Valerie O'Neil, VP/Partner, Communications and Engagement, Starbucks sat down for an interview at the 6th annual Edelman Change Summit highlighting Best Practices in Internal Communications which took place October 6th in New York, NY.
The theme of this year’s Summit was The Radically Engaged Business: Creating a Culture Energized Through Citizenship. The day included an excellent array of guest speakers who shared their own unique experiences and expertise. Edelman executives, including Richard Edelman, Carol Cone, Gary Grates and Bob Knott and CECP’s Margaret Coady moderated panels and lead discussions throughout the day.
The Summit was also sponsored by the Committee Encouraging Corporate Philanthropy (CECP). CECP is the only international forum of business CEOs and chairpersons focused exclusively on corporate philanthropy.
CECP’s mission is to lead the business community in raising the level and quality of corporate philanthropy, offering members essential resources, including a proprietary online benchmarking tool, networking programs, research, and opportunities for best-practice sharing.
Edelman is the world’s largest independent public relations firm, with wholly owned offices in 54 cities and 4,000 employees worldwide. Edelman was named Advertising Age’s top-ranked PR firm of the decade and one of its “2010 A-List Agencies” and “2010 Best Places to Work;” PRWeek’s “2011 Large PR Agency of the Year;” European Excellence Awards’ “2010 Agency of the Year;” Holmes Report’s “Agency of the Decade” and “2009 Asia Pacific Consultancy of the Year;” and among Glassdoor’s top five “2011 Best Places to Work.” Edelman owns specialty firms Blue (advertising), StrategyOne (research), Ruth (integrated marketing), DJE Science (medical education/publishing and science communications), and MATTER (sports, sponsorship, and entertainment). Visit www.edelman.com
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