Hi everybody I'm, Lindsay Christianson and welcome Food Business Interviews. From Food Service to Food Media, We teach you how to profit for your food passion. Thank you for being and listening to this interview! In this episode our guest is Lena Kwak and she shares how she became a research and development chef and co-founded Cup 4 Cup, a gluten free flour company with Thomas Keller. She helps us to accomplish our mission to provide you with expert advice from people that are profitably operating food businesses and doing great things with in culinary culture. From The French Laundry kitchen, Lena tests many types of unique new product and healthy alternatives for the daily tasting menu. It was during a dinner service that Kwak witnessed a guest with tears of joy having enjoyed her first taste of gluten free brioche. The woman had not consumed bread in over a decade. Kwak knew this experience had to be shared. Lena is not gluten-intolerant though she is excited to bring the artisan quality of The French Laundry for you to experience in your own home kitchen. With her self starter attitude and the support of Thomas Keller, she refined the proprietary blend of flour and set about making it available to a broader market. They formed a company and named it C4C, an abbreviation of common cooking measurements, to reflect the new product’s ability to replace all-purpose flour in most recipes, “cup for cup.” Enjoy the show and please connect with Lena at her website http://cup4cup.com/ to buy her product and for great recipe ideas. Please, Share your feedback and more of what you would like to learn about in food business. Remember to Have fun and Clean As you Go. Here's to you Success! LC
Welcome to the #1 Food Business Show! From Food Service to Food Media we teach you How to Profit from your Food Passions. This show is for Entrepreneurs who want to make more money in their food business. Our audience benefits by listening to interviews from experts who have made it in their food industry sectors. They consider us to be the best in our field as when they talk, we listen. In other words, our audience asks for interviews and workshops on specific topics taught by certain experts and we then use our resources to get them on the show. FBI shares expert business wisdom and "how to" knowledge with people who want to start a successful food venture. Let us know who you want to learn from, the topic, and we will do our best to get them on the show.