GM's John Bradburn Discusses Waste Reduction Efforts

In coordination with the release of our 2011 Corporate Sustainability Report, we shared a video from Dr. Alan Taub where he explained the future of transportation from GM's perspective.

Today we are sharing another video, this time from John Bradburn, GM's manager of waste reduction efforts. In it, he talks about how GM's landfill-free projects relate to real world situations, focusing on specific projects the company has installed to reduce waste.

About General Motors
General Motors, one of the world's largest automakers, traces its roots back to 1908. With its global headquarters in Detroit, GM employs 209,000 people in every major region of the world and does business in more than 120 countries. GM and its strategic partners produce cars and trucks in 31 countries, and sell and service these vehicles through the following brands: Baojun, Buick, Cadillac, Chevrolet, FAW, GMC, Daewoo, Holden, Isuzu, Jiefang, Opel, Vauxhall, and Wuling. GM's largest national market is China, followed by the United States, Brazil, the United Kingdom, Germany, Canada, and Russia. GM's OnStar subsidiary is the industry leader in vehicle safety, security and information services.

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3BL Media - The New Voice in CSR

3BL TV is the Web video channel of 3BL Media. Its programming features original content produced by some of the most influential voices in corporate social responsibility (CSR), green business, and cause marketing. From personal commentary and insights to in-depth reporting and interviews, 3BL TV also features “the CSR Minute,” 3BL Media’s daily headline news Webcast.