askHowie - AdWords and Online Marketing Strategy and Tips

About this original series

Online marketing strategies and tips from Howie Jacobson, author of Google AdWords For Dummies. Discover AdWords tricks, landing page best practices, and the importance of deep empathy. Get introduced to the powerful Checkmate Method of Competitive Positioning, and get ready to have your mind blown by marketing applications of The Hero's Journey.

# Episodes
16 episodes
Rating
TV-UN

Episodes of askHowie - AdWords and Online Marketing Strategy and Tips

- Play
  
  Bingelela Lodge Nightmare - Bergville
  
  Why you should not eat or stay at Bingelela Lodge, in Bergville, South Africa, near the Drakensberg mountains. Watch our story...
  - Release date
    
    Feb 16, 2012
  - Runtime
    
    08:22
- Play
  
  Climbing the AdWords Mountain
  
  Mastering AdWords is like climbing a mountain.
  - Release date
    
    Nov 22, 2011
  - Runtime
    
    03:41
- Play
  
  TS1-01-googleserp
  - Release date
    
    Dec 13, 2010
  - Runtime
    
    04:25
- Play
  
  How to Record and Edit Audio without a Microphone
  
  http://askHowie.com ;If you record interviews, you'll often have conversation or noise at the very beginning and end of your audio file that you want to edit out. You don't need expensive, complicated software for this kind of editing.
  - Release date
    
    Nov 29, 2010
  - Runtime
    
    04:36
- Play
  
  AdWords Traffic Surge - Keyword Web Clinic
  
  http://askhowie.com/traffic-surge-replay How to Engineer an AdWords Traffic Surge. Discover how to find a profitable market, read their minds through keyword decompression, and deliver killer ads through strategic positioning. By Howie Jacobson.
  - Release date
    
    May 7, 2009
  - Runtime
    
    09:47
- Play
  
  Custom Site Search - How to add
  
  http://askhowie.com video on how to create and add a custom site search box from Google to your website - for free, and in about 3 minutes. Learn what your visitors are looking for, so you can give it to them!
  - Release date
    
    Apr 7, 2009
  - Runtime
    
    04:00
- Play
  
  AdWords Landing Page Tip: Blink
  
  What's the first thing people see when they land on your site? Do the Blink test to make sure you're not scaring them away.
  - Release date
    
    Feb 2, 2009
  - Runtime
    
    01:56
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  AdWords Ad Writing Tips - Zig Zag
  
  How to Create Winning Ads by studying the other ads and positioning yourself differently
  - Release date
    
    Feb 2, 2009
  - Runtime
    
    02:15
- Play
  
  AdWords Global Search Tools
  
  AdWords Global Search Tools - How to Identify Profitable Overseas Markets and Spy on Your International Competition
  - Release date
    
    Jan 20, 2009
  - Runtime
    
    11:55
- Play
  
  Red Makes You (and Your Website) Sexier
  
  AdWords For Dummies http://askhowie.com author Howie Jacobson discusses recent scientific findings that wearing red makes people appear sexier. He presents 3 examples (2 good, 1 bad) of web pages using color to draw eye gravity to a desired outcome.
  - Release date
    
    Oct 30, 2008
  - Runtime
    
    03:22