Blip

About this episode

Sites like Youtube have made marketing easy. All you need to do is make a viral video and you’re all set! Just watch the money roll in. At least that’s what the boss thinks. But what makes a good viral video? What makes it go viral? And most important, how do you monetize it? As a firm believer in learning from your mistakes, 352 Media Group CMO and author of “Marketing in a Web 2.0 World” Peter VanRysdam will answer these questions in a live half-hour webinar entitled “How NOT to go Viral.” By taking a hard look at the countless examples of viral failures, Peter will help you focus your efforts to give your message the best chance of making the rounds online. You’ll also learn how virtually any medium – not just videos – can earn the viral tag. Oh, and spoiler alert: The easiest way to ensure your message doesn’t go viral is to try to make it go viral.

• Release Date

  Jan 20, 2011

• Runtime

  27:22