream. Andy Plesser]]></blip:puredescription>
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  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrguPOKAI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguPOKAI" style="display:none"></embed>
<br />

The collapse of AT&amp;T&apos;s planned acquisiton of T-Mobile will be a beneficial to consumers looking for low cost alternatives, says Maggie Reardon, telecom reporter for CNET News.com in this video segment. This video was recorded last week when most indications were the deal would collapse. The Problems with Android Also in In this segment, Reardon talks about some of problems with software updates for Android and a lack of stability with the operating system. She was interviewed by the NPD Group&apos;s Ross Rubin during last week&apos;s two-hour Beet.TV webcast produced in the Manhattan offices of Livestream. Andy Plesser

]]></description>
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  <category>Technology</category>
  <pubDate>Thu, 15 Dec 2011 21:37:33 +0000</pubDate>
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  <media:title>AT&amp;T - T-Mobile Deal Collapse Will Lead to More Low-Priced Plans, CNET's Maggie Readon</media:title>
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  <title>Boxee's Avner Ronn: Apps are Not Part of the Future of TV</title>
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  <blip:puredescription><![CDATA[Apps are beginnining to proliferate the connected TV landscape but they are not the future says Avner Ronen, CEO and co-founder of Boxee in this interview with Ross Rubin, Ross Rubin, Executive Director and Principal Analyst, Connected Intelligence, NPD Group.Ronen noted that Boxee has 300 Apps on its platform, but they are not a natural part of the television veiwing experience.Ronen and Rubin were participants in Beet.TV&apos;s &quot;Root to CES&quot; -- a two-hour Webcast originating in the Livestream studios in Manhattan.Andy Plesser]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrguPMKgI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguPMKgI" style="display:none"></embed>
<br />

Apps are beginnining to proliferate the connected TV landscape but they are not the future says Avner Ronen, CEO and co-founder of Boxee in this interview with Ross Rubin, Ross Rubin, Executive Director and Principal Analyst, Connected Intelligence, NPD Group.Ronen noted that Boxee has 300 Apps on its platform, but they are not a natural part of the television veiwing experience.Ronen and Rubin were participants in Beet.TV&apos;s &quot;Root to CES&quot; -- a two-hour Webcast originating in the Livestream studios in Manhattan.Andy Plesser

]]></description>
  <comments>http://blip.tv/file/5808957</comments>
  <category>Technology</category>
  <pubDate>Thu, 15 Dec 2011 20:03:37 +0000</pubDate>
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  <media:title>Boxee's Avner Ronn: Apps are Not Part of the Future of TV</media:title>
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  <link>http://blip.tv/beettv/cord-cutters-with-rabbit-ears-boxee-to-deliver-broadcast-television-via-usb-dongle-5825866</link>
  <title>Cord Cutters with "Rabbit Ears": Boxee to Deliver Broadcast Television via USB Dongle</title>
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  <blip:puredescription><![CDATA[In January, owners of the Boxee Box can expand their viewing to include local HD broadcast channels with the purchase of a $49 dollar USB dongle which connects to the Box. The dongle is called Boxee Live TV.It is a TV receiver for HD broadcast channels. The reception depends on the strength of the broadcast signal - but comes with a portable antenna an can connect to a coax cable. Who knows, we might see hipsters using old fashion &quot;rabbit ears&quot; antennas to pull in a clear signal.In this segment, Boxee co-founder and CEO Avner Ronen talks about the launch and the opportunity for cord cutters to soon access a majority of television&apos;s most popular programming.He is interrviewed by Ross Rubin, analyst with the NPD Group.This interview was part of a two-hour Beet.TV program streamed last week from the Livestream studios on Manhattan.Andy Plesser]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrguPLLgI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguPLLgI" style="display:none"></embed>
<br />

In January, owners of the Boxee Box can expand their viewing to include local HD broadcast channels with the purchase of a $49 dollar USB dongle which connects to the Box. The dongle is called Boxee Live TV.It is a TV receiver for HD broadcast channels. The reception depends on the strength of the broadcast signal - but comes with a portable antenna an can connect to a coax cable. Who knows, we might see hipsters using old fashion &quot;rabbit ears&quot; antennas to pull in a clear signal.In this segment, Boxee co-founder and CEO Avner Ronen talks about the launch and the opportunity for cord cutters to soon access a majority of television&apos;s most popular programming.He is interrviewed by Ross Rubin, analyst with the NPD Group.This interview was part of a two-hour Beet.TV program streamed last week from the Livestream studios on Manhattan.Andy Plesser

]]></description>
  <comments>http://blip.tv/file/5808833</comments>
  <category>Technology</category>
  <pubDate>Thu, 15 Dec 2011 19:27:52 +0000</pubDate>
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  <media:title>Cord Cutters with "Rabbit Ears": Boxee to Deliver Broadcast Television via USB Dongle</media:title>
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  <title>Daisy's Three Lessons Learned in New Media in 2011</title>
  <blip:user>plesstv</blip:user>
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  <blip:safeusername>beettv</blip:safeusername>
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  <blip:puredescription><![CDATA[The Shira Lazar-fronted Web show What&apos;s Trending finished the year averaging 84,000 viewers per weekly episode, more than double its viewership when it counted CBSNews.com as a distribution partner earlier this year. That show&apos;s success underscores one of the lessons learned in new media in 2011 - you don&apos;t always need a network partner to deliver a successful Web video show. For more lessons learned this year in new media, social media, and connected TV ads, check out this week&apos;s New Media Minute.- Daisy Whitney]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrguOzdQI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguOzdQI" style="display:none"></embed>
<br />

The Shira Lazar-fronted Web show What&apos;s Trending finished the year averaging 84,000 viewers per weekly episode, more than double its viewership when it counted CBSNews.com as a distribution partner earlier this year. That show&apos;s success underscores one of the lessons learned in new media in 2011 - you don&apos;t always need a network partner to deliver a successful Web video show. For more lessons learned this year in new media, social media, and connected TV ads, check out this week&apos;s New Media Minute.- Daisy Whitney

]]></description>
  <comments>http://blip.tv/file/5805831</comments>
  <category>Technology</category>
  <pubDate>Wed, 14 Dec 2011 19:53:44 +0000</pubDate>
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  <media:title>Daisy's Three Lessons Learned in New Media in 2011</media:title>
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  <link>http://blip.tv/beettv/the-times-launches-vertical-apps-for-politics-fashion-5822302</link>
  <title>The Times Launches "Vertical Apps" for Politics, Fashion</title>
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  <blip:puredescription><![CDATA[The New York Times has been expanding &quot;vertical&quot; Apps around specific editorial with the recent launch of an iPhone App for the 2012 election and an iPad App for fashion called the Collection.While the paper sees growth in consumption in Apps, it is also &quot;excited about HTML5&quot; as a publishing platform says Fiona Spruill, Editor, Emerging Platforms, in this interview with Beet.TVSpruill noted the implementation of The New York Times as a Google Chrome App as demonstration of the opportunity around HTML5.She says that the digital opportunities around various publishing platforms are both &quot;exciting and difficult.&quot;She sat down with Beet.TV earlier this week in a conference room on the paper&apos;s newsroom floor.Andy Plesser]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrguOvQgI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguOvQgI" style="display:none"></embed>
<br />

The New York Times has been expanding &quot;vertical&quot; Apps around specific editorial with the recent launch of an iPhone App for the 2012 election and an iPad App for fashion called the Collection.While the paper sees growth in consumption in Apps, it is also &quot;excited about HTML5&quot; as a publishing platform says Fiona Spruill, Editor, Emerging Platforms, in this interview with Beet.TVSpruill noted the implementation of The New York Times as a Google Chrome App as demonstration of the opportunity around HTML5.She says that the digital opportunities around various publishing platforms are both &quot;exciting and difficult.&quot;She sat down with Beet.TV earlier this week in a conference room on the paper&apos;s newsroom floor.Andy Plesser

]]></description>
  <comments>http://blip.tv/file/5805266</comments>
  <category>The Mainstream Media</category>
  <pubDate>Wed, 14 Dec 2011 16:25:50 +0000</pubDate>
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  <media:title>The Times Launches "Vertical Apps" for Politics, Fashion</media:title>
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  <title>The New York Times Organizes Fashion Coverage in "the Collection" iPad App</title>
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  <blip:puredescription><![CDATA[The New York Times has created an iPad App to present the paper&apos;s fashion and style coverage called the Collection.The App also includes coverage from the International Herald Tribune.For an overview on the App and the opportunities of the iPad to uniquely present multimedia content, we spoke with Fiona Spruill, Editor of Emerging Platforms atThe New York Times.Andy Plesser]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrguOdcwI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguOdcwI" style="display:none"></embed>
<br />

The New York Times has created an iPad App to present the paper&apos;s fashion and style coverage called the Collection.The App also includes coverage from the International Herald Tribune.For an overview on the App and the opportunities of the iPad to uniquely present multimedia content, we spoke with Fiona Spruill, Editor of Emerging Platforms atThe New York Times.Andy Plesser

]]></description>
  <comments>http://blip.tv/file/5803011</comments>
  <category>Technology</category>
  <pubDate>Tue, 13 Dec 2011 21:47:35 +0000</pubDate>
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  <media:title>The New York Times Organizes Fashion Coverage in "the Collection" iPad App</media:title>
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  <link>http://blip.tv/beettv/content-protection-firm-irdeto-expands-tv-everywhere-offerings-5808983</link>
  <title>Content Protection Firm Irdeto Expands "TV Everywhere" Offerings</title>
  <blip:user>plesstv</blip:user>
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  <blip:puredescription><![CDATA[Software security firm Irdeto is migrating its service provider-centric business to also include content protection now for online services, said Jan Steekamp, VP Business Development &amp; Sales at Irdeto, during a recent interview with Beet.tv. Irdeto has built its 1000-employees business over the last 40 years to focus on content protection on TVs, set-top boxes, video game consoles and mobile devices. It&apos;ll still service that world, but with the growth of content via broadband, Irdeto is now also aiming to protect TV-Everywhere type of programming delivery models.&quot;What we have now done is looked at the Internet and customized our services to offer on the Internet,&quot; Steenkamp said. &quot;We are installing technology to assist content operators in achieving content lockdown and doing management software too to track where their content is going so they know where the leaks are.&quot;He added, &quot;It is up to us to protect it as early as possible and to ensure that those people who own the content get the right payment and the operators distributing it get paid for it.&quot;]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrguLHOwI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguLHOwI" style="display:none"></embed>
<br />

Software security firm Irdeto is migrating its service provider-centric business to also include content protection now for online services, said Jan Steekamp, VP Business Development &amp; Sales at Irdeto, during a recent interview with Beet.tv. Irdeto has built its 1000-employees business over the last 40 years to focus on content protection on TVs, set-top boxes, video game consoles and mobile devices. It&apos;ll still service that world, but with the growth of content via broadband, Irdeto is now also aiming to protect TV-Everywhere type of programming delivery models.&quot;What we have now done is looked at the Internet and customized our services to offer on the Internet,&quot; Steenkamp said. &quot;We are installing technology to assist content operators in achieving content lockdown and doing management software too to track where their content is going so they know where the leaks are.&quot;He added, &quot;It is up to us to protect it as early as possible and to ensure that those people who own the content get the right payment and the operators distributing it get paid for it.&quot;

]]></description>
  <comments>http://blip.tv/file/5791945</comments>
  <category>Technology</category>
  <pubDate>Fri, 09 Dec 2011 23:06:02 +0000</pubDate>
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  <media:title>Content Protection Firm Irdeto Expands "TV Everywhere" Offerings</media:title>
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  <title>Zenith's Kiernan, Digitas' Marsey on the Value of Ad Networks &amp; Exchanges</title>
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  <blip:puredescription><![CDATA[Ad agencies like to be able to optimize their own campaigns and that&apos;s why ad exchanges can be a better bet than ad networks, said Dave Marsey, Senior VP and Group Media Director at Digitas, during the Beet.TV online video leadership summit in New York last month. &quot;With an ad exchange you can buy the attributes of your audience...it can outperform because you are being more particular about the audience and layering in impressions,&quot; he said during a discussion on ad networks and ad exchanges. But exchanges work best for direct response needs and acquisition, whereas ad networks still play a vital role in helping an advertiser achieve reach and frequency in a short period of time.The ad networks that thrive will be the ones that invest in smarter technology and help marketers with ad formats, added James Kiernan, SVP Managing Director, Zenith Optimedia who also spoke at the event.]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrguKTegI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguKTegI" style="display:none"></embed>
<br />

Ad agencies like to be able to optimize their own campaigns and that&apos;s why ad exchanges can be a better bet than ad networks, said Dave Marsey, Senior VP and Group Media Director at Digitas, during the Beet.TV online video leadership summit in New York last month. &quot;With an ad exchange you can buy the attributes of your audience...it can outperform because you are being more particular about the audience and layering in impressions,&quot; he said during a discussion on ad networks and ad exchanges. But exchanges work best for direct response needs and acquisition, whereas ad networks still play a vital role in helping an advertiser achieve reach and frequency in a short period of time.The ad networks that thrive will be the ones that invest in smarter technology and help marketers with ad formats, added James Kiernan, SVP Managing Director, Zenith Optimedia who also spoke at the event.

]]></description>
  <comments>http://blip.tv/file/5785348</comments>
  <category>Conferences and Other Events</category>
  <pubDate>Wed, 07 Dec 2011 22:49:20 +0000</pubDate>
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  <media:title>Zenith's Kiernan, Digitas' Marsey on the Value of Ad Networks &amp; Exchanges</media:title>
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  <title>Twitvid Becomes Video Sharing Platform with YouTube and Vimeo Integration</title>
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  <blip:puredescription><![CDATA[Twitvid, the popular video publishing and sharing platform for Twitter, has become something of social video sharing network where users can upload and share videos of interest from YouTube and Vimeo, the company announed today. For an overview on Twitvid and the new social functionality, we spoke with CEO Mo Adham. Andy Plesser]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrguKSVgI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguKSVgI" style="display:none"></embed>
<br />

Twitvid, the popular video publishing and sharing platform for Twitter, has become something of social video sharing network where users can upload and share videos of interest from YouTube and Vimeo, the company announed today. For an overview on Twitvid and the new social functionality, we spoke with CEO Mo Adham. Andy Plesser

]]></description>
  <comments>http://blip.tv/file/5785184</comments>
  <category>Web Development and Sites</category>
  <pubDate>Wed, 07 Dec 2011 21:46:40 +0000</pubDate>
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  <title>Finnish Broadcast Chief: The Problems with Native Apps and Upside of HTML5</title>
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  <blip:puredescription><![CDATA[The proliferation of native Apps, individually scripted for over 100 different devices, is creating big problems for content distributors and will lead to an over-crowded user innerface, says Lauri Kivinen, CEO of Finnish Broadcasting, in this interview with Beet.TV Finnish Broadcastsing, the nation&apos;s public broadcaster, has embraced a more &quot;generic solution&quot; to serving content to multiple devices by using HTML5 He cites the success of the Financial Times in using HTML5, and not native Apps, as successful strategy. Andy Plesser]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrguKQGwI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguKQGwI" style="display:none"></embed>
<br />

The proliferation of native Apps, individually scripted for over 100 different devices, is creating big problems for content distributors and will lead to an over-crowded user innerface, says Lauri Kivinen, CEO of Finnish Broadcasting, in this interview with Beet.TV Finnish Broadcastsing, the nation&apos;s public broadcaster, has embraced a more &quot;generic solution&quot; to serving content to multiple devices by using HTML5 He cites the success of the Financial Times in using HTML5, and not native Apps, as successful strategy. Andy Plesser

]]></description>
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  <category>Technology</category>
  <pubDate>Wed, 07 Dec 2011 20:07:26 +0000</pubDate>
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  <link>http://blip.tv/beettv/blog-ad-network-netshelter-launches-new-ad-unit-for-samsung-smart-tv-5801399</link>
  <title>Blog Ad Network NetShelter Launches New Ad Unit for Samsung Smart TV</title>
  <blip:user>plesstv</blip:user>
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  <blip:puredescription><![CDATA[In one of its first partnerships with a brand marketer, technology startup NetShelter generated 52% more viewership for Samsung&apos;s Smart TV campaign on tech blogs using its tool, said NetShelter&apos;s CEO Peyman Nilforoush in an interview with Beet.TV. NetShelter technology platform operates like a blog ad network and stretches across 4500 independent bloggers reaching 150 million readers. Samsung helped conceive and develop the platform. NetShelter&apos;s tools are designed to serve up relevant blog content to viewers with viral sharing tools rather than traditional banner ads. The platform leverages content of influencers and tech bloggers and amplifies if on behalf of brands to influential audiences, Nilforoush explained.&quot;We take the most influential content, we run it through an algorithm, and we categorize it by tech purchase category...we then curate that into the [ad] unit and we run that unit across our network and amplify it into the social channels for the marketer,&quot; Nilforoush said.]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrguKMGwI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguKMGwI" style="display:none"></embed>
<br />

In one of its first partnerships with a brand marketer, technology startup NetShelter generated 52% more viewership for Samsung&apos;s Smart TV campaign on tech blogs using its tool, said NetShelter&apos;s CEO Peyman Nilforoush in an interview with Beet.TV. NetShelter technology platform operates like a blog ad network and stretches across 4500 independent bloggers reaching 150 million readers. Samsung helped conceive and develop the platform. NetShelter&apos;s tools are designed to serve up relevant blog content to viewers with viral sharing tools rather than traditional banner ads. The platform leverages content of influencers and tech bloggers and amplifies if on behalf of brands to influential audiences, Nilforoush explained.&quot;We take the most influential content, we run it through an algorithm, and we categorize it by tech purchase category...we then curate that into the [ad] unit and we run that unit across our network and amplify it into the social channels for the marketer,&quot; Nilforoush said.

]]></description>
  <comments>http://blip.tv/file/5784357</comments>
  <category>Technology</category>
  <pubDate>Wed, 07 Dec 2011 17:41:47 +0000</pubDate>
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  <media:title>Blog Ad Network NetShelter Launches New Ad Unit for Samsung Smart TV</media:title>
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  <link>http://blip.tv/beettv/wpp-s-24-7-real-media-acquires-panache-beet-tv-interviews-steve-robinson-5799011</link>
  <title>WPP's 24/7 Real Media Acquires Panache, Beet.TV Interviews Steve Robinson</title>
  <blip:user>plesstv</blip:user>
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  <blip:puredescription><![CDATA[Panache, the Los Angeles-based online video advertising services company has been acquired by WPP&apos;s 27/7 Real Media, the companies announced last week.We interviewed Panache CEO Steve Robinson last week about the acquisiton and plans for the company now that it&apos;s merged.Also last week, we spoke with 24/7 Media CEO David J. Moore about the acquisiton and the opportunities around online video for the WPP group. You can find our interview here.Andy Plesser]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrguH5RwI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguH5RwI" style="display:none"></embed>
<br />

Panache, the Los Angeles-based online video advertising services company has been acquired by WPP&apos;s 27/7 Real Media, the companies announced last week.We interviewed Panache CEO Steve Robinson last week about the acquisiton and plans for the company now that it&apos;s merged.Also last week, we spoke with 24/7 Media CEO David J. Moore about the acquisiton and the opportunities around online video for the WPP group. You can find our interview here.Andy Plesser

]]></description>
  <comments>http://blip.tv/file/5781965</comments>
  <category>Web Development and Sites</category>
  <pubDate>Tue, 06 Dec 2011 22:58:47 +0000</pubDate>
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  <media:title>WPP's 24/7 Real Media Acquires Panache, Beet.TV Interviews Steve Robinson</media:title>
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  <title>WPP Plans Video Ad Network with New Acquisition</title>
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  <blip:puredescription><![CDATA[With the acquisition of Los Angeles-based Panache, WPP will build a video ad serving business and a video ad network for its family of companies as well as other agencies, says David J. Moore, founder and CEO of 24/7 Real Media, a WPP unit in this exclusive interview with Beet.TVWe spoke with him about the opportunities around online video and the integration of Panache.The deal was announced earlier today, however financial terms were not disclosed.Andy Plesser]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrguH4XgI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguH4XgI" style="display:none"></embed>
<br />

With the acquisition of Los Angeles-based Panache, WPP will build a video ad serving business and a video ad network for its family of companies as well as other agencies, says David J. Moore, founder and CEO of 24/7 Real Media, a WPP unit in this exclusive interview with Beet.TVWe spoke with him about the opportunities around online video and the integration of Panache.The deal was announced earlier today, however financial terms were not disclosed.Andy Plesser

]]></description>
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  <category>Business</category>
  <pubDate>Tue, 06 Dec 2011 22:18:47 +0000</pubDate>
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  <media:title>WPP Plans Video Ad Network with New Acquisition</media:title>
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  <title>Agencies, Publishers Evaluating Tablet Ad Models</title>
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  <blip:puredescription><![CDATA[By 2015, more than half of households will have a tablet and that&apos;s why it&apos;s so vital to figure out advertising possibilities on these new devices, said Beth Doyle, Innovations Director at VivaKi, during the Beet.TV online video leadership summit in New York last month.She said VivaKi is studying this new venue to determine how to guide marketers into tablets.MSNBC.com is also striving to understand what consumers want on new devices by rolling out HTML5 apps, said Mark Marvel, Senior Director of Video Monetization at MNSBC.com, speaking on the same panel. Ad models so far include sponsorships, but that is likely to expand.Other advertisers and publishers that have done strong work in tablets so far include Pepsi, Dasani and The Daily, said Jill Griffin, SVP, Strategy &amp; Innovation Director at MediaVest. Last week, we reported on efforts at the IAB on standardization around advertising on tablets.Daisy Whitney]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrguH4FAI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguH4FAI" style="display:none"></embed>
<br />

By 2015, more than half of households will have a tablet and that&apos;s why it&apos;s so vital to figure out advertising possibilities on these new devices, said Beth Doyle, Innovations Director at VivaKi, during the Beet.TV online video leadership summit in New York last month.She said VivaKi is studying this new venue to determine how to guide marketers into tablets.MSNBC.com is also striving to understand what consumers want on new devices by rolling out HTML5 apps, said Mark Marvel, Senior Director of Video Monetization at MNSBC.com, speaking on the same panel. Ad models so far include sponsorships, but that is likely to expand.Other advertisers and publishers that have done strong work in tablets so far include Pepsi, Dasani and The Daily, said Jill Griffin, SVP, Strategy &amp; Innovation Director at MediaVest. Last week, we reported on efforts at the IAB on standardization around advertising on tablets.Daisy Whitney

]]></description>
  <comments>http://blip.tv/file/5781786</comments>
  <category>Technology</category>
  <pubDate>Tue, 06 Dec 2011 21:53:40 +0000</pubDate>
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  <link>http://blip.tv/beettv/interactive-video-ads-command-high-pricing-5798690</link>
  <title>Interactive Video Ads Command High Pricing</title>
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  <blip:puredescription><![CDATA[Engagement with interactive online video ads can be tremendously high if targeted to the right consumer, said panelists during the Beet.TV online video leadership summit in New York last month. As an example, Tremor Video has added interactivity in Spanish to a commercial for a top beverage maker and has seen average engagement of 80 seconds with the interactive portion of a 15-second pre-roll, said Jason Krebs, Chief Media Officer for Tremor during the panel. The entire engagement slate is in Spanish for an English language ad, so the engagement is clearly targeted for multilingual consumers, Krebs explained. Interactivity in online video ads often takes the form of clicking to learn more about different aspects of a brand. The creative carries a huge amount of weight in making this type of interactivity and engagement work, said Dave Marsey, Senior VP and Group Media Director at Digitas. In addition, interactivity can make a video buy work harder, so marketers are often willing to pay more for that lift, said James Kiernan, Senior VP and Managing Director, Zenith Optimedia in this segment. Daisy Whitney]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrguH3BgI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguH3BgI" style="display:none"></embed>
<br />

Engagement with interactive online video ads can be tremendously high if targeted to the right consumer, said panelists during the Beet.TV online video leadership summit in New York last month. As an example, Tremor Video has added interactivity in Spanish to a commercial for a top beverage maker and has seen average engagement of 80 seconds with the interactive portion of a 15-second pre-roll, said Jason Krebs, Chief Media Officer for Tremor during the panel. The entire engagement slate is in Spanish for an English language ad, so the engagement is clearly targeted for multilingual consumers, Krebs explained. Interactivity in online video ads often takes the form of clicking to learn more about different aspects of a brand. The creative carries a huge amount of weight in making this type of interactivity and engagement work, said Dave Marsey, Senior VP and Group Media Director at Digitas. In addition, interactivity can make a video buy work harder, so marketers are often willing to pay more for that lift, said James Kiernan, Senior VP and Managing Director, Zenith Optimedia in this segment. Daisy Whitney

]]></description>
  <comments>http://blip.tv/file/5781644</comments>
  <category>Technology</category>
  <pubDate>Tue, 06 Dec 2011 20:54:42 +0000</pubDate>
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  <media:title>Interactive Video Ads Command High Pricing</media:title>
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  <title>Marketers Demand Tailored Online Video Engagement Metrics, Digitas' Dave Marsey</title>
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  <blip:datestamp>2011-12-06T20:39:15Z</blip:datestamp>
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  <blip:puredescription><![CDATA[Marketers aren&apos;t evaluating online video opportunities in a vacuum; they&apos;re considering how online video powers social and mobile activity, and vice versa, and they&apos;re looking closely at performance metrics. Those are among the key points discussed by Dave Marsey, SVP and Group Media Director at Digitas, during this fireside chat with Jason Krebs, Chief Media Officer of Tremor Video.During the Beet.TV online video leadership summit in New York last month, Krebs and Marsey delved into some of the key challenges in the online video ad economy such as engagement, measurement and moving money from other media. Marketers should consider the dayparts when they&apos;re evaluating engagement with online video to get a better sense of how consumers engage with video by itself and across social channels, based on the time of day, Marsey said.Engagement, of course, means different things for different marketers. For a CPG client, engagement might be measured in printing out a recipe after watching an online video about cooking. For a travel marketer, engagement might mean looking up hotels after viewing a video, Marsey said. Digitas conducts research into consumer targets for each brand it works with. Engagement metrics, then, should be optimized for each client&apos;s individual needs.We have published their 20-minute chat here.Daisy WhitneyDisclosure: This event was sponsored by Tremor Video and hosted by Digitas at their New York offices.]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrguH2YQI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguH2YQI" style="display:none"></embed>
<br />

Marketers aren&apos;t evaluating online video opportunities in a vacuum; they&apos;re considering how online video powers social and mobile activity, and vice versa, and they&apos;re looking closely at performance metrics. Those are among the key points discussed by Dave Marsey, SVP and Group Media Director at Digitas, during this fireside chat with Jason Krebs, Chief Media Officer of Tremor Video.During the Beet.TV online video leadership summit in New York last month, Krebs and Marsey delved into some of the key challenges in the online video ad economy such as engagement, measurement and moving money from other media. Marketers should consider the dayparts when they&apos;re evaluating engagement with online video to get a better sense of how consumers engage with video by itself and across social channels, based on the time of day, Marsey said.Engagement, of course, means different things for different marketers. For a CPG client, engagement might be measured in printing out a recipe after watching an online video about cooking. For a travel marketer, engagement might mean looking up hotels after viewing a video, Marsey said. Digitas conducts research into consumer targets for each brand it works with. Engagement metrics, then, should be optimized for each client&apos;s individual needs.We have published their 20-minute chat here.Daisy WhitneyDisclosure: This event was sponsored by Tremor Video and hosted by Digitas at their New York offices.

]]></description>
  <comments>http://blip.tv/file/5781607</comments>
  <category>Conferences and Other Events</category>
  <pubDate>Tue, 06 Dec 2011 20:39:15 +0000</pubDate>
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  <media:title>Marketers Demand Tailored Online Video Engagement Metrics, Digitas' Dave Marsey</media:title>
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  <link>http://blip.tv/beettv/online-video-ad-views-rises-faster-than-video-views-in-q3-5798439</link>
  <title>Online Video Ad Views Rises Faster Than Video Views in Q3</title>
  <blip:user>plesstv</blip:user>
  <blip:userid>10725</blip:userid>
  <blip:safeusername>beettv</blip:safeusername>
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  <blip:puredescription><![CDATA[Online video advertising is finally catching up to consumer viewing habits. The growth rate of video ad views in the third quarter outpaced the growth rate for video views for the first time, according to new data from video technology company Freewheel.Freewheel also found that completion rates for ads were highest in long-form videos that had more ads, a promising sign for the online TV business. For more details, check out this week&apos;s New Media Minute.-Daisy Whitney]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrguH1CwI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguH1CwI" style="display:none"></embed>
<br />

Online video advertising is finally catching up to consumer viewing habits. The growth rate of video ad views in the third quarter outpaced the growth rate for video views for the first time, according to new data from video technology company Freewheel.Freewheel also found that completion rates for ads were highest in long-form videos that had more ads, a promising sign for the online TV business. For more details, check out this week&apos;s New Media Minute.-Daisy Whitney

]]></description>
  <comments>http://blip.tv/file/5781393</comments>
  <category>Business</category>
  <category>daisy whitney</category>
  <category>beet.tv</category>
  <category>natpe</category>
  <category>new media minute</category>
  <category>freewheel</category>
  <category>online video views</category>
  <category>online video ad views</category>
  <pubDate>Tue, 06 Dec 2011 19:22:29 +0000</pubDate>
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  <media:title>Online Video Ad Views Rises Faster Than Video Views in Q3</media:title>
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  <link>http://blip.tv/beettv/online-video-format-asq-logs-more-than-400-million-impressions-85-completion-rates-5797967</link>
  <title>Online Video Format ASQ Logs More than 400 Million Impressions, 85% Completion Rates</title>
  <blip:user>plesstv</blip:user>
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  <blip:puredescription><![CDATA[Within the first year, the online video industry ad format ASQ has generated more than 400 million impressions, said Beth Doyle, Innovations Director at VivaKi, during the Beet.TV online video leadership summit in New York last month. The ASQ format was developed by a VivaKi-led industry consortium and has been widely adopted by marketers and publishers as a standard format that lets consumers choose which online video spot to watch. More promising data on the ASQ&apos;s reception in the market came from Mark Marvel, Senior Director of Video Monetization at MSNBC.com, who also spoke during the panel.He said that MSNBC.com was the first ASQ-certified publisher and that the site&apos;s completion rates of about 85% have remained steady when using the new format, a promising sign that consumers are responding to the ad. &quot;You need premium advertisers on one end and premium content on the other. In the right environment, they&apos;ll engage,&quot; he said.]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrguHxMwI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguHxMwI" style="display:none"></embed>
<br />

Within the first year, the online video industry ad format ASQ has generated more than 400 million impressions, said Beth Doyle, Innovations Director at VivaKi, during the Beet.TV online video leadership summit in New York last month. The ASQ format was developed by a VivaKi-led industry consortium and has been widely adopted by marketers and publishers as a standard format that lets consumers choose which online video spot to watch. More promising data on the ASQ&apos;s reception in the market came from Mark Marvel, Senior Director of Video Monetization at MSNBC.com, who also spoke during the panel.He said that MSNBC.com was the first ASQ-certified publisher and that the site&apos;s completion rates of about 85% have remained steady when using the new format, a promising sign that consumers are responding to the ad. &quot;You need premium advertisers on one end and premium content on the other. In the right environment, they&apos;ll engage,&quot; he said.

]]></description>
  <comments>http://blip.tv/file/5780921</comments>
  <category>Conferences and Other Events</category>
  <pubDate>Tue, 06 Dec 2011 16:50:28 +0000</pubDate>
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  <link>http://blip.tv/beettv/ad-exchange-spotxchange-to-launch-new-tools-for-premium-publishers-in-2012-5797596</link>
  <title>Ad Exchange SpotXchange to Launch New Tools for Premium Publishers in 2012</title>
  <blip:user>plesstv</blip:user>
  <blip:userid>10725</blip:userid>
  <blip:safeusername>beettv</blip:safeusername>
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  <blip:thumbnail_src>Plesstv-JeremyStraightSpotXchange443.png</blip:thumbnail_src>
  <blip:puredescription><![CDATA[Online video ad exchange SpotXChange plans to roll out new tools for Web publishers in 2012 in the hopes of luring more premium publishers into real-time bidding, said Jeremy Straight VP, business development at SpotXchange during an interview with Beet.TV. SpotXchange currently delivers 5 billion impressions each month and is one of the top 10 online video ad properties by ad views, according to comScore&apos;s October rankings. Even so, SpotXchange would like to bring more premium publishers into the fold.&quot;A lot of premium publishers don&apos;t use an exchange, so we are educating them about the efficiencies and targeting and the control so they know they won&apos;t lose the value of their individual impressions,&quot; Straight said. He added that the demand SpotXchange has seen in real-time bidding has grown and has hit $30 CPMs, in some cases.Last month, SpotXchange partnered with interactive video ad provider Innovid to offer more brand engagement tools using Innovid&apos;s technology on ads placed through SpotXchange.]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrguHuQAI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguHuQAI" style="display:none"></embed>
<br />

Online video ad exchange SpotXChange plans to roll out new tools for Web publishers in 2012 in the hopes of luring more premium publishers into real-time bidding, said Jeremy Straight VP, business development at SpotXchange during an interview with Beet.TV. SpotXchange currently delivers 5 billion impressions each month and is one of the top 10 online video ad properties by ad views, according to comScore&apos;s October rankings. Even so, SpotXchange would like to bring more premium publishers into the fold.&quot;A lot of premium publishers don&apos;t use an exchange, so we are educating them about the efficiencies and targeting and the control so they know they won&apos;t lose the value of their individual impressions,&quot; Straight said. He added that the demand SpotXchange has seen in real-time bidding has grown and has hit $30 CPMs, in some cases.Last month, SpotXchange partnered with interactive video ad provider Innovid to offer more brand engagement tools using Innovid&apos;s technology on ads placed through SpotXchange.

]]></description>
  <comments>http://blip.tv/file/5780550</comments>
  <category>Business</category>
  <pubDate>Tue, 06 Dec 2011 14:55:54 +0000</pubDate>
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  <media:title>Ad Exchange SpotXchange to Launch New Tools for Premium Publishers in 2012</media:title>
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  <title>Dailymotion Has Syndication Pact with MSN, other Publishers</title>
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  <blip:contentRating>TV-G</blip:contentRating>
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  <blip:language>English</blip:language>
  <blip:adChannel>Business/Finanace,News</blip:adChannel>
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  <blip:channel_name>News &amp; Politics</blip:channel_name>
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  <blip:runtime>257</blip:runtime>
  <blip:embedLookup>goRrguGPHQI</blip:embedLookup>
  <blip:embedUrl type="application/x-shockwave-flash">http://blip.tv/play/goRrguGPHQI</blip:embedUrl>
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  <blip:thumbnail_src>Plesstv-RolandHamiltonDailymotion518.png</blip:thumbnail_src>
  <blip:puredescription><![CDATA[Dailymotion the giant video sharing site, has a syndication pact with MSN and other top publishers to use its embeddable player on a revenue sharing basis, says Roland Hamilton, who heads U.S. operations for the Paris-based company, in this inteview with Beet.TVHamilton explains that the new program will allow publishers to surface up some 2 million pieces of premium content onto their sites and share incremental revenue.For content owners uploading onto Dailymotion, this could represent wider distribution and income.Also this month, Dailymotion has opened an office in Redwood City, California, its first in Silicon Valley. The office is headed by Luc Dumont, SVP of International Development. We interviewed Dumont in the Paris headquarters in September of 2010.Andy Plesser]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrguGPHQI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguGPHQI" style="display:none"></embed>
<br />

Dailymotion the giant video sharing site, has a syndication pact with MSN and other top publishers to use its embeddable player on a revenue sharing basis, says Roland Hamilton, who heads U.S. operations for the Paris-based company, in this inteview with Beet.TVHamilton explains that the new program will allow publishers to surface up some 2 million pieces of premium content onto their sites and share incremental revenue.For content owners uploading onto Dailymotion, this could represent wider distribution and income.Also this month, Dailymotion has opened an office in Redwood City, California, its first in Silicon Valley. The office is headed by Luc Dumont, SVP of International Development. We interviewed Dumont in the Paris headquarters in September of 2010.Andy Plesser

]]></description>
  <comments>http://blip.tv/file/5768352</comments>
  <category>Web Development and Sites</category>
  <pubDate>Thu, 01 Dec 2011 21:12:41 +0000</pubDate>
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  <media:title>Dailymotion Has Syndication Pact with MSN, other Publishers</media:title>
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  <link>http://blip.tv/beettv/iab-is-driving-tablet-advertising-standards-reporting-anna-bager-5784718</link>
  <title>IAB is Driving Tablet Advertising Standards &amp; Reporting, Anna Bager</title>
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  <blip:rating>0.0</blip:rating>
  <blip:datestamp>2011-12-01T17:36:51Z</blip:datestamp>
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  <blip:puredescription><![CDATA[While tablets enjoy a small amount of market share, the nascent sector is growing quickly and the Interactive Advertising Bureau, the trade association for digital publishers, is moving deliberatively towards advertising standards and reporting, says Ann Bager, VP for Mobile.Recently the IAB issued a Tablet Buyer&apos;s Guide, a sort of primer for the state of tablet and mobile advertising. It can be downloaded here.]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrguGJcgI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguGJcgI" style="display:none"></embed>
<br />

While tablets enjoy a small amount of market share, the nascent sector is growing quickly and the Interactive Advertising Bureau, the trade association for digital publishers, is moving deliberatively towards advertising standards and reporting, says Ann Bager, VP for Mobile.Recently the IAB issued a Tablet Buyer&apos;s Guide, a sort of primer for the state of tablet and mobile advertising. It can be downloaded here.

]]></description>
  <comments>http://blip.tv/file/5767669</comments>
  <category>Technology</category>
  <pubDate>Thu, 01 Dec 2011 17:36:51 +0000</pubDate>
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  <media:title>IAB is Driving Tablet Advertising Standards &amp; Reporting, Anna Bager</media:title>
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  <link>http://blip.tv/beettv/video-ad-sales-booming-on-exchanges-tubemogul-reports-5779140</link>
  <title>Video Ad Sales Booming on Exchanges, TubeMogul Reports</title>
  <blip:user>plesstv</blip:user>
  <blip:userid>10725</blip:userid>
  <blip:safeusername>beettv</blip:safeusername>
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  <blip:thumbnail_src>Plesstv-KeithEadieTubeMogul787.png</blip:thumbnail_src>
  <blip:puredescription><![CDATA[TubeMogul, a media buying platform company for online video advertising, has found a dramatic, industry-wide increase in pre-roll advertising inventory sold over exchanges. Sales are booming with a thirty-five percent, month-over-month increase, says Keith Eadie, Senior Director of Marketing citing his company&apos;s industry study.We spoke with him earlier today in the Beet.TV studios.Andy Plesser]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrguDeKAI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguDeKAI" style="display:none"></embed>
<br />

TubeMogul, a media buying platform company for online video advertising, has found a dramatic, industry-wide increase in pre-roll advertising inventory sold over exchanges. Sales are booming with a thirty-five percent, month-over-month increase, says Keith Eadie, Senior Director of Marketing citing his company&apos;s industry study.We spoke with him earlier today in the Beet.TV studios.Andy Plesser

]]></description>
  <comments>http://blip.tv/file/5762088</comments>
  <category>Technology</category>
  <pubDate>Tue, 29 Nov 2011 22:57:54 +0000</pubDate>
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  <media:title>Video Ad Sales Booming on Exchanges, TubeMogul Reports</media:title>
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  <link>http://blip.tv/beettv/nhl-com-sees-huge-rise-in-viewership-5778415</link>
  <title>NHL.com Sees Huge Rise in Viewership</title>
  <blip:user>plesstv</blip:user>
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  <blip:runtime>373</blip:runtime>
  <blip:embedLookup>goRrguDYUwI</blip:embedLookup>
  <blip:embedUrl type="application/x-shockwave-flash">http://blip.tv/play/goRrguDYUwI</blip:embedUrl>
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  <blip:thumbnail_src>Plesstv-ChrisGolierNHL933.png</blip:thumbnail_src>
  <blip:puredescription><![CDATA[The National Hockey League has seen a 17% rise in NHL.com traffic and a 93% bump in mobile page views for the season to date over last year, the sports league said. In fact, viewership for all platforms is up, said Chris Golier, VP Mobile Marketing and Strategy for the NHL, during a recent interview with Beet.TV. &quot;This year we made an aggressive push for a four-screen effort. Register once and access across screens,&quot; he said. &quot;Numbers are up acorss all platforms.&quot; Golier added that the NHL works with Neulion for online video streaming and also now has mobile, tablet and connected TV plays. About 55% to 60% of page views during game times are on tablets and mobile devices, underscoring that those devices are becoming companions to the big screen, he said. NHL also said that video starts have jumped 45% for the first two months of the season, compared to last year.]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrguDYUwI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguDYUwI" style="display:none"></embed>
<br />

The National Hockey League has seen a 17% rise in NHL.com traffic and a 93% bump in mobile page views for the season to date over last year, the sports league said. In fact, viewership for all platforms is up, said Chris Golier, VP Mobile Marketing and Strategy for the NHL, during a recent interview with Beet.TV. &quot;This year we made an aggressive push for a four-screen effort. Register once and access across screens,&quot; he said. &quot;Numbers are up acorss all platforms.&quot; Golier added that the NHL works with Neulion for online video streaming and also now has mobile, tablet and connected TV plays. About 55% to 60% of page views during game times are on tablets and mobile devices, underscoring that those devices are becoming companions to the big screen, he said. NHL also said that video starts have jumped 45% for the first two months of the season, compared to last year.

]]></description>
  <comments>http://blip.tv/file/5761363</comments>
  <category>Technology</category>
  <pubDate>Tue, 29 Nov 2011 19:28:07 +0000</pubDate>
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  <media:title>NHL.com Sees Huge Rise in Viewership</media:title>
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  <link>http://blip.tv/beettv/four-digital-media-startups-to-watch-5778205</link>
  <title>Four Digital Media Startups to Watch</title>
  <blip:user>plesstv</blip:user>
  <blip:userid>10725</blip:userid>
  <blip:safeusername>beettv</blip:safeusername>
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  <blip:show>Beet.TV</blip:show>
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  <blip:datestamp>2011-11-29T18:25:53Z</blip:datestamp>
  <blip:language>English</blip:language>
  <blip:adChannel>Business/Finanace,News</blip:adChannel>
  <blip:recommendations>0</blip:recommendations>
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  <blip:channel_name>News &amp; Politics</blip:channel_name>
  <blip:adminRating>1</blip:adminRating>
  <blip:runtime>125</blip:runtime>
  <blip:embedLookup>goRrguDXAQI</blip:embedLookup>
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  <blip:thumbnail_src>Plesstv-FourDigitalMediaStartupsToWatch417.png</blip:thumbnail_src>
  <blip:puredescription><![CDATA[Which digital media startups should you be tracking? In this week&apos;s New Media Minute, learn about four emerging players poised for success -- Bluefin Labs, Sonar, GoldRun and Steelhouse.-Daisy Whitney]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrguDXAQI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguDXAQI" style="display:none"></embed>
<br />

Which digital media startups should you be tracking? In this week&apos;s New Media Minute, learn about four emerging players poised for success -- Bluefin Labs, Sonar, GoldRun and Steelhouse.-Daisy Whitney

]]></description>
  <comments>http://blip.tv/file/5761153</comments>
  <category>Business</category>
  <category>daisy whitney</category>
  <category>beet.tv</category>
  <category>natpe</category>
  <category>new media minute</category>
  <category>digital media startups</category>
  <category>bluefin labs</category>
  <category>goldrun</category>
  <category>steelhouse</category>
  <category>sonar</category>
  <pubDate>Tue, 29 Nov 2011 18:25:53 +0000</pubDate>
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  <media:title>Four Digital Media Startups to Watch</media:title>
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  <link>http://blip.tv/beettv/neulion-delivers-hd-video-to-hockey-fans-via-adaptive-streaming-5778200</link>
  <title>NeuLion Delivers HD Video to Hockey Fans via Adaptive Streaming</title>
  <blip:user>plesstv</blip:user>
  <blip:userid>10725</blip:userid>
  <blip:safeusername>beettv</blip:safeusername>
  <blip:showpath>beettv</blip:showpath>
  <blip:show>Beet.TV</blip:show>
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  <blip:language>English</blip:language>
  <blip:adChannel>Business/Finanace,News</blip:adChannel>
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  <blip:puredescription><![CDATA[NeuLion the New York-based IP video delivery services company is providing consistant, high quality delviery to hockey fans with a technology known as adaptive streaming, says Chris Wagner, EVP and co-founder.NeuLion is provides the National Hockey League with all its digital video solutions. We spoke with him last week about his company&apos;s implementation for the NHL.Separately, ESPN has embraced adaptive streaming with its Elemental Technologies, Streaming Media&apos;s Jan Ozer reports today.]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrguDWfAI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguDWfAI" style="display:none"></embed>
<br />

NeuLion the New York-based IP video delivery services company is providing consistant, high quality delviery to hockey fans with a technology known as adaptive streaming, says Chris Wagner, EVP and co-founder.NeuLion is provides the National Hockey League with all its digital video solutions. We spoke with him last week about his company&apos;s implementation for the NHL.Separately, ESPN has embraced adaptive streaming with its Elemental Technologies, Streaming Media&apos;s Jan Ozer reports today.

]]></description>
  <comments>http://blip.tv/file/5761148</comments>
  <category>Technology</category>
  <pubDate>Tue, 29 Nov 2011 18:24:11 +0000</pubDate>
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  <media:title>NeuLion Delivers HD Video to Hockey Fans via Adaptive Streaming</media:title>
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  <link>http://blip.tv/beettv/aol-digitas-msnbc-mit-nbc-news-tabloola-headed-to-beet-tv-leadership-retreat-in-march-5778043</link>
  <title>AOL, Digitas, MSNBC, MIT, NBC News, Tabloola Headed to Beet.TV Leadership Retreat in March</title>
  <blip:user>plesstv</blip:user>
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  <blip:thumbnail_src>Plesstv-ViequesConferencePromo137.jpg</blip:thumbnail_src>
  <blip:puredescription><![CDATA[I am pleased to announce the preliminary list of speakers for our two-day, executive retreat at the W Retreat and Spa on the island of Vieques on March 16 - 17.Our keynote speakers will be Vivian Schiller, former CEO of NPR and now Chief Digital Officer of NBC News; Paul Kontonis, VP/Group Group Director, Brand Content, Digitas; Caroline Little, former head of digital for the Washington Post Company and now President of the Newspaper Association of America; Joy Marcus, former GM of Dailymotion USA and now a venture partner with Draper Fisher Jurvetson/Gotham; Stokes Young, Director of Multimedia for MSNBC.com; Adam Singolda, CEO of Taboola; and Luke Wolter, Director of Branded Experiences at AOLHelping moderate will be Jason Pontin, editor and publisher of MIT&apos;s Technology Review. Technology Review is the media partner for the conference.The event is by invitation only, with a maximium attendance of 75. All attendees are invited to participate in the sessions which will be published on Beet.TV and throughout our syndication network.This event will be deep, exclusive exploration of our fast-changing industry.If you would like to recommend a featured speaker, please contact me.For more information about the conference, including registration information and travel arrangements visit our conference site. The W is holding a small group of discounted rooms until the end of January.Above is a video I made of the island&apos;s horses eating mangoes on the beach. Hope you can join us!Andy Plesser]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrguDVXwI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrguDVXwI" style="display:none"></embed>
<br />

I am pleased to announce the preliminary list of speakers for our two-day, executive retreat at the W Retreat and Spa on the island of Vieques on March 16 - 17.Our keynote speakers will be Vivian Schiller, former CEO of NPR and now Chief Digital Officer of NBC News; Paul Kontonis, VP/Group Group Director, Brand Content, Digitas; Caroline Little, former head of digital for the Washington Post Company and now President of the Newspaper Association of America; Joy Marcus, former GM of Dailymotion USA and now a venture partner with Draper Fisher Jurvetson/Gotham; Stokes Young, Director of Multimedia for MSNBC.com; Adam Singolda, CEO of Taboola; and Luke Wolter, Director of Branded Experiences at AOLHelping moderate will be Jason Pontin, editor and publisher of MIT&apos;s Technology Review. Technology Review is the media partner for the conference.The event is by invitation only, with a maximium attendance of 75. All attendees are invited to participate in the sessions which will be published on Beet.TV and throughout our syndication network.This event will be deep, exclusive exploration of our fast-changing industry.If you would like to recommend a featured speaker, please contact me.For more information about the conference, including registration information and travel arrangements visit our conference site. The W is holding a small group of discounted rooms until the end of January.Above is a video I made of the island&apos;s horses eating mangoes on the beach. Hope you can join us!Andy Plesser

]]></description>
  <comments>http://blip.tv/file/5760991</comments>
  <category>Conferences and Other Events</category>
  <pubDate>Tue, 29 Nov 2011 17:27:49 +0000</pubDate>
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  <media:title>AOL, Digitas, MSNBC, MIT, NBC News, Tabloola Headed to Beet.TV Leadership Retreat in March</media:title>
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  <link>http://blip.tv/beettv/recommendation-service-the-filter-gains-traction-with-telcos-mobile-operators-cablers-5762466</link>
  <title>Recommendation Service The Filter Gains Traction with Telcos, Mobile Operators, Cablers</title>
  <blip:user>plesstv</blip:user>
  <blip:userid>10725</blip:userid>
  <blip:safeusername>beettv</blip:safeusername>
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  <blip:contentRating>TV-G</blip:contentRating>
  <blip:rating>0.0</blip:rating>
  <blip:datestamp>2011-11-23T21:27:51Z</blip:datestamp>
  <blip:language>English</blip:language>
  <blip:adChannel>Business/Finanace,News</blip:adChannel>
  <blip:recommendations>0</blip:recommendations>
  <blip:recommendable>1</blip:recommendable>
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  <blip:core_value>6</blip:core_value>
  <blip:channel_name>News &amp; Politics</blip:channel_name>
  <blip:adminRating>1</blip:adminRating>
  <blip:runtime>204</blip:runtime>
  <blip:embedLookup>goRrgt_cBgI</blip:embedLookup>
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  <blip:thumbnail_src>Plesstv-RhettRyderCorrected772.png</blip:thumbnail_src>
  <blip:puredescription><![CDATA[Recommendation engine The Filter is aiming to capture a slice of the burgeoning entertainment discovery service market via deals with telcos, mobile providers, cable operators and programmers to improve engagement with content, said Rhett Ryder, Chief Operating Officer of The Filter in a recent interview with Beet.TV. The Filter works with sites like Vudu and DailyMotion to recommend content to Web users. The Filter does this by building a taste profile of individuals via tracking consumption of music, video and news to deliver relevant recommendation. The Filter also works with clients such as Sony Music, Nokia, Comcast, Warer Brothers, NBC and others. Ryder explained how the service delivers personalized content to users.In Monaco, Rhett Ryder was a panelist in a 60-minute session about online video moderated by Andy Plesser.]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrgt_cBgI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrgt_cBgI" style="display:none"></embed>
<br />

Recommendation engine The Filter is aiming to capture a slice of the burgeoning entertainment discovery service market via deals with telcos, mobile providers, cable operators and programmers to improve engagement with content, said Rhett Ryder, Chief Operating Officer of The Filter in a recent interview with Beet.TV. The Filter works with sites like Vudu and DailyMotion to recommend content to Web users. The Filter does this by building a taste profile of individuals via tracking consumption of music, video and news to deliver relevant recommendation. The Filter also works with clients such as Sony Music, Nokia, Comcast, Warer Brothers, NBC and others. Ryder explained how the service delivers personalized content to users.In Monaco, Rhett Ryder was a panelist in a 60-minute session about online video moderated by Andy Plesser.

]]></description>
  <comments>http://blip.tv/file/5745406</comments>
  <category>Technology</category>
  <pubDate>Wed, 23 Nov 2011 21:27:51 +0000</pubDate>
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  <media:title>Recommendation Service The Filter Gains Traction with Telcos, Mobile Operators, Cablers</media:title>
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  <link>http://blip.tv/beettv/tis-the-season-to-be-streaming-cnet-s-dan-ackerman-5759674</link>
  <title>'Tis the Season to Be Streaming, CNET's Dan Ackerman</title>
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  <blip:puredescription><![CDATA[This holiday season, one of the most dramatic shifts technology consumption is the widescale move to streaming rather than downloading media, says Dan Ackerman, senior editor of CNET in this overveiw on holiday technology trends. This is made possible by popular streaming services like Netflix and inexpensive tablets and low-powered PC&apos;s, he says. We caught up with him earlier this month in lower Manhattan at CNET holiday technology brieifing. Andy Plesser]]></blip:puredescription>
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<iframe src="http://blip.tv/play/goRrgt_GHgI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrgt_GHgI" style="display:none"></embed>
<br />

This holiday season, one of the most dramatic shifts technology consumption is the widescale move to streaming rather than downloading media, says Dan Ackerman, senior editor of CNET in this overveiw on holiday technology trends. This is made possible by popular streaming services like Netflix and inexpensive tablets and low-powered PC&apos;s, he says. We caught up with him earlier this month in lower Manhattan at CNET holiday technology brieifing. Andy Plesser

]]></description>
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  <media:title>'Tis the Season to Be Streaming, CNET's Dan Ackerman</media:title>
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  <link>http://blip.tv/beettv/taboola-is-crack-for-addicts-quips-tremor-s-jason-krebs-and-beet-tv-is-hooked-5756829</link>
  <title>Taboola is "Crack for Addicts" Quips Tremor's Jason Krebs - and Beet.TV is Hooked</title>
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  <blip:puredescription><![CDATA[MONACO - News publishers who have traditionaly relied on display advertising, and who are seeking to make a significant business with online video, need to dramatically increase video views, says Adam Singolda, CEO of Taboola in this conference segment.While there are challenges to scaling original video content, views of existing inventory can by driven through the discovery and syndication, he says.Taboola, a video discovery engine which displays &quot;related videos&quot; on the pages of major publishers including Bloomberg, CNN and the New York Times, is now allowing publishers to syndicate their clips onto other news sites. Publishers make a small payment each time their clips are watched on other news sites.In this session, Jason Krebs, Chief Media Officer of Tremor Video, quips that the new sydication is a sort of &quot;crack for addicts&quot; -- a means for publishers to acquire qualified video views.Taboola is Integrated into Beet.TVEarlier this week, Taboola was integrated onto all the pages of Beet.TV. On our pages viewers will see six thumbnails, four of Beet.TV content and other clips from sources including The New York Times, Bloomberg, CNN and USA Today.In the first week, one in ten visitors clicked on a thumbnail to view a related post. This is a very big result and I am quite pleased.Andy Plesser]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrgt%2BwAQI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrgt+wAQI" style="display:none"></embed>
<br />

MONACO - News publishers who have traditionaly relied on display advertising, and who are seeking to make a significant business with online video, need to dramatically increase video views, says Adam Singolda, CEO of Taboola in this conference segment.While there are challenges to scaling original video content, views of existing inventory can by driven through the discovery and syndication, he says.Taboola, a video discovery engine which displays &quot;related videos&quot; on the pages of major publishers including Bloomberg, CNN and the New York Times, is now allowing publishers to syndicate their clips onto other news sites. Publishers make a small payment each time their clips are watched on other news sites.In this session, Jason Krebs, Chief Media Officer of Tremor Video, quips that the new sydication is a sort of &quot;crack for addicts&quot; -- a means for publishers to acquire qualified video views.Taboola is Integrated into Beet.TVEarlier this week, Taboola was integrated onto all the pages of Beet.TV. On our pages viewers will see six thumbnails, four of Beet.TV content and other clips from sources including The New York Times, Bloomberg, CNN and USA Today.In the first week, one in ten visitors clicked on a thumbnail to view a related post. This is a very big result and I am quite pleased.Andy Plesser

]]></description>
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  <category>Conferences and Other Events</category>
  <pubDate>Tue, 22 Nov 2011 00:52:34 +0000</pubDate>
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  <media:title>Taboola is "Crack for Addicts" Quips Tremor's Jason Krebs - and Beet.TV is Hooked</media:title>
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  <link>http://blip.tv/beettv/aol-world-s-largest-curated-web-video-library-serves-410-million-video-views-comscore-5756817</link>
  <title>AOL, "World's Largest Curated Web Video Library" Serves 410 Million Video Views, comScore</title>
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  <blip:show>Beet.TV</blip:show>
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  <blip:runtime>232</blip:runtime>
  <blip:embedLookup>goRrgt+vdQI</blip:embedLookup>
  <blip:embedUrl type="application/x-shockwave-flash">http://blip.tv/play/goRrgt+vdQI</blip:embedUrl>
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  <blip:puredescription><![CDATA[MONACO -- AOL Video, which includes original programming, has achieved considerable scale with the acquistion of Web video syndicator 5Min. Today, comScore reported that AOL served some 410 million video views in October.For an overview on the syndication strategy of AOL, we have excerpted this segment from a session on online video at the Monaco Media Forum which features Ran Harnevo, founder of 5Min and now SVP for Video at AOL. I moderated the session.In this excerpt, he calls AOL the world&apos;s &quot;largest curated Web video library.&quot;Andy PlesserDisclosure: Beet.TV has a syndication agreement with AOL/5min]]></blip:puredescription>
  <blip:license>No license (All rights reserved)</blip:license>
  <description><![CDATA[

<iframe src="http://blip.tv/play/goRrgt%2BvdQI.html?p=1" width="480" height="390" frameborder="0" allowfullscreen></iframe><embed type="application/x-shockwave-flash" src="http://a.blip.tv/api.swf#goRrgt+vdQI" style="display:none"></embed>
<br />

MONACO -- AOL Video, which includes original programming, has achieved considerable scale with the acquistion of Web video syndicator 5Min. Today, comScore reported that AOL served some 410 millio
