James Nevels, chairman of the Hershey Company Board of Directors, will be a keynote speaker at the 2012 International Corporate Citizenship Conference, presented by Boston College’s Center for Corporate Citizenship, to be held next month in Phoenix. Nevels will present the story of CocoaLink: Connecting Cocoa Communities, an initiative to help farmers improve planting techniques, yields, and social conditions. The program, a collaboration by the Ghana Cocoa Board, the World Cocoa Federation, and the Hershey company, uses mobile voice and SMS text messages to connect cocoa farmers with information about farming practices, labor safety, and crop marketing. CocoaLink is part of a 0 million investment by Hershey in programs to improve cocoa communities in West Africa.
Membership in co-operative businesses has grown to one billion people across 96 countries, according to the Worldwatch Institute in its Vital Signs online publication. In 2008, the world’s 300 largest co-ops generated revenues of more than .6 trillion. If these businesses were a national economy, it would rank ninth in the world. The United Nations has designated 2012 as the International Year of Cooperatives.
For more information on these and other stories, go to thecsrminute.com
3BL TV is the Web video channel of 3BL Media. Its programming features original content produced by some of the most influential voices in corporate social responsibility (CSR), green business, and cause marketing. From personal commentary and insights to in-depth reporting and interviews, 3BL TV also features â€œthe CSR Minute,â€ 3BL Mediaâ€™s daily headline news Webcast.