In this example of AdMob for iPhone - Action: App Store, a user sees an ad for Loopt while they are browsing the mobile website TapTap in the AdMob mobile advertising network from their iPhone. When the user engages with the ad they are directed to the Loopt app in the App Store. The user can download the app and begin using it within minutes of seeing the ad. Learn more at www.admob.com/iphone Less