The Seattle IxDA recently held it's 3rd event on June 27th with us at Artefact. We had an amazing turn out with people from over 20 companies in the area who play some role in user experience. Check out the videos to hear what Sabrina Boler, Dennis Wixon and Joe Fletch have to say about Natural User Interfaces.The Shock of NUI:Dennis Wixon, currently Research Manager for Microsoft Surface gave us the run down on how we can apply some concepts from game design into crafting more emotionally engaged interactions. He talks about the Mechanics, Dynamics and Aesthetics that go into the effort and how they are related to each other in forming a successful experience. Enjoy!